2. Your Profile
Make sure your profile is up to date with your work
experience as we! as education.
Encourage people you are connected with to recommend
you and endorse you for ski!s.
3.
4. Invitations come "om people
who want to connect with you
Messages are like email for linkedin
How do I communicate?
5. A Company Page allows you to learn more about a company you are interested in.
For a business, it's the opportunity to:
• Tell your company's story
• Highlight your products and services
• Engage with followers
• Share career opportunities
• Drive word of mouth at scale
For millions of professionals, a Company Page is a place to:
• Explore companies of interest
• Get the latest company updates and industry news
• Research products & services
• Learn about job opportunities
What is a Company Page?
6. What makes a Company Page?
A Company Page has these main sections:
Home: This tab provides a friendly introduction to your business. It's a place where companies can start
spreading their message and engaging with members. Members will see:
• A high-level overview of the business.
• Company posts on topics ranging from company announcements to product releases to industry news.
• Friends & colleagues who are connected to the business.
Careers: This tab is a way for companies to interact with millions of passive and active job seekers on LinkedIn.
The Careers tab requires a paid subscription by the company.
Products & Services: This tab is used to highlight products or services. Members will see:
• A showcase of products & services.
• Recommendations from LinkedIn members.
• Links to the members making the recommendations.
8. What is a Group?
LinkedIn Groups provide a place for professionals in the same industry or with similar interests to share
content, find answers, post and view jobs, make business contacts, and establish themselves as industry
experts.
LinkedIn Groups is a great way for organizations to keep in touch with their members about current events
and to discuss issues of common interest.
Here are a few types of groups that are currently on LinkedIn:
Corporate
College alumni
Nonprofit
Trade organizations
Conferences
Industry-specific
Once your group has a presence on LinkedIn, you'll be able to search and contact fellow group members.
10. What is a channel?
Channels is a tool that helps you find relevant, high-quality articles on professional
topics that you're interested in. It includes original content from Influencers and
select third-party news sources to keep you informed on trending news and insights.
Following channels for topics you're interested in is a great way to stay informed
and to bring relevant content to your homepage.
