1. 2. How effective is the combination of your
main product and ancillary texts?
 I think the combination of my
main product and ancillary text
was effective as I made sure that
some of the outfits were the same
in our music video and our
digipak. I kept some of the outfits
the same outfit as I wanted the
audience to realise the song by
the colour, she was wearing. The
main colour in our video was pink.
We kept this consistent as the
album cover was pink, advert was
pink, Nicki Minaj was wearing pink
and the some parts of the video
were pink too. Pink also reflects
Nicki Minaj as pink is seen to be
very feminine. This is effective as
the colour pink is bright and
stands out. Pink was also seen on
the advert cover as well.

2. Our main artist was also in
every image on the digipak
to emphasise that the
album is about her and by
her. I used different images
from different angles for the
various sides of the digipak.
Having different angles for
various sides of the digipak
a bit more exciting and
makes the fan have more
images of their artist.
I used mid shots in the
digipak to show that the
artist is centre of attention.
This relates to our music
video which shows mid-
shots of our artist/s.
Full Digipak

3.  Some of the poses on the
digipak are similar to some
of the movements in the
video. We wanted to keep
some of the poses and
dance movements similar as
we thought this make the
audience identify particular
moves which will make the
audience feel more involved
in the album and song.
 The word ‘CANDY’ and the
colour pink on our digipak
reinforces the idea of having
fun and being colourful in
our music video.

4. Annotated Digipak…

5. Front Cover
We added the explicit
parental advisory
symbol as the song
does have explicit
language. It is also a
warning to parents.
However, my target
audience don’t mind
this.
Candy=
album name
Nicki Minaj=
Artist
Same pink
outfit worn
in the video
making the
audience
remember
the video
Pink sparkly
background
= targeting
our girly
audience.
However,
boys can
like this too.

6. Back Cover
Again same
outfit=recognis
ing the video
We added the
conventional track
listing. These are the
songs that will be on
the album
A note telling
people that the
Rights are
reserved by
Sony. All album
covers have
this (I hope) as
it stops people
from selling
CDs illegally
without being
charged.
Sony logo=
showing that
this CD has
rights
reserved.
I added
the
conventio
nal bar-
code- so
people
can
purchase
it in store

7. Inside Booklet
Personal message for
the fans -targeting
my target audience.
CD of all the
songs including
‘The Boys’-
making reference
to the video
Picture of
artist
Hearts=
Girly.
However
boys can
like it too.
Kisses= Girly.
However boys
can like it too.
Album
Title
name
Name of artist,
Nicki Minaj
Picture of
artist-
making the
audience
remember
her face

8. Spine for album cover
CD code
Added the name of the artist and the name of the album
on the edges/ near the edge, as this is for the fold,
which is another conventional issue.

9. Advert
Name of artist
Telling
the fans
what the
album is
called
The conventional
point of adding the
date of when the
album will be
released. Informs
the audience
Name of
album- so
audience
know the
name of it
ITunes- making
it accessible for
my target
audience to buy
it online
Follow on Twitter,
logo- targeting
my audience
using a different
platform such as
social
networking