3. Image
The image is of a
young girl on a
balcony with a man
leaning towards her.
The man is gazing at
her he is infatuated by
her, this reminds us of
a love story like
Romeo and Juliet. He
has climbed up a
balcony to get to the
girl this shows he will
do anything for her.
The perfume is the
reason he is attracted
to her sight and smell.
Code of
Behaviour
The girl is looking
directly at the
camera this shows
she is in control and
that she knows the
power she holds
over the man. You
can tell by the way
the man is looking
at her that he is
mesmerised. The
posture of the girl in
the ad shows
sophistication but
also very enduring.
Colours
The colours used
are vibrant . The
purple/pink dress
reflects of the
cream walls. They
are luxurious
colours and relate
to love.
Code of
costume
The dress is very
elegant the
connotations is a
luxurious lifestyle.
The man is looking
quite smart but
casual as well at
the same time. At
the bottom of the
dress there is big
ruffles this reflects
the deep purple
flowers on top of
the bottle.
Brand name
The brand name love
struck is trying to say
that if you wear this
perfume every man
will fall at your feet
and be completely
love struck over you. If
everyone is head over
heels for you this
shows you are
superior.
Typography
They have
enlarged the L and
the K in love struck
so it is kind of
symmetrical.
Target
Audience
The target
audience from
this fragrance is
probably aimed
at young women
in 20’s we can
tell this by the
age of the
people used to
advertise
perfume.

4. Image
The image of the man kissing
her neck shows she is in
control and he is so drawn to
her because of the smell of the
perfume. Its as if the perfume
is he’s weakness and he cant
help himself, he's intoxicated.
The man and women in the
photo don’t seem to be
wearing any clothing, this
makes it look intimate and
heated.
Typography
The font is very
sophisticated like
the perfume and it
is at the top of the
advertisement so it
stands out.
Code Of
Costume
The people promoting the
perfume seem to be
naked. The connotation of
the title and clothing make
the perfume seem like a
guilty pleasure.
Code of
behaviour
The lady is looking directly
at the camera which gets
our attention and makes it
seem that she has power of
the man as she holds him
closely to her. The man has
no control this shows that
they are guilty of something
like a affair. He is holding
onto her back which shows
he doesn’t want to let go of
her. The women's face is
seductive.
Target Audience
I think the target audience is for young
women because of how glamorous the
photo and bottle is.
Brand name
They use alliteration in the
title and they also use the
brands name too which is
clever. It s quite a mysterious
brand name which makes
you want too know more
about the perfume.
Colour
The colours are very nude
which mirrors the bottle as it
is a very pale pink colour.
They are quite luxurious
colours.

5. Colour
The colours are pale
and soft further iterating
the calm sweet
atmosphere that is
expected of women. The
colour also gives a feel
for the actual perfume
and whether it’s a light
and summery fragrance
like the colour portrays.
Typography
The typography is very
feminine and everything
is written symmetrical
way this attracts more
people.
Brand name
The name reflects of
the picture. The word
‘miss’ implies a young
person and not being
committed to anyone
meaning she/you are a
young flirtatious
girl/women.
Code of costume
Natalie Portman is attractive
and looks like a stereotypical
women with a bow in her hair
and delicate features. The
model is naked and is
covering herself up with her
hands gently wrapping them
around herself this makes it
subtly provocative. This
makes her look classy but
still alluring.
Code of behaviour
The model is looking at the
camera directly addressing the
viewer. The way she is facing the
camera gives us the idea that if
you buy this product you may be
desired for, seductive but classy.
We can see she’s innocent and
gentle but has a different side by
the way she covers herself. All
these things make the viewer
drawn to her, to her face and
almost sensual expression.
Image
The background is washed out so
that she is the focus of the image
and her eyes stand out in the middle
that we subconsciously look at first.
The bottle stands out at the bottom
of the add against her skin.
Target Audience
The target audience for this perfume is
young women we can see this by the young
lady on the front of the advert and the font
is fun and classy.

6. Colour
The colours are pale
and soft further iterating
the calm sweet
atmosphere that is
expected of women. The
colour also gives a feel
for the actual perfume
and whether it’s a light
and summery fragrance
like the colour portrays.
Typography
The typography is very
feminine and everything
is written symmetrical
way this attracts more
people.
Brand name
The name reflects of
the picture. The word
‘miss’ implies a young
person and not being
committed to anyone
meaning she/you are a
young flirtatious
girl/women.
Code of costume
Natalie Portman is attractive
and looks like a stereotypical
women with a bow in her hair
and delicate features. The
model is naked and is
covering herself up with her
hands gently wrapping them
around herself this makes it
subtly provocative. This
makes her look classy but
still alluring.
Code of behaviour
The model is looking at the
camera directly addressing the
viewer. The way she is facing the
camera gives us the idea that if
you buy this product you may be
desired for, seductive but classy.
We can see she’s innocent and
gentle but has a different side by
the way she covers herself. All
these things make the viewer
drawn to her, to her face and
almost sensual expression.
Image
The background is washed out so
that she is the focus of the image
and her eyes stand out in the middle
that we subconsciously look at first.
The bottle stands out at the bottom
of the add against her skin.
Target Audience
The target audience for this perfume is
young women we can see this by the young
lady on the front of the advert and the font
is fun and classy.