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Off-Site Search Engine
    Optimization
  Helping You Get to the Top of Google
  Helping You Get to the Top of Google




        Nat e Mol l er
 @mollermarketing on Twitter
Objective
           To Learn what you can do
               on OTHE R S ITE S to
help you move up the rankings in Search Engines.




  Want this is writing? Buy the Ebook today
Do I really Need
      SEO?
http://www.pewinternet.org/Reports/2011/Search-and-email/Report.aspx




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SEO isn’t TOO hard




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http://www.slideshare.net/randfish/fundamentals-of-great-seo




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http://www.howtomakemyblog.com/seo/googles-matt-cutts-wordpress-the-best-blogging-platform-for-seo/




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http://www.slideshare.net/randfish/fundamentals-of-great-seo




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Determine DEMAND




http://adwords.google.com/select/KeywordToolExternal

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Determine DEMAND




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Determine DEMAND




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Demand Tar get =
      500 + searches per
            month
      500 + searches per
            month

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Buyer vs Browser
           Phrase?



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Do they have their
   Credit Card in their
          hand?


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Determine Competition




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Determine Competition




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Determine Competition




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Determine Competition




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C ompet it ion Tar get =
      Less Than
20,000 - 30,000 results
20,000 - 30,000 results
20,000 - 30,000 results

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Wat ch a Keywor d Res ear
            !         http://mollermarketing.com/2009/10/27/keyword-research-a-step-by-step-guide-video/




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http://www.slideshare.net/randfish/fundamentals-of-great-seo




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B uil ding Links




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B uil ding Links
               What matters?




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B uil ding Links
                  Credible Source




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B uil ding Links
                  Credible Source




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B uil ding Links
     Descriptive Anchor Text




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B uil ding Links
     Descriptive Anchor Text




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B uil ding Links
     Descriptive Anchor Text




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B uil ding Links
     Descriptive Anchor Text




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Link Building
     Descriptive Anchor Text




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B uil ding Links
  Link points to right place




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What are your
     Competitors Doing?




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What are your
    Competitors Doing?



                                     http://www.opensiteexplorer.org/




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What are your
    Competitors Doing?



                                     http://www.opensiteexplorer.org/




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What are your
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                                     http://www.opensiteexplorer.org/




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What are your
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                                     http://www.google.com/alerts




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TUTORIAL: How to Set up
           !



                   http://mollermarketing.com/2009/01/06/tuesday-tutorial-how-to-set-up-google-alerts-and-why/




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Local Directories



                http://local.google.com




                                            http://local.yahoo.com/




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Article Directories




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Article Directories




                     http://ezinearticles.com/?Writing-Articles---A-Search-Engine-Marketing-Must&id=566453



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Article Directories




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Article Directories




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Article Directories

         Nate Moller teaches clients the step by steps
         of <a href="http://mollermarketing.com
         ">starting an online business</a>. He
         specializes in <a
         href="http://mollermarketing.com
         /category/smo">Utah social media</a> ma
         rketing. Read more about Nate at
         MollerMarketing.com.

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Article Directories




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Link Building Resources
     - 101 Ways to Build Links from SEO Book
     - What is Link Building from SEOMoz
     - SEO Articles from Moller Marketing




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Objective
      To teach you what you can do
        ON your website to make it
         S ear ch E ngine Fr iendl y,
helping you move up the rankings in Search
                   Engines.




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Need Website or
              SEOHelp?
                 C ont act Mol l er Mar ket ing
                     Free Consultation!




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Special Webinar
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