Slides from the 3/21 presentation at Mobile March 2013

1. Product Management for your app
Breon Nagy (@breon)
Product Manager - Code 42 Software

2. Why you need a Product
Manager?
Single Vision
Product Champion
User Champion
Cross-Discipline Mediator

3. Build before you build
What are your product values
Build a product team
Roadmap
Define metrics

4. What’s in and what’s out
Think big
Categorize and prioritize
Minimum viable product
What’s important to your support structure
Walk a mile in the the User’s shoes

5. Execute. Every Time.
Detailed Specification, Wireframes, Mock-Ups
Engage Product Team
Project vs. Product Management
Measure
Lather. Rinse. Repeat.

6. Questions & Answers
Thanks!
breon

7. Questions & Answers
Thanks!
breon