This document provides an overview and discussion of getting started with mobile web technologies for libraries. It discusses examining community needs, identifying appropriate content, developing a mobile-optimized website, getting buy-in from staff, and marketing strategies. Tips are provided on assessing technical skills and resources as well as leveraging existing services to build a mobile presence. Examples from various libraries that have implemented mobile sites and services are also shared.
3. Today we’ll discuss… a brief overview of the current state of mobile technologies both within and outside of libraries tips on getting buy-in from administration and staff, and on marketing your mobile-optimized site strategies for identifying appropriate content by examining the needs of your community and building from existing services pointers on developing a mobile-optimized library website, approached from varying levels of technical skill
4. Your mobile site is: Primarily theoretical at this point. In the planning stages. Ready or nearly ready for primetime. mass distraction
5. Mobile adoption in your community You see a few early adopters, but it’s not widespread. A mixed bag, but starting to pick up some steam. Your campus is lousy with smartphones. 5 jonjon2k8
6. From those “in the know”… Deloitte telecom forecast 2010:smartphone sales expected to exceed sales of all PCscombined (including netbooks, laptops, and desktops ) within a year ECAR Study of Undergraduate Students and Information Technology, 2009: 73.7% who currently own/use web on handheld devices expect use to increase or greatly increase in next three years 44.5% agree or strongly agreed that they’ll do many things on a mobile device they currently do on laptops
17. Mobile web: how about you? Connected, but primarily via a landline and a desktop or laptop. Not really. The mobile web is not a place I’ve tried yet. Sometimes, when away from home or the office from long periods. Often on. I like it, but it’s not essential to my routine. Extremely mobile-oriented. It changed my life. White African
33. Key web content for you is: Research guides (LibGuides, pathfinders, etc) Basic information about your library (locations, hours, computers, FAQ) Course reserves Email/IM/text reference Other (tell us in the chat window) 27 darcy mccarty
48. State of the Union We have a systems/IT department internally in the library. There is a single web person, who may or may not have help from staff. Tech development happens in teams, on top of other job duties. Our IT has been entirely outsourced to the campus. Scott Ableman
49. Make it happen, then make it better letmehearyousaydeskomdeskom
54. Going mobile in 1 … 2 … 3 … IT overlords/super friends? Talk to them. Right away. Yes
55. Going mobile in 1 … 2 … 3 … IT overlords/super friends? Talk to them. Right away. Yes Big budget? Yes
56. Going mobile in 1 … 2 … 3 … IT overlords/super friends? Talk to them. Right away. Yes Big budget? First, congrats. Second, as Mom said, while money won’t make you happy, it can make life easier. Yes
57. Going mobile in 1 … 2 … 3 … IT overlords/super friends? Talk to them. Right away. Yes Big budget? First, congrats. Second, as Mom said, while money won’t make you happy, it can make life easier. Yes CMS? CSS? Yes
58. Going mobile in 1 … 2 … 3 … IT overlords/super friends? Talk to them. Right away. Yes Big budget? First, congrats. Second, as Mom said, while money won’t make you happy, it can make life easier. Yes CMS? CSS? Proceed with caution, but you might be able to do a lot automagically. Yes
73. Thank you! contact us: mobilelibraries@gmail.com our book: http://bit.ly/bqVjha more resources at: http://bit.ly/mobile-libs find this presentation online at: http://bit.ly/acrlMobileWebcast New York Public Library