This presentation is adapted for PodCamp Boston 5 on September 26, 2010.

1. GEOLOCATION–
PROJECT
IT’S EVERYWHERE!
DATE CLIENT
SEP 26, 2010 MORRISS PARTEE, PODCAMP BOSTON5

2. a brief
background

3. Global Positioning
System (GPS)
First made available for
consumers on May 1,
2000

4. using multi-billion dollar satellites to find
tupperware hidden in the woods
Geocaching

5. Car Navigators (GPSr)
I SAID TURN
LEFT NOW!
Relies on internal
map, not
connected to
internet (until
recently)

6. iPhones
For the first time, you
and your location can
be connected to the
internet, instead of
relying on the unit’s
internal maps
Contextual and social

7. World 2.0
The vast information of
the web is now tied to
PLACE
Through geolocation
and social media,
anyone can “see”
things previously
invisible

8. Making the
invisible visible
QR Codes
http://www.youtube.com/watch?v=FLJue7bfBTE

9. Making the
invisible visible
Augmented Reality
http://michael-shirley.com/blog/2009/07/new-york-subway-augmented-reality-iphone-app/

10. geolocation apps

11. Brightkite
One of the first social-
geolocation apps for
iPhone

12. Sit or squat
The first TRULY useful
geolocation app

13. Foursquare
Reigning popularity
champion
Compete to become
the mayor

14. Gowalla
Can only
check-in when
actually there
Stunningly
gorgeous
icons shown
with your
updates

15. Facebook Places
NEW! As of LAST MONTH!
500 million people now have geolocation
in their newsfeeds

16. geolocation
business
ideas and
start-ups

17. Check in at your place
of work
Remind your friends
about where you work

18. Reward your mayors
Mayorship at
one location
gets
privileges at
all locations
(Boloco)

19. Start-up businesses
Topguest:
Connecting
your check-
ins with your
hotel reward
program(s)

20. Start-up businesses
Topguest:
Connecting
your check-
ins with your
hotel reward
program(s)

21. Create a tour
Reinforce
that you have
expert
knowledge of
your area

22. What can YOU create?
Geolocation
is in its
infancy....
Get creative!

23. privacy and
safety issues
with
geolocation

24. Social Media/Networking
Morriss Partee
Chief Experience Officer
EverythingCU.com
morriss@everythingcu.com
413·535·0621
http://everythingcu.wordpress.com
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