Venture Summit 2014, Pankaj Kedia

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©2013-2014 Qualcomm Technologies, Inc. and/or its affiliated companies. All rights reserved.©2013-2014 Qualcomm Technologies, Inc. and/or its affiliated companies. All rights reserved.
Leading The Emerging
Wearable Segment
Pankaj Kedia
Sr. Director, New Business Development
Qualcomm Technologies, Inc.
Pkedia@qti.qualcomm.com
SDVG Venture Summit
June 19, 2014

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©2013-2014 Qualcomm Technologies, Inc. and/or its affiliated companies. All rights reserved.
Safe Harbor
In addition to the historical information contained herein, this presentation contains forward-looking statements that are inherently subject to
risks and uncertainties, including but not limited to statements regarding our industry, technology, geographic and product trends,
opportunities and forecasts, and our positioning and ability to capitalize on those trends and opportunities; our growth initiatives and business
strategies; growth in 3G, 3G/4G, mobile data traffic, content to the home, small cells, and shipments/sales of mobile computing devices
including smartphones and tablets; our product roadmap, devices which may contain our products, and future products, solutions,
technologies, innovations, features and functionality; and our investment in research and development. Forward-looking statements are
generally identified by words such as “estimates,” “guidance” and similar expressions. Actual results may differ materially from those referred to
in the forward-looking statements due to a number of important factors, including but not limited to risks associated with the commercial
deployment of our technologies and our customers’ and licensees’ sales of equipment, products and services based on these technologies;
competition; our dependence on a small number of customers and licensees; attacks on our licensing business model; our dependence on third-
party suppliers; the enforcement and protection of our intellectual property rights; claims by third parties that we infringe their intellectual
property; global economic conditions that impact the communications industry and the potential impact on demand for our products and our
customers’ and licensees’ products; our stock price and earnings volatility; strategic transactions and investments; foreign currency
fluctuations; and failures, defects or errors in our products and services or in the products of our customers and licensees. These and other
risks are set forth in our most recent Form 10-K and Form 10-Q filed with the SEC, copies of which are available on our website at
www.qualcomm.com. We undertake no obligation to update any forward-looking statements.

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MOBILELargest technology platform

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Smartphone: Our most personal + powerful device
~94%
Use their device to
look for local
information
~79%Watch video on
their device
~106
Avg. number of daily
app launches by US
Android users
~75%
18-24 year olds reach for
it immediately after
waking up
Sources: comScore custom research avg. over Q3’13, IDC Mar ’13, Google May ’13
News/
Entertainment
Shopping
Email/CalendarText
Movies
Apps
Voice
PhotographyVideo
Internet Access
Social
Networking
Maps

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Our wearable vision
Smartphone = Your Personal Companion (and Hub)
News/
Entertainment
Shopping
Text
Movies
Apps
Voice
PhotographyVideo
Internet
Access
Social
Networking
Maps
Email/
Calendar
Multiple Wearable Devices Per Person.
All Connected. Communicating with Each Other.
Wristband Watch Shoes Glasses Earplugs Clothing
BT / NFC
Cloud / Internet
Enabling Information and Intelligence
to Be With You, On You 24x7
WiFi3G / 4G

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>200
Million
Wearable device
shipments in 20181
Smartwatches is one of
the fastest growing
segments: >170% GAGR
between (2013-2018)
• Infotainment
• Fitness & Wellness
• Healthcare & Medical
Wearable space is set to grow rapidly
1 Source: IHS, Oct 2013 6
Top 3 Categories:

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Many Shapes and Sizes

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CONNECTIVITY
Multi-Purpose
Fixed-Purpose
FUNCTIONALITY
BLE BT/BLE Wi-Fi /BT/BLE 3G/4G/Wi-Fi/BT/BLE
Wearable Segmentation

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CONNECTIVITY
Multi-Purpose
Fixed-Purpose
FUNCTIONALITY
Wearable Segmentation
BLE BT/BLE Wi-Fi /BT/BLE 3G/4G/Wi-Fi/BT/BLE
TYPE 2
High Performance, Rich Experiences
HLOS Based
e.g. Android Wear, Tizen
TYPE 1
Always On, Targeted Experiences
RTOS Based
e.g. Embedded Linux, ThreadX

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Connectivity
3G, 4G LTE, 4G LTE Advanced
Bluetooth 4.0/LE
NFC (Near Field Communication)
GPS (Qualcomm® IZAT™ location technologies)
Wi-Fi (Qualcomm® VIVE™ 802.11ac technology)
Interface
Low Power, virtually always on, Color Touch
Display (Qualcomm® Mirasol™ display
technology)
Pixtronix™ display technology Wireless Health
2net™ platform
Power
Wireless Charging
(Qualcomm® WiPower™ wireless charging
technology)
Multimedia
Hardware image and video engines
Low power audio and voice processing
Graphics
Qualcomm® Adreno™ GPU
Display processing engine
Qualcomm IZat and Qualcomm VIVE are products of Qualcomm Atheros, Inc. AllJoyn open source project is hosted by the AllSeen Alliance. Pixtronix is a product of Pixtronix, Inc.
Qualcomm Adreno and Qualcomm WiPower are products of Qualcomm Technologies, Inc. 2Net is a product of Qualcomm Life, Inc. Qualcomm Mirasol and the Qualcomm Toq
smartwatch reference design are products of Qualcomm MEMS technologies, Inc. The Qualcomm Toq smartwatch is a product of Qualcomm Connected Experiences, Inc.
Internet of Things Protocol
AllJoyn™ Framework (AllSeen Alliance)
Processing
Low power, high performance custom ARM CPU design
Custom, low power DSP engine
Integrated sensor engine for always-on sensor
processing
We have a breadth of core technology ingredients for wearables

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Qualcomm® ToQ™: Setting the Wearable Standard
Qualcomm Toq is a product of Qualcomm Connected Experiences, Inc. Screen images are simulated and subject to change.
Sunlight viewable
Always on
Long Battery Life
Wireless Charging

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Recipe for a successful personal wearable…
Optimized Performance for Wearables
Thinner
Lighter
Sleeker
Always On,
Always Sensing
Cool Design
Ultra-Long
Battery
Life
Always
Connected

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Thinner. Lighter. Sleeker.
Highly Integrated SoCs
Type 2: Perf + Multi-media + Connectivity
Type 1: Signal Processing + Connectivity
Packaging Innovation
e.g. ePoP packages
Thermal Management
Friendly to body 24x7
Modem
DSP
CPU
GPU
Position
location
Multimedia Power
management
RF
Memory
Connectivity
Software/HLOS
Qualcomm Snapdragon is a product of Qualcomm Technologies, Inc.

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Extending Battery Life
Aggressive
Power Management
Low Power
Architecture
Wireless Charging
Qualcomm® WiPower™
Low Power
Displays
(e.g. Mirasol)
Qualcomm Quick Charge is a product of Qualcomm Technologies, Inc.

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0
1
2
3
4
5
6
7
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Low power displays
Mirasol™ display technology
• Always On for Days*
• Visible Outdoors - Key for Wearables
• Modern Mobile Display Expectations
o Color
o High Resolution
o Touch
*Measured by QTI
Standby – clock system is 0.95mA
Active System including full touch 25mA
20 minutes active use/day, remaining time display always on, showing clock
240 mAhr battery
Always on use case (Toq system profile)*
DaysofUse
9.8x
longer battery
life vs. OLED
17.5x
longer battery
life vs. LCD
Mirasol LCDOLED

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Always connected
Connected to Each Other via BT / BLE
Connected to Your SmartPhone via BT / BLE, NFC
Connected to Your Cloud via Wi-Fi, 3G/4G

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Always ON. Always SENSING. Always LISTENING.
Environment Navigation Context Health and fitness
Touch
Ambient Light
Proximity
RF Enhancement
Temperature
Humidity
Gyroscope
Accelerometer
Compass
Pressure
Microphone
Sensor assisted
location

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Why now?
• Technologies advancing
• Leading players entering the space
• 1st generation wearables in industry
• Consumer interest high

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BUT Essential Ingredients for a Winning Wearable are Imperative
Optimized Performance
Thinner, Lighter, Sleeker
Ultra-Long Battery Life
Always Connected
Always On, Always Sensing, Always Listening
Summary
Wearables: The Next Big Thing. Exact SHAPE and SIZE of segment continues to evolve
Qualcomm leading the Market Segment….. A lot more cooking….

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For more information, visit us at:
www.qualcomm.com & www.qualcomm.com/blog
Qualcomm, Snapdragon, 2Net, Adreno, WiPower, and VIVE are trademarks of Qualcomm Incorporated, registered in the United States and other countries. Toq, IZat, and Qualcomm Quick
Charge are trademarks of Qualcomm Incorporated. All Qualcomm Incorporated trademarks are used with permission. Pixtronix is a trademark of Pixtronix, Inc., used with permission. Mirasol
is a trademark of Qualcomm MEMS Technologies, Inc., registered in the United States and other countries, used with permission. AllJoyn is a trademark of Qualcomm Innovation Center,
Inc., registered in the United States and other countries, used with permission. Other products and brand names may be trademarks or registered trademarks of their respective owners.
References in this presentation to “Qualcomm” may mean Qualcomm Incorporated, Qualcomm Technologies, Inc., and/or other subsidiaries or business units within the Qualcomm corporate
structure, as applicable.
Qualcomm Incorporated includes Qualcomm’s licensing business, QTL, and the vast majority of its patent portfolio. Qualcomm Technologies, Inc., a wholly-owned subsidiary of Qualcomm
Incorporated, operates, along with its subsidiaries, substantially all of Qualcomm’s engineering, research and development functions, and substantially all of its product and services
businesses, including its semiconductor business.
Thank you
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Venture Summit 2014, Pankaj Kedia

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