Va Airport Operators Council

Six Ways to Use Your Online Presence to Build Airport Business and Loyalty Created by Standing Partnership for Virginia Airport Operators Council

Six Ways to Use Your Online Presence ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],6

ONE: Develop Infrastructure ,[object Object],[object Object],[object Object]

Web Site Best Practices ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Why Integrate Social Media? ,[object Object],[object Object]

Why Integrate Social Media? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Social Media Continuum of Tools Publish Connect Listen Engage

Focus Efforts on a Few The “Big Three”

Define Parameters ,[object Object],[object Object],[object Object]

Define S.M.A.R.T. Goals ,[object Object],[object Object],[object Object],[object Object],[object Object]

Create and Maintain Infrastructure

TWO: Listen ,[object Object],[object Object],[object Object]

THREE: Publish ,[object Object],[object Object],[object Object]

FOUR: Connect ,[object Object],[object Object],[object Object]

FIVE: Engage ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

SIX: Evaluate and Celebrate Success ,[object Object],[object Object],[object Object],https://www.google.com/analytics

Thank You Questions? www.standingpr.com/blog http:// www.google.com/profiles/marijean.jaggers

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