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Digital communications plan development jan 2011

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Jaggers Communications
Jaggers Communications
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Digital Communications Plan Development Workshop Hosted by
Table of Contents ,[object Object],[object Object],[object Object],[object Object]
Do it!
Why Integrate Social Media? ,[object Object],[object Object]
Why Integrate Social Media? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Tools and Tactics for Success: Publish Connect Listen Engage
Home Base
Elements of Your Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Do it!
Pair up!
Identify Your Brand ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Identify Your Brand ,[object Object],What is the ONE THING that you can address with authority?
Define Parameters ,[object Object],[object Object],[object Object]
Define SMART Goals ,[object Object],[object Object],[object Object],[object Object],[object Object]
Do it!
Connect ,[object Object],[object Object],[object Object]
Focus Efforts on a Few The “Big Three”
 
Do it!
Connect: Three Steps ,[object Object],[object Object],[object Object]
Listen ,[object Object],[object Object],[object Object]
Listen ,[object Object]
Tools for Listening
Do it!
Engage -- Twitter
Engage ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Do it!
Publish ,[object Object],[object Object],[object Object]
Develop Infrastructure ,[object Object],[object Object],[object Object],Study Shows Small Businesses That Blog Get 55% More Website Visitors Read more:  http://blog.hubspot.com/blog/tabid/6307/bid/5014/Study-Shows-Small-Businesses-That-Blog-Get-55-More-Website-Visitors.aspx#ixzz1AfnFlYi0
Evaluate and Celebrate Success ,[object Object],[object Object],[object Object],https://www.google.com/analytics
Thank You Questions? www.marijeanjaggers.com http://twitter.com/Marijean [email_address] http://www.linkedin.com/in/marijeanjaggers http://www.facebook.com/JaggersCommunications

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Digital communications plan development jan 2011

Hinweis der Redaktion

  1. RACI: Client Project Work John McArthur and Gil Hoffman 2008 TECHNOLOGY CONFERENCE