Presentation given at Edge of the Web conference, 13 March 2013 in Perth, WA . Covering the issues facing the web design and development industry. Warning: a few coarse words. #eotw #eotw2013

1. The 3 Evils
Outsourcing, design contests & free pitching

2. Miles Burke
Author, entrepreneur, writer, MD of
Bam Creative, designer, geek
‘Elitist wanker’

3. Disagreement welcome
http://www.flickr.com/photos/raincoaster/

4. Three facts
http://www.flickr.com/photos/hfiguiere/

5. Economic differences
http://www.flickr.com/photos/epsos/

6. Different budgets
http://www.flickr.com/photos/livenature

7. Business = make profit
http://www.flickr.com/photos/kirbyurner/

8. Is $ the only purpose?
http://www.flickr.com/photos/brx77924/

9. balance needs of
four stakeholders
http://www.flickr.com/photos/martintaylor/

10. Owners/shareholders
http://www.flickr.com/photos/geezaweezer/

11. Employees
http://www.flickr.com/photos/ell-r-brown/

12. Clients
http://www.flickr.com/photos/mdpettitt/

13. Community
http://www.flickr.com/photos/kaythaney/

14. $60k+9%+5.5%+50%=
$103,495.50
http://www.flickr.com/photos/kaythaney/

15. 52-2-2-4=44x37.5=
1,650
http://www.flickr.com/photos/kaythaney/

16. $103,495.50/1,650=
$62.73
http://www.flickr.com/photos/kaythaney/

17. design contests
http://www.flickr.com/photos/fbueno_net/

18. http://www.flickr.com/photos/fbueno_net/

19. 131 designs for $299
$2.28 per design

20. 28 designs per hour
2m 06s per design

21. Brief?
http://www.flickr.com/photos/cjsorg/

22. SISO effect
http://www.flickr.com/photos/perspective/

23. Substandard output
http://www.flickr.com/photos/marcopolis/

24. Encourage plagarism

25. Trivial
http://www.flickr.com/photos/redden-mcallister/

26. Price expectations
http://www.flickr.com/photos/ecastro/

27. Theft
http://www.flickr.com/photos/daquellamanera/

28. Client outcomes
Meets wants not needs
Substandard work
Encourages theft
Higher chance of litigation
Lack of future support
Unrealistic expectations
No supplier relationship

29. free pitching
http://www.flickr.com/photos/fabioluiz/

30. “Do it free this time to
prove yourself, and
there’s a bazillion dollar
project just around the
corner”

31. Same shit, different method
http://www.flickr.com/photos/perspective/

32. Even less return
http://www.flickr.com/photos/khawkins04/

33. Relationship failure
http://www.flickr.com/photos/jakojellema/

34. Lack of quality http://www.flickr.com/photos/st00ka/

35. Hidden costs
http://www.flickr.com/photos/stuartpilbrow/

36. Client outcomes
Encourage bad ethics
Costs elsewhere
Encourages short cuts
Substandard work
Unrealistic expectations
Unbalanced relationship

37. offshoring
http://www.flickr.com/photos/starwarsblog/

38. Economic ecosystem
http://www.flickr.com/photos/megoizzy/

39. Language barriers
http://www.flickr.com/photos/megoizzy/

40. Timezone issues
http://www.flickr.com/photos/33909700@N02/

41. Knowledge management
http://www.flickr.com/photos/megoizzy/

42. Work conditions
http://www.flickr.com/photos/rephotography/

43. Cross border laws
http://www.flickr.com/photos/victoriapeckham/

44. Client outcomes
Encourage bad ethics
Costs elsewhere
Language/time barriers
Substandard work
Unrealistic expectations
No Knowledge management
Cross border data laws
Unbalanced relationship

45. Success isn’t just $
http://www.flickr.com/photos/s2art/

46. Follow your instincts
http://www.flickr.com/photos/crdot/

47. Enjoy business & life
http://www.flickr.com/photos/mshades/

48. www.milesburke.com.au
@milesb
http://www.flickr.com/photos/orinrobertjohn/