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This deck is about how Simplify360 can help brands in social media crisis management. Why Social Media Crisis Management is Important? Brands often fail to respond to their customers on time, whenever a social media crisis happens. This leads to switching and it tarnishes the brand image further. According to a report published by searchenginewatch.com, customers expect a brand to respond within an hour, from the time when they post a complaint/review. Hence, it becomes all the more important for brands to be on their toes every time to prevent a petty issue from converting into a social media crisis.
Social media crisis management - Simplify360
Social media crisis management - Simplify360
Simplify360
How does social media impact a crisis? How do you develop an action plan to respond? Get a practical guide from Heather Read, Program Manager of Social Media @ DuPont.
Social Media Crisis Management | MIT Short Course 2012
Social Media Crisis Management | MIT Short Course 2012
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This presentation addresses the challenges and complications of crisis management in the age of social media, and the vital role of deep listening for critical business intelligence. It provides real-world insights from major disasters and crises including Katrina, Hurricane Sandy, Flint Michigan’s Water crisis, and more.
Crisis Management Through Social Media Monitoriing
Crisis Management Through Social Media Monitoriing
tracx
TOPIC: A HOW TO approach to dealing with a crisis with Social Media. This is the third in a series of online trainings brought to you by The Wall Street Journal, Ogilvy and GoToWebinar. Asia Pacific director of Digital Influence Thomas Crampton moderated a presentation by Digital Influence Global Managing John Bell and Managing Director of the Global Public Affairs Practice Jamie Moeller.
Ogilvy On: Social Media for Crisis Management
Ogilvy On: Social Media for Crisis Management
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This is the most important presentation you may never need. Social media crises can and do occur, and companies must be prepared to respond swiftly and wisely. In this presentation drawn from his acclaimed social business book, the NOW Revolution, social strategist Jay Baer provides 4 pre-crisis planning keys, and 8 concrete steps for handling a social media crisis. Loaded with actionable tips and real-world social media crisis examples, this is a presentation you'll want to print and save.
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This deck is about how Simplify360 can help brands in social media crisis management. Why Social Media Crisis Management is Important? Brands often fail to respond to their customers on time, whenever a social media crisis happens. This leads to switching and it tarnishes the brand image further. According to a report published by searchenginewatch.com, customers expect a brand to respond within an hour, from the time when they post a complaint/review. Hence, it becomes all the more important for brands to be on their toes every time to prevent a petty issue from converting into a social media crisis.
Social media crisis management - Simplify360
Social media crisis management - Simplify360
Simplify360
How does social media impact a crisis? How do you develop an action plan to respond? Get a practical guide from Heather Read, Program Manager of Social Media @ DuPont.
Social Media Crisis Management | MIT Short Course 2012
Social Media Crisis Management | MIT Short Course 2012
Heather Read
This presentation addresses the challenges and complications of crisis management in the age of social media, and the vital role of deep listening for critical business intelligence. It provides real-world insights from major disasters and crises including Katrina, Hurricane Sandy, Flint Michigan’s Water crisis, and more.
Crisis Management Through Social Media Monitoriing
Crisis Management Through Social Media Monitoriing
tracx
TOPIC: A HOW TO approach to dealing with a crisis with Social Media. This is the third in a series of online trainings brought to you by The Wall Street Journal, Ogilvy and GoToWebinar. Asia Pacific director of Digital Influence Thomas Crampton moderated a presentation by Digital Influence Global Managing John Bell and Managing Director of the Global Public Affairs Practice Jamie Moeller.
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This is the most important presentation you may never need. Social media crises can and do occur, and companies must be prepared to respond swiftly and wisely. In this presentation drawn from his acclaimed social business book, the NOW Revolution, social strategist Jay Baer provides 4 pre-crisis planning keys, and 8 concrete steps for handling a social media crisis. Loaded with actionable tips and real-world social media crisis examples, this is a presentation you'll want to print and save.
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