The slides from my presentation

1. How To Blog
Without really blogging
Mike Mueller
@MikeMueller
AreWEConnected.com

2. What is
Blogging?

3. What is a BLOG?
• Posts or Articles in chronological order
• Every BLOG is a website
• Pyra Labs (1994) Evan Williams
• Comments or No Comments

4. Why Blog?
• Clarity
• Relationship Building
• Lead Generation

5. Why Blog?

6. It’s as easy
as email

7. Easy as Email

8. Easy as Email

9. Easy as Email

10. Easy as Email

11. Easy as Email

12. Easy as Email

13. Posterous

14. Posterous.com

15. Posterous.com

16. Posterous.com

17. Posterous.com

18. Posterous.com

19. Posterous.com

20. Tumblr

21. Tumblr.com

22. Tumblr.com

23. Your OWN
blog

24. Post by email to your
own blog

25. Importing
Tweets

26. I Tweet - You Tweet

27. I Tweet - You Tweet

28. Copyright
Copyright is always implied

29. Other People’s Tweets
http://paper.li/mikeMueller/the-coolest-100-2

30. Other People’s Tweets

31. Other People’s Tweets

32. Just My Tweets
http://tweets.areweconnected.com/

33. Just My Tweets

34. Importing
RSS

35. RSS Aggregation

36. RSS Aggregation

37. RSS Aggregation

38. RSS Aggregation

39. RSS Aggregation

40. RSS Aggregation

41. RSS Aggregation

42. Guest Posts

43. Guest Posts

44. Guest Posts

45. Guest Posts
Team Members
Loan Officers
Appraisers / Inspectors
Local Business

46. Guest Posts

47. Maybe I can
blog

48. How often?
• Do you write?
• Can you write?
• Once a week or once a day?

49. Who do I write for?
• Search Engines
• Your target audience
• Trends
• Your optimal client

50. What do I write about?
• What are you passionate about?
• Local happenings / Local issues
• email outbox
• Real Estate
• Market Data Reports / Listings

51. Own Your Site
Wordpress.org
Domain Name Registration
Domain Hosting

52. Need Help?
DIY to Full Service
Mike@AreWeConnected.com

53. How To Blog
Without really blogging
Mike Mueller
@MikeMueller
AreWEConnected.com