Roadmap to Mobile Learning Webinar
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Why Mobile Learning? What is Mobile Learning? Basic Strategies for implementing Mobile learning. Technology Decisions for implementing mobile learning
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Roadmap to Mobile Learning Webinar
- 1. Technology Today Series Roadmap to Mobile Learning Presented by E-Learning Council www.elearningcouncil.com September 12, 2012
- 2. Today’s Speakers Joy Hall Bryant Sanjay Nasta Program Manager, IRM CEO Outreach MicroAssist Texas Department of www.microassist.com Information Resources snasta@microassist.com E-Learning Council Marcus Turner www.elearningcouncil.com CTO A peer-to-peer learning AtomicAxis community www.atomicaxis.com marcus@atomicaxis.com
- 3. GoToWebinar® Attendee Controls Audio Pane Use Audio Setup wizard to configure and test Grab Tab audio. Attendee List ControlPanel (if selected to display by organizer) Question Pane • Click arrow to expand Enter questions here. and collapse control panel • Click hand icon to raise/lower hand
- 4. Mobile Learning Development Custom E-Learning Development Learning Management System Implementation Application and Database Development DIR Vendor for over 20 years DBITS, TBT, ILT and Web Development Contracts www.microassist.com 512-794-8440
- 5. Mobile Learning Mobile Strategy Mobile Web Mobile App Dev Mobile Marketing www.atomicaxis.com 1.866.200.6650
- 6. A ROAD MAP TO MOBILE LEARNING MARCUS TURNER SANJAY NASTA MARC US@ATOMICAXIS.COM SANJAY@MICROASSIST. COM
- 7. QUESTIONS WE GET What? Why? How? When? Strategy Workforce Now Define Ready? LMS Someday Content Transfer? Infrastructure Use Ready? Content Never Technology?
- 9. WHAT IS MOBILE LEARNING?
- 10. HOW DO YOU DEFINE MOBILE?
- 11. WHAT IS MOBILE LEARNING? Mobile learning is: • the acquisition or modification of any knowledge or skill Learner • through communication and/or collaboration • with the use of mobile technology, Device • which results in performance improvement
- 13. In 2011 More smartphones were sold than computers 487,000,000 of ‘em Blodget, Cobry, and Coctas 2012
- 14. 63% of U.S. firms have remote workers, who work full- or part-time outside the office. 1.2 billion Number of mobile workers on the planet (2013)
- 15. 1,500,000 iPads are in schools and education settings 20,000 Education and Learning Applications have been created for the iPad 700 million downloads from iTunes U from over 1,000 universities Phil Schiller, Apple SVP January 19, 2012
- 16. 85% 73% Children are more likely to have access to a mobile phone than a book National Literacy Trust UK Survey, 2010
- 17. WHY MOBILE LEARNING? MOVE TO A MOBILE SOCIETY
- 18. WHY MOBILE LEARNING? ANYTIME ANYWHERE
- 19. WHY MOBILE LEARNING? NEW MODES
- 23. MICRO LEARNING Text based information for moms Monthly alerts with breaking news (e.g. Tylenol recall) “Free msg: Worried about keeping baby warm at night? Infant pajamas & infant sleep sacks are safe for baby to wear to sleep. But no loose blankets in the crib.” http://text4baby.org/
- 24. DEMO GREEN GAMIFICATION makechange.atomicaxis.com
- 32. COACH’S EYE www.coachseye.com
- 33. PLAY: AURASMA www.aurasma.com
- 36. TECHNOLOGY & TACTICS ALIGN WITH BUSINESS GOALS
- 37. TECHNOLOGY & TACTICS CHANGE YOUR MINDSET
- 38. TECHNOLOGY & TACTICS BE CAUTIOUS OF CONVERTING “We look at the present through a rear view mirror; we walk backwards into the future” Marshall McLuhan
- 39. TECHNOLOGY & TACTICS DESIGN FOR MOBILE FIRST
- 40. TECHNOLOGY & TACTICS USE DEVICE CAPABILITIES
- 41. 4 C FRAMEWORK Content Compute Mobile Capture Communicate Quinn 2011
- 42. DEVICE USAGE Phone Tablet Laptop Contextual Content ⬆ ⬆ ⬇ Contextual Capture ⬆ ⬆ ⬌ Contextual Creation ⬆ ⬌ ⬇ Communication ⬆ ⬌ ⬆ Editing/Creating Content ⬇ ⬌ ⬆ Application Interaction ⬌ ⬆ ⬆ Content Consumption ⬌ ⬆ ⬆ * Adapted from E-Learning Guild’s Mobile Learning the Time is Now
- 43. TECH DECISIONS
- 44. WHAT LEARNING PLATFORM WINS
- 45. HARDER DECISION – NATIVE OR WEB Native App Hybrid App Mobile Web Functionality Native + Web Universal + Web Web Build One for each Single build across Single build across platform all platforms all platforms Cost Highest Cost Moderate Lowest Cost Speed Very Fast Native (as needed) Fast Network No Limitations Data Connection Data Connection
- 46. MOBILE APS VS MOBILE WEBVS SMS NATIVE HYBRID WEB SMS MOBILE DEVICE COVERAGE RICHER CONTENT
- 47. TECHNICAL CONSIDERATIONS Network Limitations Device Limitations (especially smartphone) Backend Integration – LMS, LCMS, etc Standards Adoption (TinCan API) Reuse, Build vs. Buy Design for reuse (at the component level) Cost For the most part, it’s all about the user experience …
- 48. NOT A PROBLEM - TOOLS Storyline Content Tools Problem is Rapidly CS6 Being Solved Lectora
- 50. MLEARNING CONSTRAINTS NOT TECHNOLOGY …KNOWLEDGE
- 51. E-LEARNING COUNCIL A peer-to-peer community for learning professionals • Conferences • Workshops • Website (www.elearningcouncil.com) • @learningcouncil Save the Date – E-Learning Symposium • ELS 2013 Houston on February 5, 2013. • ELS 2013 Austin on June 12, 2013
- 52. RESOURCES Mobile Learning Strategy Chats MicroAssist Learning Dispatch • http://www.microassist.com/custom -e-learning/the-learning-dispatch Atomic Axis Blog • http://atomicaxis.com/blogs/
- 53. QUESTIONS? marcus@atomicaxis.com snasta@microassist.com www.atomicaxis.com www.microassist.com 1.866.200.6650 512-794-8440
Hinweis der Redaktion
- I’m Sanjay Nasta from MicroAssist. AtMicroAssist we are passionate about driving performance through learning. We have provided learning solutions for over 20 years including Mobile Learning,
- IntroDo you know what the smudges are (Raise your hand). Yes/No.QR codes explanationMuseum
- Why what how whenWhy should I think about mobile learning?What is mobile learning? Do tablets count? How about a laptop?What do I do about existing content?How do I keep my content secure?What about Flash content?Will my LMS Work?What training is suitable for mobile learning?We’ll start off by talking about what we consider mobile learning? Why you should start thinking about mobile learning. Give you a couple of examples to get your creativity started on mobile learning (and resources to find a lot more) . Some basic guidance on developing a framework for mobile learning. Marcus will talk about some of the technology strategy behind mobile learning.
- What is your current state?Learning about Mobile LearningCreating a Mobile Learning StrategyImplementing Mobile LearningSuccessfully implemented mobile learning
- 63% of U.S. firms have remote workers, who work full- or part-time outside the office.By 2013 the number of mobile workers on the planet will grow to nearly 1.2 billion people, more than 1/3 the world’s workforce.
- Move from desktop to mobile = Not just talking device growth. Work is happening everywhere. 62% of U.S. firms have remote workers, who work full- or part-time outside the office.By 2013 the number of mobile workers on the planet will grow to nearly 1.2 billion people, more than 1/3 the world’s workforce. Emails are being answered in airports and taxis. Documents are now drafted in the air. Content is being created in context. Our learners want learning when they need it, where they need it rather than when we can deliver it. your device is always with you, it’s always connected to the network. This makes it easy to delivery learning at the point of need rather than learning
- Your phoneis always with you, it’s always connected to the network—always on/always there. This makes it easy to delivery learning at the point of need rather than learning in a classroom far from the point of need.The always on/always there nature also enables Gamification as well as Micro-Learning. Training Anywhere/Anytime = Increase learner’s access to information
- Smartphones enable new modes of learning. For example, Smartphones are also natively setup for collaboration—At it’s base it’s a communication device—a phone. Phone/Email functionality is baseline but most smartphones are setup to also enable easy interaction with Social Media such as Facebook and Twitter which can facilitate collaborative learning and push based microlearning. Smartphones are set up with powerful location based packages that allow you to trigger learning based on a location.Smartphones have easily accessible sensor packages such as cameras, GPS and microphones that enable interaction with the Real World.
- What function of a smartphone do you use the most?Communication Suite? (Email, Text, Phone)Viewing Information (Web, Video)Location (Mapping, Orientation)Camera (Photos, Videos)
- As you can see from the answers a modern mobile device combines the capabilities of a variety of devices in a well integrated package. PhoneEmailCameraVideo CameraGPSTVAnd of course a Computer. Unlike a computer you do not have to connect, install or configure the device. All of these capabilities are available when you are designing learning.
- This service leverages the planet’s 5 billion mobile phones to communicate and interact with people to help them live healthier lives on topics such as maternal and child health, smoking cessation, diabetes. Over 40,000,000 text messages have been sent out.
- (Rewards based learning, Location based learning, micRo learning & SOCIAL Awareness)Atomic Axis created this app for Whole Planet Foundation and Whole Foods. The goal of the app is to educate Whole Food customer on green behavior and then provide motivation for the consumer to exhibit green behaviorDEMOShow Green Actions, show explanation of green actionsShow AwardsShow charities and explanation of charitiesTeach customer’s about Green BehaviorTeach customers about charities that Whole Planet Foundation Allow customers to donate to charitiesSo this app teaches by giving information in small chunks, it motivates using gamification and real world awards in the form of coupons. It re-inforces the teaching by providing repeated access to information
- Take a video, focus on a particular frame, take notes, share with your student. Use the camera and touch capabilitiesBy the way it’s only $4.99So how could you use this in your workplace? How could you use the camera and video capabilities of the smartphone in your workplace?
- A free Augmented Reality App – Hard to demo on a webinar but fun to play with. Available on both the Android and iPhone. Go play with it
- There are many specific tactics to implement mLearning from micro learning from Performance Support like checklists to Gamification that we showed you in Make Change. Our recommendation is to:Make sure the tactic are aligned with the business goals as well as the learning goalsmLearning is new and people are inventing tactics. Look at what other people are doing in the industry to see how they are using mLearning
- So we’ve shown that mobile is growing. We’ve shown some powerful uses for mLearning. We believe that mLearning is not and should not be the future. We believe that mLearning is the present. So what are some general guidelines to get started.
- Focus ruthlessly on the organizations goals both when designing and building mobile learning. Designing mobile learning requires eliminating extraneous factors because of the constraints of screen size and bandwidths. What you eliminate should be driven by organizational goals for the learning not political and ego goals. Measurement of mobile learning also has to be driven by business goals—it is harder to use traditional learning metrics such as time spent on the course. You have to change measurement to changes in performance.
- Designing mobile learning requires a change in mindsetMobile learning allows us to reach the learners anytime and anywhere, offering a unique, ubiquitous and personalized learning experience. Anywhere, anytime learning is a powerful concept that allows us to offer just-in-time information at the exact moment that the learner needs it. We have to move past the “sage on a stage” learning of a defined length and think of other models of driving performance through learning. Learning where you use the capabilities of the devices to interact with the environment and allow learners to learn from the environment. Learning that allows you to use Learning that uses Learning personalized for the learner not only in terms of the learner’s knowledge level but delivered at the time and the pace that the learner needs it. Our learners have a personalized and intimate relationship with their mobile devices. We need to use that to drive a more personal relationship with learning and performance.
- “We look at the present through a rear view mirror; we walk backwards into the future”Marshall McLuhan
- In his book Mobile First Luke Wroblewski, affirms that mobile is simpler because it forces you as a designer to focus on the most important data and actions in an application. This applies to learning. There is no room for ego when designing for a smartphone – what I mean by this is things like branding, extraneous menu items that lead to items that are important for political or
- This chart was adapted from E-Learning Guild’s Mobile Learning the Time is Now. Phone’s and Tablet’s are used in slightly different ways than a laptop. I translate Contextual, in Context implies out in the real world. As you can see phones and Tablets are pretty good at capturing content in the real world (think cameras, sounds, etc.) They don’t work as well as a Laptop of Desktop at Editing/Creating Content. It’s hard to edit a movie on a phone.
- Some of the decisions for creating mLearning are easy. Flash cannot be a development platform for mobile development. It is not supported by iOS. Even if it is supported, it is too processor intensive for mobile devices. At the moment iOS and Android are 2 platforms of choice for mobile Could Windows 8 allow Microsoft to enter the fray this fall? Especially for the enterprise? Stay tuned.
- Native appHas to be build for each platformHigher CostNative FunctionalityApp Store Approval RequiredMobile WebSingle build across platformsLower CostWeb FunctionalityNo App Store Approval Required
- Native appHas to be build for each platformHigher CostNative FunctionalityApp Store Approval RequiredMobile WebSingle build across platformsLower CostWeb FunctionalityNo App Store Approval Required
- So what are some of the constraints We’ve discussed Network Limitations in terms of bandwidth. The devices themselves have limitations including screensize, processing power, etc. LMS’ are just starting to become mobile friendlyCost is always a constraint. The cost of developing mLearning, especially as a Native App can be high.
- mLearning Content Tool problem is being solved in the latest generation. Articulate, Adobe and Lectora have released products that allow you to create mobile learning content.
- What are the barriers stop you from implementing mLearning?No need for mobile learningLack of mobile strategyLack of technical knowledgeLack of in house toolsLack of budget
- I think the biggest barrier towards great mLearning being developed is Knowledge of BenefitsStrategyProcessBoth among e-Learning Practitioners and Managers.I hope today’s session has sparked your imagination. It’s not about devices, but capabilitiesIt’s about the experience—not thetechnology