Michelle Bergstein @EventMktgMaven presents at IMEX America 2013 Las Vegas Technology Hub on best practices on Twitter for meeting and event professionals.

1. To Tweet…

2. Or not to Tweet..

3. That is the
Question…

5. What will you
Remember?

6. @EventMktgMaven
#TweetIMEX13

7. Got Twitter?

8. What’s your
handle?
#TweetIMEX13
@EventMktgMaven

9. Want to start?
Feel Overwhelmed?

10. What are your goals?
Business
Fun & Leisure
Networking

12. Moniker
@DahliaElGazzar

13. Moniker
@JustRightDM

14. Moniker
@EventMktgMaven

15. Get a Handle on It!
Photo? Make it a good one!
How do you want to be known?
What is your area of expertise?

16. Bio? Yes Please.
Can you describe yourself in under
160 characters?

17. Content
(you’re in it for the networking)
-Show your expertise
-Share insight
-Peek inside your world
-Start Conversations

18. Content
(you’re in it for the networking)
Show your expertise

19. Content
(you’re in it for the networking)
Share insight

20. Content
(you’re in it for the networking)
Peek inside your world

21. Content
(you’re in it for the networking)
Start Conversations

22. Who’s Following Who?
How to
find your
audience?
-Hashtags

23. Who’s Following Who?
How to find
your
audience?
-Research

24. Who’s Following Who?
How to find
your
audience?
-Research

25. Who’s Following Who?
How to find your audience?
-Friend suggestions

26. What do you
want to say?
-Provide Value
-Get Organized

27. What’s the daily plan?
How do we start?

28. +
We start
with a
daily
calendar

29. Need Content?

30. Need Content?

31. Need Content?

32. Need Content?
Pulse.me

33. Spread it Out

34. Scheduling

35. Management
Bufferapp.com

36. Management
Hootsuite

37. Recap
*Strategy
*Content Curation
*Engagement
*Tracking & Analytics

38. Thank you!
eventindustrymarketing.com