Tracking The Back Channel

TRACKING THE BACK CHANNEL Michael Coghlan TRIC Conference August 6 th , 2009

http://www.flickr.com/photos/bjoern/70875998

“ WE SHAPE OUR TOOLS AND THEREAFTER OUR TOOLS SHAPE US.” (MCLUHAN)

FROM SMOKE SIGNALS TO THE INTERNET http://www.flickr.com/photos/sundve/3766277273 “ Man - the compulsive communicator.” (David Attenborough)

WHAT IS THE BACKCHANNEL? ,[object Object]

BACKCHANNEL TOOLS ,[object Object],[object Object],[object Object],[object Object]

Impact for Audience Advantages Disadvantages

Impact for Audience Advantages Disadvantages ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Impact for Speaker/Presenter Advantages Disadvantages

Impact for Speaker/Presenter Advantages Disadvantages ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

WHY DO SOME SEE IT AS A CURSE? ,[object Object],[object Object],[object Object],[object Object],[object Object],http://www.flickr.com/photos/31031835@N08/3438438351

WHY DO SOME SEE IT AS A CURSE? ,[object Object],[object Object],[object Object],http://www.flickr.com/photos/31031835@N08/3438438351

[object Object],[object Object],[object Object],AGGREGATORS

RESOURCES ,[object Object],[object Object],http://www.flickr.com/photos/goldenswamp/2505581808

Michael Coghlan [email_address] http://protopage.com/michaelc

Tracking The Back Channel

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