Mike & the PhillyTech Team really want to help our business succeed. They give us access to social selling best practices, processes and tools to help our business grow – Irina Abramson – Owner - Speed & Function. Social Selling isn't just a buzzword – it has become a crucial way for business owners, freelancers, executives, organizational employees, sales and marketing teams to communicate their business value to prospects, business advocates and customers. Social selling involves regularly sending high quality content and messaging through social channels like LinkedIn, Slideshare, Twitter, Facebook, Google+ and YouTube as well as traditional channels like email, your company website, blogging, events and the internet in order to bring personal and business opportunities in the door. Social selling involves businesses and individuals using written and visual content to build a strong, personal brand and business community. By following social selling strategies you have the potential to find business advocates that can spread the message of your content, products and services to others across the social web. The bottom line is that 73% of sales professionals who used social selling techniques as part of their sales process outperformed their selling peers and exceeded their quota 23% more frequently. Speed & Function – www.speedandfunction.com - is a leading Ruby on Rails custom development, maintenance, support and QA/Testing organization based in Philadelphia and the Ukraine. Speed & Function excels in working with digital agencies, software companies, high tech firms & any organization that works with Ruby on Rails or wants to work with these technologies. Speed & Function utilizes a hybrid Agile, onsite / offshore delivery model. Speed & Function excels in core areas for digital agency, software companies and end user clients: Ruby on Rails based custom content management systems (CMS) and website development services with strong UX / UI skills, back-end and rapid development capabilities. Ruby on Rails based custom application development services for independent software vendors (ISVs) & high tech firms, with strong agile development, custom UX / UI and custom features / functionality. Ruby on Rails based maintenance and support for software firms, ISVs and larger organizations that want to focus on new development with the core people they already have in house. Ruby on Rails based QA / Testing for software firms, ISVs and larger organizations that want to perform more thorough QA / Testing for their software.

1. 1/30 - For Immediate Release:
“PhillyTech Signs on Custom Ruby on Rails Development &
QA Firm Speed & Function for Social Selling Services”
www.speedandfunction.com
For any inquiries please reach out to:
Michael Bertoni – Founder & CTO – PhillyTech - 215.817.3295
mbertoni@phillytech.co - www.phillytech.co
www.twitter.com/MichaelBertoni - www.linkedin.com/in/michaelbertoni33
© PhillyTech Confidential

2.  PhillyTech Company Overview
 Keep Calm…
 PhillyTech Delivery & Services Overview
 What is Social Selling?
 Speed & Function Case Study
Agenda
© PhillyTech Confidential

3. Keep Calm…And Try Social Selling With

4. PhillyTech Company Overview
 Founded in 2014 and headquartered in Philadelphia.
 Our vision is to be the #1 resource for tech, digital & social selling services.
 We focus on independent software vendors (ISVs), high tech firms, digital agencies,
SMBs, Mid-size & Fortune 1000 organizations in the Philadelphia region.
 Four Core PhillyTech Principles
 Give back to the Philly Tech ecosystem and help support its foundation and
continued growth.
 Be a valuable resource for our clients, partners and colleagues by always looking
to help them first before ourselves.
 Provide the highest quality technology, digital and selling talent and ensure they
are the right fit for our clients.
 Mentor, train and develop our technology talent so they can be a more valuable
resource for our clients as well as grow professionally and personally.
© PhillyTech Confidential

5. PhillyTech Delivery & Services Overview
 Delivery Flexibility - We offer our clients the ultimate flexibility in the
delivery of staffing & projects - Onsite Staffing & Recruiting, Onsite
Consulting, Onsite Projects, Hybrid Onsite / Offshore Projects.
 Digital & Application Development Services - Website Development,
Custom Application Development, Mobile App Development, eCommerce
Development, Blogging, Ghostwriting, Branding, PR
 Social Selling Services (Focused on Prospecting & Lead Gen) –
LinkedIn Training, Presentation Development, Database Development,
Prospecting Messaging, Slideshare Development, Outsourced Sales &
Inside Sales, Content Creation, Search Engine Optimization (SEO), Pay Per
Click (PPC) & Social Media Marketing.
© PhillyTech Confidential

6. What is Social Selling?
Social Selling isn't just a buzzword – it has become a crucial way for business
owners, freelancers, executives, organizational employees, sales and marketing
teams to communicate their business value to prospects, business advocates and
customers.
Social selling involves regularly sending high quality content and messaging through
social channels like LinkedIn, Slideshare, Twitter, Facebook, Google+ and YouTube
as well as traditional channels like email, your company website, blogging, events
and the internet in order to bring personal and business opportunities in the door.
Social selling involves businesses and individuals using written and visual content to
build a strong, personal brand and business community. By following social selling
strategies you have the potential to find business advocates that can spread the
message of your content, products and services to others across the social web.
The bottom line is that 73% of sales professionals who used social selling techniques
as part of their sales process outperformed their selling peers and exceeded their
quota 23% more frequently.
© PhillyTech Confidential

7. © PhillyTech Confidential
 Speed & Function – www.speedandfunction.com - is a leading Ruby on Rails custom development,
maintenance, support and QA/Testing organization based in Philadelphia and the Ukraine.
 Speed & Function excels in working with digital agencies, software companies, high tech firms & any
organization that works with Ruby on Rails or wants to work with these technologies.
 Speed & Function utilizes a hybrid Agile, onsite / offshore delivery model.
 Speed & Function excels in core areas for digital agency, software companies and end user clients:
 Ruby on Rails based custom content management systems (CMS) and website development
services with strong UX / UI skills, back-end and rapid development capabilities.
 Ruby on Rails based custom application development services for independent software vendors
(ISVs) & high tech firms, with strong agile development, custom UX / UI and custom features /
functionality.
 Ruby on Rails based maintenance and support for software firms, ISVs and larger organizations
that want to focus on new development with the core people they already have in house.
 Ruby on Rails based QA / Testing for software firms, ISVs and larger organizations that want to
perform more thorough QA / Testing for their software.
“Mike & the PhillyTech Team really want to help
our business succeed. They give us access to
social selling best practices, processes and tools
to help our business grow – Irina Abramson –
Owner - Speed & Function.

8. © PhillyTech Confidential
For any inquiries please reach out to:
Michael Bertoni – Founder & CTO – PhillyTech - 215.817.3295
mbertoni@phillytech.co - www.phillytech.co
www.twitter.com/MichaelBertoni - www.linkedin.com/in/michaelbertoni33