Megan Fox & Amy Deschenes NELA June 17, 2011

1. Mobile Trends 2011 Megan Fox & Amy DeschenesNELA June 17, 2011

3. Mobile Web vs Apps

4. mLibraries: Most Common Mobile Library Uses

5. Circulation

6. Finding Content (catalogs, traditional vendors, search)

7. Reference (SMS, roving)

8. Programming/Instruction

9. Marketing

10. Assessment

12. General Trends: Mobile and Libraries ComScore agrees Android 36%; Apple 26% http://www.prnewswire.com/news-releases/comscore-reports-april-2011-us-mobile-subscriber-market-share-123098853.html

13. General Trends: Mobile and Libraries Adding in iPads and iPod touches….http://blog.comscore.com/2011/06/comscore_data_on_apple_ios.html

14. General Trends: Mobile and Libraries

15. General Trends: Mobile and Libraries

16. General Trends: Mobile and Libraries

17. General Trends: Mobile and Libraries Gone Mobile? (Mobile Libraries Survey 2010) Lisa Carlucci Thomas Oct 15, 2010

19. Opening hours

20. Directions to the library

21. Catalog/OPAC

22. Library news

23. Loan information and renewals

24. Links to mobile enabled databases

25. Ability to check computer availability

26. Booking discussion/meeting rooms

27. Links to Mobile search engines

28. Webcams to check congestionKrishnan 2011

29. General Trends: Mobile and Libraries mLibraries in LibSuccess Wiki

30. Mobile Website/App

32. Web or App

33. Platforms

34. Layout and Structure

35. Branding

36. Testing

37. Frameworks & Tools

38. Web

40. Mobile Website v. App

41. Mobile Website

42. Mobile App

43. What About?

45. Web or App

46. Platforms

47. Navigation & Branding

48. Frameworks & Tools

49. Web

50. Apps

52. Navigation

53. Navigation

54. Navigation - Icons

55. Branding

56. Branding - Logo

57. Branding - Colors & Logo

59. Web or App

60. Platforms

61. Navigation & Branding

62. Frameworks & Tools

63. Web

64. Apps

66. Opening hours

67. Directions to the library

68. Catalog/OPAC

69. Library news

70. Loan information and renewals

71. Links to mobile enabled databases

72. Ability to check computer availability

73. Booking discussion/meeting rooms

74. Links to Mobile search engines

75. Webcams to check congestionKrishnan 2011

76. Frameworks & Tools: Website

77. Frameworks & Tools: Apps

78. Testing http://iphone4simulator.com/

79. Mobile should be:Consistent, Reliable, Equitable

81. Finding Content

82. Library Catalogs

83. Traditional Library Vendors/Databases

84. Search

85. Reference

86. Programming/Instruction

88. Look Up

89. Self-Checkout & Place Holds Boopsie "Book Look" & "Book Scan" http://www.boopsie2.com/libraries_optimum.html

90. SMS Notifications http://www.libraryelf.com/

91. Shelf Reading (via Augmented Reality) Bo Brinkman, Miami University in Oxford Ohio http://www.youtube.com/watch?v=NgZVI630SsI

93. Finding Content

94. Library Catalogs

95. Traditional Library Vendors/Databases

96. Search

97. Reference

98. Programming/Instruction

100. Library Catalogs: QR Codes

102. Finding Content

103. Library Catalogs

104. Traditional Library Vendors/Databases

105. Search

106. Reference

107. Programming/Instruction

109. Library Vendors & Publishers Mobile Research

110. Library Vendors & Publishers: LibGuides

111. Library Vendors & Publishers: Ready Reference

112. Library Vendors & Publishers: Ready Reference Bedbugs n Things

113. Library Vendors & Publishers: Ready Reference iTriage

114. Library Vendors & Publishers: E-Books

115. Library Vendors & Publishers: E-Books Another Oliver Twist: British Library Builds 60,000-Book iPad AppFAST COMPANY | JUNE 15, 2011http://pulse.me/s/d4A7 An ambitious new project by the British Library will place a huge number of 19th-century books--including original ... Read more

117. Finding Content

118. Library Catalogs

119. Traditional Library Vendors/Databases

120. Search

121. Reference

122. Programming/Instruction

124. Mobile Search: SMS Texting

125. Mobile Search: SMS Texting – ChaCha API

126. Mobile Search: Traditional Search Engines

127. Mobile Search: Answers!

128. Mobile Search: Answers!

129. Mobile Search: Answers!

130. Mobile Search: Google

131. Mobile Search: Search Faster with Less Typing

132. Mobile Search: Bing

134. Gesture (Touchscreen/Accelerometer)

135. Location (GPS)

136. Visual (Camera/Barcodes/QRcodes)

138. Searching: Voice Dragon Medical Mobile

139. Searching: Audio iStethoscope

140. Search: Gesture/Movement OCLC Shake It!

141. Search: Gesture Yahoo Sketch and Search

142. Search: Location Find a Public Library Near Me

143. Search: Location Enhances Google Suggestions

144. Search: Location Google Maps Bikes

145. Search: Location Google In Stock Nearby

146. Search: LocationAccessMyLibrary

147. Search: VisualSnapNow, SnapTell, etc…

148. Search: Visual Google Goggles

149. Search: Visual Google Goggles

150. Search: Visual Google Goggles

151. Search: Visual Google Goggles

152. Search: Visual Google Goggles Translation

153. Search: Visual Google Goggles Solve Sudoku!

154. Search: Visual Cell Phone Diagnosis

155. Search: Visual Augmented Reality

156. Search: Visual Augmented Reality

158. The casual browser, time killer, relaxed “sofa searcher”, snacking…

159. Don’t know their information need: back to browsing, serendipity, “incidental” search

160. Constantly changing environment and context; personalized facets

161. Relies on social “searching” and discovery

164. Finding Content

165. Library Catalogs

166. Traditional Library Vendors/Databases

167. Search

168. Reference

169. Programming/Instruction

171. SMS/Texting:LibAnswers Via SMS: TXT your question to (646) 783-1662

172. SMS/Texting: Mosio

173. SMS/Texting: Library H3lp

174. Mobile Reference

175. Roving Reference

176. Roving Reference

178. Finding Content

179. Library Catalogs

180. Traditional Library Vendors/Databases

181. Search

182. Reference

183. Programming/Instruction

185. Real-Time Feedback: During Session

186. How To EXAMPLE Standard texting rates only (worst case US $0.20) We have no access to your phone number Capitalization doesn’t matter, but spaces and spelling do TIPS

187. Try It Now!

188. Real-Time Feedback: During Session

189. Real-Time Feedback: Post Session

190. Real-Time Feedback: Post Session

192. Finding Content

193. Library Catalogs

194. Traditional Library Vendors/Databases

195. Search

196. Reference

197. Programming/Instruction

199. Mobile Resources

200. Tours

201. Tags & QR Codes

202. Tags & QR Codes - What & Where?

203. Tags & QR Codes – Book Bits

204. Tags & QR Code - Make 'Em

205. Assessment Of Mobile

206. Is it useful?

207. How is it used?

208. Is it usable?

209. Is it usable?

210. Future Trends

211. Coming Next Dual screen ereaders 4G Next-Generation Networks Functionality Blocking 3D Displays

212. Coming Next Indoor Navigation No Phone! (it’s “invisible”) Payment Via Phone Video Recognition

213. The Future is Mobile Google’s Promise: Clearly, the mobile phone is the iconic device of the moment, and we're encouraging a new rule: Mobile First. When we announce new services for desktop computers, such as real-time search, we will debut an equally powerful mobile version. We will take advantage of this new class of smartphone, which is more sensory, acts as an extension of you, is aware of location, and can hear you, speak to you, take pictures, and return information in a matter of seconds. http://googlemobile.blogspot.com/2010/02/barcelona-mobile-first.html

215. Slides available at: http://www.slideshare.net/meganreads/mobile-library-trends-nela-june-2011 http://tinyurl.com/63hmq6e Megan Fox, Jobs For the Future, meganreads@gmail.com Amy Deschenes, Simmons College Library, @amyhannah