Social Media Week 2010: Social Media For Enterprise

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I don’t know all that much about social media and the enterprise -- as a marketing person, I spend most of my time looking OUTSIDE the enterprise. That didn’t stop me talking at Alan Patrick’s event, though. I tried sharing some of what I’d learned trying to implement social media-based knowledge management at a big global communications agency.

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SOCIAL MEDIA
ECOSYSTEM
HOME & SOHO EDITION

SOCIAL MEDIA
ECOSYSTEM
ENTERPRISE EDITION

Google Docs

CSV or
XML
Twitter API
Alexa API
Amazon API
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XML Pipes
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... XML

Google Docs

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Social Media Week 2010: Social Media For Enterprise

1. SOCIAL MEDIA IN ENTERPRISE

2. MAT MORRISON

3. MAGIC BEAN LABORATORY

4. @mediaczar

5. FORMAL HIERARCHY

6. INFORMAL RELATIONSHIPS

7. sandwiches going in the 2nd ﬂoor kitchen if anyone wants them

8. SOCIAL MEDIA ECOSYSTEM HOME & SOHO EDITION

9. SOCIAL MEDIA ECOSYSTEM

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15. SOCIAL MEDIA ECOSYSTEM ENTERPRISE EDITION

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23. RADICAL OPENNESS

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32. Google Docs CSV or XML Twitter API Alexa API Amazon API Technorati API HTTP Yahoo! Delicious API Google APIs XML Pipes Yahoo! APIs CSV or ... XML Google Docs

33. YOU’RE NOT MY CIO

34. MARKET NORMS vs SOCIAL NORMS