McAnerin technical seo

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Slides presented at SMS India 2011 in Bangalore. The title font didn't upload properly - I'll fix on later presentations.

Business

Technical SEO CEO Summit Speaker: Ian McAnerin, CEO McAnerin International Inc.

Who? Copyright 2009 McAnerin International Inc. February 4, 2011 ,[object Object],[object Object],[object Object]

Where? Copyright 2009 McAnerin International Inc. February 4, 2011 ,[object Object],[object Object]

Why or How? Copyright 2009 McAnerin International Inc. February 4, 2011 ,[object Object],[object Object],[object Object],[object Object],[object Object]

What? Copyright 2009 McAnerin International Inc. February 4, 2011 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Hosting and Infrastructure Copyright 2009 McAnerin International Inc. February 4, 2011 Small Business = LAMP (Linux, Apache, MySQL, PHP) Medium = LAMP or IIS Cluster Large = IIS Cluster Mega = Custom OS: GoogleOS, Dynamo Why Care?: Slow response times = site Google doesn’t want to send many visitors to. Also slower indexing.

Copyright 2009 McAnerin International Inc. February 4, 2011 ,[object Object],[object Object],[object Object],[object Object],Hosting and Infrastructure

DNS and Domains Copyright 2009 McAnerin International Inc. February 4, 2011 ,[object Object],[object Object],[object Object],[object Object]

DNS and Domains Copyright 2009 McAnerin International Inc. February 4, 2011 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Errors and Redirects Copyright 2009 McAnerin International Inc. February 4, 2011 ,[object Object],[object Object],[object Object]

Errors and Redirects Copyright 2009 McAnerin International Inc. February 4, 2011 ,[object Object],[object Object],[object Object],[object Object]

Errors and Redirects Copyright 2009 McAnerin International Inc. February 4, 2011 ,[object Object],[object Object],[object Object],[object Object],[object Object]

HTML Validation Copyright 2009 McAnerin International Inc. February 4, 2011 ,[object Object],[object Object],[object Object]

Spider Traps Copyright 2009 McAnerin International Inc. February 4, 2011 ,[object Object],[object Object],[object Object],[object Object]

Scripting and Objects Copyright 2009 McAnerin International Inc. February 4, 2011 ,[object Object],[object Object],[object Object],[object Object],[object Object]

Geolocation / Personalization Copyright 2009 McAnerin International Inc. February 4, 2011 ,[object Object],[object Object],[object Object],[object Object]

More Questions? Copyright 2009 McAnerin International Inc. February 4, 2011

About Us Copyright 2009 McAnerin International Inc. February 4, 2011 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Contact Us Copyright 2009 McAnerin International Inc. February 4, 2011 Bankers Hall – West Tower 888 3rd St SW 10FL Calgary, AB, Canada T2P 5C5 Web: www.mcanerin.com Email: [email_address] Client Site: private.mcanerin.com Mobile: mcanerin.mobi Reception: +1 (403) 444-6981 Fax: +1 (403) 668-6001

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McAnerin technical seo

1. Technical SEO CEO Summit Speaker: Ian McAnerin, CEO McAnerin International Inc.

6. Hosting and Infrastructure Copyright 2009 McAnerin International Inc. February 4, 2011 Small Business = LAMP (Linux, Apache, MySQL, PHP) Medium = LAMP or IIS Cluster Large = IIS Cluster Mega = Custom OS: GoogleOS, Dynamo Why Care?: Slow response times = site Google doesn’t want to send many visitors to. Also slower indexing.

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20. Contact Us Copyright 2009 McAnerin International Inc. February 4, 2011 Bankers Hall – West Tower 888 3rd St SW 10FL Calgary, AB, Canada T2P 5C5 Web: www.mcanerin.com Email: [email_address] Client Site: private.mcanerin.com Mobile: mcanerin.mobi Reception: +1 (403) 444-6981 Fax: +1 (403) 668-6001