Launching a cloud based business

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maxmichaelmayer

How to launch a cloud based business

Technology

Launching a Cloud Based Business or “ Planning is Guessing” A first hand experience by Max-Michael Mayer, Propertybase GmbH 37signals

Jogging Accenture Daddy BWL LBBW Guitar Fanatic Mountain Biking 14 years of sales experience Entrepreneur Photography Cloud Enthusiastic Max-Michael Mayer: Aconex conject Dubai

SaaS Start up Venture Capital Force.com Salesforce.com Fun Great Team Worldwide Customers Made in Germany Nice Office Good coffee Career In the cloud Munich Dubai New York Sydney Singapore

The idea ,[object Object],Is there a need for your product? What is the benefit of using your app? How is your app different? Is the market big enough?

The right solution can add significant value ,[object Object],Payback in 5 Months 3 x Invest after 1 Y 1.5m$ NPV over 3 years

The Propertybase Market Organisational Memberships IT Spending Total market size > 2b €

Spend your money wisely… You don’t have a lot when you start.

Once you are getting real… Propertybase office in Munich ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Venture Capital or not? ,[object Object]

Healthy conversion rate = growing subscriptions ,[object Object],Leads Qualified Contacts Opportunities Offers Customers Web: 12 SF: 37 others: 25 78% 58 64% 37 30% 11 27% 3 4,1% Start with SEO & SEM asap! Dec Feb Apr Jun Aug Oct Dec Feb

Be flexible ! You will change your plans more often as you think.

Contact: Max-Michael Mayer [email_address] +49.173.2582876 Download the Presentation: http://www.maxmichaelmayer.de http://blog.propertybase.com

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Launching a cloud based business

1. Launching a Cloud Based Business or “ Planning is Guessing” A first hand experience by Max-Michael Mayer, Propertybase GmbH 37signals

2. Me

3. Jogging Accenture Daddy BWL LBBW Guitar Fanatic Mountain Biking 14 years of sales experience Entrepreneur Photography Cloud Enthusiastic Max-Michael Mayer: Aconex conject Dubai

4. We

5. SaaS Start up Venture Capital Force.com Salesforce.com Fun Great Team Worldwide Customers Made in Germany Nice Office Good coffee Career In the cloud Munich Dubai New York Sydney Singapore

6. The Idea

9. The Market

10. Big Big Big

11. The Propertybase Market Organisational Memberships IT Spending Total market size > 2b €

12. The Team

13. Get the best ! … you know.

14. Get started

15. Spend your money wisely… You don’t have a lot when you start.

16.

17. Money

18.

19. Make Sales & Marketing Transparent