1. Trend Blend 2009+
Severe water shortages
Global supply Severe heatwaves
chain disruption People taking trend
maps too seriously Nano-solar Alternative energy bubble
Eco-Cynics Wind power
a map of time and tide Electricity Vertical agriculture Clean coal Return of SARS
shortages
Rehiring of retirees
Bio-fuel backlash
Networked risk Declining water quality Space weather
Asset price uncertainty Peak landfill
Income inequality Major earthquake in
Negawatts economic centre
Increased regulation
Iran Energy dashboards
Pakistan Skills shortages Skimming
Nuclear power Facebook fatigue
Oil /gas price spikes Resource shortages Short formats Influenza pandemic
Green cities Flight to quality
Collapse of nuclear Low cost competition Online video
non-proliferation treaty Urbanisation Seriousness
Green taxes
Storytelling
Outsourcing backlash e-books
Virtual protests Protectionism
Too much
Transparency information Digital privacy
Immigration backlash
Fantasy & escape
Web 2.0 campaigning CSR
Climate
change Micro-boredom
Energy insecurity crisis
Fall of US Empire Digitalisation Digital diets
Search for We not me
Globalisation in retreat control
Collapse of US dollar Sustainability Global
Pensions funding Growth of autocracy Connectivity Anxiety Old skool
Merchantilism Rising protectionism
Prediction markets Slowdown in growth Enoughism
Volatility
Uncertainty Religious and
Shorter product lifecycles Industry consolidation Power Shift ethnic tension
Eastwards Utility
Re-regulation De-leveraging
Debt
Authenticity
Deflation Obesity
GRIN tech Ageing Trust
Sovereign wealth funds Islands of Tranquility
Food shortages Web 2.0 Debt stress
2-speed economies
Green IT
Inflation Allowable luxuries
Virtualisation
Increased societal
Simplicity appetite for risk
Data security Single person households
Credit default swaps Energy storage
IMBYs
LEGEND
Telepresence
Major
Device convergence internet
failure Extended financial families www.nowandnext.com
Cloud computing
Robotics Renting things
Critical Global Risk Society Politics
infrastructure
Gesture based computing attack Home cooked meals Dangerous currents Technology Business
Rapid growth of
transnational crime Mobile computing Economy Family
Unplugging
EMF radiation Possible red herring
Geo-fencing
Middle class unrest Environment Media
Back to basics
Gated communities * Size of circle denotes likely impact of trend (hey, it’s just an educated guess).
Nicole Kidman wins
another Oscar This map is published under a Creative Commons Attribution - ShareAlike License.
Map by Richard Watson with help from Ben. More at www.nowandnext.com