This document summarizes Max Kaiser's presentation at #CultJam15 about digitization efforts in Europe and opportunities for creative reuse of digitized cultural works. It discusses Europeana Creative's goals of encouraging commercial and social value from remixing and repurposing public domain works. Statistics are presented on the economic impact and job creation of cultural industries in Europe. Attendees are invited to submit creative reuse ideas to the VanGoYourself session and explore resources on Europeana Labs.

1. welcome to
#CultJam15 !
Max Kaiser
Austrian National Library
@maxkaiser
max.kaiser@onb.ac.at

3. @maxkaiser
welcome to the
Austrian
National Library!

5. @maxkaiser

16. @maxkaiser

19. @maxkaiser
September 2012
http://www.onb.ac.at/
vision2025

21. @maxkaiser

22. Digitisation
in Europe
Cultural Heritage
Objects

30. Europeana
Creative

32. creative re-use of
digitised content

33. commercial potential
social value
The Beautiful Thing

34. remix & repurpose
artists / designers
amateurs /makers
community

35. ‘The cultural & creative
industries account for 4.2% of
GDP in Europe…’ *
‘3rd largest employer
after construction and F&D…’ *
*Creating growth | Measuring cultural and creative markets in the EU

36. “CCIs have impacts that go far
beyond leisure, entertainment,
jobs or economic growth. They also
provide invaluable social cement;
they contribute to the feeling of
belonging to a society; in short,
they help forge a European
identity.”*
*Creating growth | Measuring cultural and creative markets in the EU

37. Europeana
Creative

48. https://www.rijksmuseum.nl/en/rijksstudio-award

60. provide your digitised
collections in
high quality with
open licenses for
others to re-use

63. Content Re-Use / Publishing
Framework

64. quality
license
direct link

69. Europeana Labs

70. labs.europeana.eu

73. Co-Creation

77. Pilots

78. VanGo
Yourself

93. Be part of a VanGoYoursel
session this afternoon!

96. • Submit creative ideas
• Including market potential
and business documentation

127. www.slideshare.net/maxkaiser

129. Max Kaiser
@maxkaiser
max.kaiser@onb.ac.at
Thank you!