How the art of story telling helped launch the two premier real estate networks in the United States.

1. “The Best Story Wins”
Mr. Jerry Cole…
• Founder, Coldwell Banker Residential Affiliates, 1981
• Founder, The Prudential Residential Affiliates, 1987

2. Is Coming to Town

3. The Story Board….In 1981

4. Story-Building

5. The Story With a Great Ending!
Is Coming to Town

6. Coldwell Banker Today (2009)
3,300 • Office Locations Worldwide
93,000 • Sales Associates
650,000 • Real Estate Transactions Yearly
$170 Billion • Gross Sales Volume
$4 Billion • Gross Commissions
$150 Million • Franchise Royalties

7. You Know Us.
We Know Real Estate.

8. Prudential Real Estate Today (2009)
1,700 •Office Locations Worldwide
60,000 •Sales Associates
402 ,000 •Real Estate Transactions Yearly
$110 Billion •Gross Sales Volume
$2.8 Billion •Gross Commissions
$96 Million •Franchise Royalties

9. Story Told by…
Travis Wright
travis-wright@comcast.net