This presentation is designed to help you through your first steps into the world of investing!

1. The Stock Market: A Beginner’s Guide
to Smart Investment Strategies

2. Disclaimer:
While the content of this slideshow is intended to aid in the selection of
sound financial investments, it should be noted that it is possible to lose
quite a bit of money on the stock market, and that the information
provided herein is the author’s opinion and provided for entertainment
purposes only. The author makes no claims, promises, or guarantees
about the accuracy, completeness, or adequacy of the contents of this
presentation, and expressly disclaims liability for errors and omissions in
the contents of this presentation.

3. Objective
The purpose of this presentation is to present a clear and simple
guidance to those curious about investing in the stock market, and to
offer some ideas to those already seasoned. This guide does not offer
get rich quick schemes, but instead focuses on methods to help
minimize loss and maximize gains while introducing the reader to
investing, free of complication.

4. Fundamental vs. Qualitative Analysis
Different types of investors look for different things in a company when they consider
purchasing stock; one of the most divisive methods of looking at possible investments
are the concepts of Fundamental Analysis and Qualitative Analysis. Fundamental
Analysis involves looking at a company’s financial statements for signs of good health
and future growth, while Qualitative Analysis is more centered around who is heading
the company and the products/services the company makes/provides.
An investor focused on fundamental factors would say…
- How does Company X’s cash flow look like?
- How are its EPS (Earnings per share)?
- What is the projected earnings growth?
- What is Company X’s Market Capitalization
(approximate value)?
An investor focused on qualitative factors would say…
- Who is the CEO of Company X?
- What are the managements qualifications?
- What products does this company make?
- What is Company X’s marketing strategy?
- How effective is Company X’s business model and
corporate philosophy?

5. The Three Main Types of Investing:
Value/Growth Investing
- Value investing involves purchasing stocks
that appear to be undervalued; determined
by scrutinizing financial statements and
looking for a good value (hence the name).
- While this may seem like a bit of an obvious
way to invest, reading through financial data
can be cumbersome and at times hard to
interpret.
- Simply because a company is valued cheaply
does not at all mean it’s a bargain… 9 times
out of 10 it’s priced that way on purpose.
Determining the difference between a
bargain and a failing company can be
difficult… companies like Aeropostale (ARO)
and RadioShack (formerly RSH) were once
candidates for this type of investing; however
a company with a continual failure to
generate revenue should be avoided.
- This is typically a more short-term strategy.
Growth Investing
- Growth investors target medium to large
companies with well-known histories.
Companies suitable for this type of investing
are typically expensive- but growth investors
are willing to pay for them.
- The rationale to this method is that although
these companies are competitively priced,
their proven marketing strategies and
histories will continue to generate increased
revenue.
- Billionaire Warren Buffet is a well known
practitioner of this methodology. His
purchases of Coca-Cola (KO) and IBM (IBM)
stock greatly increased his fortune.
- This is typically a more long-term strategy.
Dividend/Income Investing
- Investors wishing to create an income stream
from stocks while minimizing speculation will
often simply purchase stocks with a high
dividend yield, so they are paid a certain
percentage of the company’s stock price on a
quarterly basis.
- The companies that offer the highest
dividend rates are typically very big and
financially stable, removing some risk from
the equation. Choosing to invest in dividend-
yielding stocks also means that you don’t
have to check stock prices constantly… you
just buy it and let it earn you money.
- This is a very common strategy with retirees,
but unfortunately doesn’t yield very much:
investing $1,000,000 in a company with a 2%
yield gives $20,000 every quarter, or $80,000
a year.

6. Tip #1: Stick To What You Already Know
• It doesn’t make any sense to invest in the utilities sector if you don’t know anything about the qualities that define the
sector, or any background on the major companies that make it up. This takes days if not weeks of dedicated research to
make an informed decision and decide on a stock play. It’s very easy to get burned out of investing and end up hating it
because you’re spending hours upon hours figuring out where to put your hard-earned money.
• Instead, start with something you’re familiar with. The author recommends making a quick list of hobbies, interests, and
experiences. For example:
1. I played varsity lacrosse in college.
2. My spouse has a very uncommon, non life-threatening disease.
3. I have a degree in a technology field.
• So how is this information useful? Well, I could look for a company that is on the verge of releasing a new line of lacrosse
equipment, and find out how much of the lacrosse equipment market they own. If my spouse has an uncommon disease
then it’s something familiar and understood, I could find a pharmaceutical company developing a treatment for the
disease and see how government regulatory agency approval is going. If I have a degree in a technology field then I’m
already familiar with at least a certain aspect of technology, and can find out new innovations being developed and try to
hop on the next big thing.
• Starting to invest in what you know keeps you interested in the companies you’re putting your money into. It makes
getting into investing much easier, and even fun.

7. Get access to the rest of this 15 page guide here:
https://sellfy.com/p/hTcM/