The Internet is an essential tool for HR departments and decision-makers to recruit suitable candidates for open job positions. With the evolution of the Internet comes also a steady change in e-recruiting. Completely new ways to recruit suitable staff have arisen both online and in mobile apps. This development is driven by the emergence of social networks and more powerful technologies that enable targeted content for the "right" audience and tools that can "understand" large amounts of user data. Since the early days of e-recruiting via traditional online job postings, 3 stages of e-recruiting can be distinguished nowadays.

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HR Trends
From traditional job posting to jobs 3.0
January 2014
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E-Recruiting evolution
Jobs 1.0
Jobs 2.0
Jobs 3.0
Active Sourcing / Social
Recruiting
Matching services
Job
pos'ng
1
Functionality
Traditional online
job postings
Job
pos'ng
1
Job
pos'ng
1
Job
pos'ng
2
Job
pos'ng
2
Job
pos'ng
2
+
Job
candidates
Exam
ples
Job
candidates
Match making
+
High reach
Viral content
Direct access to
job candidates
-
Effort for
candidate selection
Effort for candidate selection
and channel management
Low customer awareness
Source: jacando.com
Jobs 3.0
2