In this era of health reform, many healthcare companies are assessing their marketing plans and looking for ways to differentiate and stand out. Loclyz Medical Media Services is a media and marketing firm that can help. We're focused entirely on healthcare, offering video marketing; video production, public relations, media relations, digital content, and social media marketing. Our goal is to get eyes on your business and help you be recognized as thought leaders in the medical industry. We offer a free marketing health check-up. This document provides more details. Isn't it time to evaluate the health of your marketing plan?

1. 333
Looking for a marketing firm
focused on healthcare?
Loclyz Medical
Media Services
Media and marketing services
for healthcare providers who
want to stand out
Digital Content  Video Marketing
PR  Media Relations  Social Media

2. The Situation
The need for gaining – and sustaining – a competitive edge has never been more critical for healthcare
companies. Health reform, the changing patient landscape and financial pressures have providers
reassessing the way they do business and how they attract and retain customers. Those who want to
survive and thrive are taking a close look at their marketing plans. They know business as usual won’t
cut it anymore. They need to rethink their messaging and tactics and then execute a strategy that will
help them stand out and differentiate. That’s true regardless of whether healthcare companies are
experiencing consolidation or growth. Competition is fierce. Confusion is abundant. And the noise is only
expected to amplify.
Loclyz can help you stand out, be heard and demonstrate thought leadership. We’re all about getting
eyes on your business.
Whether you’re in the B2C or B2B space, competition to stand out is only
going to increase as companies race to become the authoritative voice
in healthcare. How are you developing that voice and how are you
going to make sure it’s heard?
Healthcare Marketing
If you’re like most healthcare companies, as you reevaluate your
marketing strategy and tactics, chances are you’re taking a close look at
how you’re using videos to market your company or service. After all,
it’s one of the best ways to tell your story and one of the most preferred
formats for your target audience.
Video marketing is growing at such a fast rate, by 2015, 80% of all internet marketing will be video based.
The question is how should you invest those marketing dollars when it comes to video? Do you simply
hire a video production company to produce a video or do you need more? Most companies have only
limited marketing dollars. They need to spend those dollars wisely and see a return on their investment.
Simply producing a video (or videos) is not going to produce that ROI, but that doesn’t mean you need to
spend big bucks. There are affordable ways to take advantage of digital marketing while still generating
the results you want. The key to success is utilizing tools and communications that drive people to your
website or other digital content, plus finding the right strategic partner who understands your business,
your priorities and your customers. That partner must also deeply understand your industry.
That’s why Loclyz focuses solely on the healthcare community.

3. Loclyz for Healthcare
Loclyz is a Denver-based media and marketing services firm
focused on helping local and regional healthcare companies stand
out and differentiate with powerful strategies that weave digital
content, video production, expert storytelling, PR, media relations,
and social media marketing.
Videos & Live Streaming
Our award-winning video
producers create engaging
videos for websites and social
media. In addition, our live
streaming capabilities allow you
to stream webinars, product
demonstrations, medical
procedures, and events.
Strategic Content
PR & Media Relations
We can create additional strategic
content, such as whitepapers and
articles, to help demonstrate your
value and thought leadership.
One of our major differentiators is our
PR and media expertise. As former
media, we leverage our skills and
relationships to produce
extraordinary exposure. We know
what media want and how to give it to
them.
Social Media Marketing
We strengthen our customized
solutions with social media marketing,
such as Facebook campaigns. Our
Social Media Consultant is one of the
best in the country. In fact, his work
won him an award as one of the
world’s top 10 social media blogs.

4. Our Approach
Strategic and Affordable
We start by deeply understanding your business and your customers. We
listen to you, study the market, investigate the competition, and profile
your targets. Then we develop video content that helps tell your story (B2C or B2B). We complement
that content with a public relations campaign and social media support, driving your targeted audience to
your content, raising awareness and getting eyes on your business. However, raising awareness is just
the first goal. We know that to truly grow and prosper in this ultra-competitive market full of numerous
players, you need to have strong differentiating messaging and a strategy for positioning yourself as
thought leaders in the market. That’s what we do for our clients. That’s what makes us different from the
other video production and marketing companies serving local and regional healthcare organizations in
the Colorado market. Our team is comprised of some of the most talented and innovative marketing and
communications professionals in the area. We’ve pulled talent from the Denver-area television stations
and added respected marketing pros and one of the country’s best Facebook marketing experts.
Together, we’re able to offer healthcare companies integrated media and marketing strategies that
produce significant results.
One of the biggest priorities for healthcare companies going into 2014 is patient
education and advancing consumer knowledge. With more than 180 million Americans
regularly watching web videos and most consumers self-identifying as visual learners,
this multimedia content is perfectly suited for most healthcare providers. Let’s explore
whether it’s right for you.
Contact us for a free consultation.
We call it the Loclyz Marketing Health Checkup.
Our team will meet with you for 30 minutes for a strategic
consultation. Give us a call and get your marketing questions
answered. Isn’t it time to evaluate the health of your
marketing plan?
Contact Us: 720.838.0596
Loclyz Medical Media Services
Phone: 720.838.0596
Email: mike@loclyz.com
Digital Content  Video Marketing
PR  Media Relations  Social Media