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Biotechnology Marketing 101: Your Company Using the Principles of Marketing to Promote Your Company Mary Canady, Comprendia LLC
Marketing Your Company ,[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing 101: A Good Product ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Product is the Company! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Research, Research, Research ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Positioning Your Company ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Essential Packaging ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Essential Packaging: Logo ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Essential Packaging: Branding ,[object Object],[object Object],[object Object]
Essential Packaging: Website ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Essential Packaging: PowerPoint ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Essential Packaging: PowerPoint ,[object Object],[object Object],[object Object],[object Object],[object Object]
Essential Packaging: Diagrams ,[object Object],[object Object],People can’t get excited about something they don’t understand ,[object Object],[object Object]
Advertise, Advertise, Advertise ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Advertising: Public Relations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Pulling it All Together ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Comprendia’s Marketing Services ,[object Object],[object Object],Learn More http://comprendia.com/capabilities
Comprendia & SDBN Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Biotechnology Marketing 101 Your Company

  • 1. Biotechnology Marketing 101: Your Company Using the Principles of Marketing to Promote Your Company Mary Canady, Comprendia LLC
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