A slide set about "What is UX design for the web" and how it works. This follows a step by step web project.

1. What is UX design? Understanding User Experience for the Web Oct 2009 Adrian Mendoza UX principal Mendoza Design & Marlin Mobile

3. The skill of UX design can be translated into architecture (space), industrial (objects), and graphic design (media).

6. UX designers are part of the design process. They participate in the beginning stages of design, sometimes even throughout the life of the project.

8. These audits help our clients define what they want their product to do and how they want to compare against their competitors.

10. We create a personality based on ages, culture, usage patterns and communities.

12. This matrix allows us to see common functionality across all users.Create Login Purchase Online Save Purchases View Past Purchases Personalize Products Send Products via email ✗ ✔ ✔ ✔ ✗ ✗ ✔ ✗ ✗ ✗ ✔ ✔

14. We focus on trying to cover as much of the pages and paths that the user will interact with.

16. User Scenarios help map out this detailed functionality in actual pages and process.

17. User Scenarios show more detail as compared to the sitemap.“Jennifer commonly shops online”

19. Wireframes show a basic layout that expresses a visual interpretation of the interaction model.

23. The mobile web is both your point of entry and your barrier to entry for many users.

24. Understand what the intended mobile User Experience is for your User before you start.Use our Twitter hash tag #mUX to discuss mobile UX topics

27. Who is Adrian? Adrian's career is highlighted by over 10 years of design and user experience in the handheld, pharmaceutical, financial, and education sectors. His first studio, Synthesis3, worked with several Palm OS software companies in creating their brand for both a web and retail presence. In the financial and education sector, customers included Sovereign Bank, Houghton Mifflin, MIT and Harvard. Adrian has consulted in UX and Information Architect lead roles for Fidelity's E-business design group, Thomson Financial, and T.Rowe Price. Adrian earned his Bachelors from the University of Southern California and his Masters from the Harvard Graduate School of Design. Currently, he is the UX principal at Mendoza Design a Brookline, MA based UX consultancy, and the mobile UX principal at Marlin Mobile, a user experience, performance, and optimization company. Additionally, he is a senior lecturer at the School of Art and Design at Suffolk University in Boston, MA. Questions? Contact: adrian@mendoza-design.com adrian@marlinmobile.com Follow Adrian on Twitter @marlinUX Or read his mobile UX blog at http://www.marlinmobile.com/blog/