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Data Driven Blogging: Treat Your Blog Like a Product

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Markus Robinson
Markus Robinson

Data Driven Blogging asked bloggers to stop focusing on gaining traffic, and start focusing on activating users.

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Data Driven Blogging Treat   your   blog   like   a   product Markus Robinson @markusrobinson
2 About Me Black Web Media Robinson Innovations Interactive One Loving Husband and Father
How to get free traffic?
Social Sharing
Guest Blogging
Post on Craig’s List
Upload a Presentation on Slide Share
Answer Questions on Quora
Update Wikipedia
Go to Events
Change your Email Signature
But none of that really matters!
Most bloggers only track 3 things. Traffic Pageviews Revenue $
Those metrics are results, not solutions!
Lean Marketing Loop Acquisition Activation Retention Referral Getting users to come to your site Getting users to join Getting users to come back Getting active users to refer others
Now lets focus on the tools and techniques!
Analytics
Segmant.io
Mixpanel
User Testing
Lucky Orange
LeadConverter
Optimizely
Optimizely
Usertesting.com
Usability Hub
Acquisition
Acquisition Plugins Jet Pack Wordpress Social Popup Wordpress Optin Revolution Wordpress WP-Viral Wordpress
LeadPlayer
Competitive Analysis
Social Crawlytics
Shared Count
Search Engine Optimization
AuthorSure Plugin
SEO Auto Linker
Be Deliberate Be Strategic Be Amazing
Thank you : ) Q&A

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