Mari Smith's presentation to the Loveland Chamber Social Media Social Thursday, April 8th, 2010.

1. "Finally! Discover How To Create An Attractive And Active Fan Page For Your Business That Brings You More Traffic, More Visibility, More Clients, and Ultimately More Money!" presents How To Strategically Use The Top Social Networks To Increase Your Profits! with Mari Smith @marismith

2. 2 The Social Media Revolution Social Media Revolution Social Media ROI @equalman @marismith

4. 4 Success Stories @marismith

5. What about ROI? “If you’re only looking for social media ROI (Return on Investment)… …try Return on Ignorance.”~Jeffrey Hayzlett – CMO, Kodak @marismith 5

6. Social Media is NOT an ATM machine! @marismith 6

7. 10 Steps to Monetizing Social Media Own a tight niche Create a world class, consistent brand Set clear objectives Choose and set up your social sites Understand widgets, feeds, web 2.0 Implement Radical Strategic Visibility Grow your tribe Apply the 80:20 rule Drive traffic into your funnel Track, measure, monitor Repeat Steps 6-10! @marismith 7

8. Step #1: Own a tight niche @marismith 8

9. Step #2: Create a world class, consistent brand @marismith 9

10. Step #3: Set clear objectives @marismith 10

11. Step #4: Choose and set up your social sites @marismith 11

12. Social Sites: The Big Four @marismith 12

13. 13 450+ million active members. #2 most trafficked site. @marismith

14. 14 Facebook’s Mission “To help the world connect & communicate more effectively.” @marismith

15. Facebook’s Best Features Fan Page @marismith 15

16. Sample Canvas Page 16

17. Sample Canvas Page @marismith 17

18. 18

19. 19 Twitter Shoutouts!! @marismith

20. Step #5: Understand widgets, feeds, web 2.0 @marismith 20

21. @marismith 21

22. Facebook Connect “It took us 8 years to reach 1.5 million registered users in the era of email. It took us only 5 months to acquire the same number of users on Facebook.” @marismith 22

24. You’re seen everywhere – in all the right places, right times, right people.

25. One-click visiblity (Mari’s Ninja Tricks!)@marismith 23

26. Monetizing Social Media “Your ultimate goal with social media efforts is profitability. If you remain invisible to your customers, you will not bring in revenue.”~Vanessa Fox “cyberspace visionary” @marismith 24

27. Step #7: Grow Your Tribe @marismith 25

28. Step #8: Apply the 80:20 Rule @marismith 26

29. Step #9: Drive traffic to your funnel @marismith 27

30. Step #10: Track, measure & monitor @marismith 28

31. The Sky is the Limit! Social Media is your ticket to SUCCESS! @marismith 29

32. Connect with Mari: marismith.com facebook.com/marismith twitter.com/marismith youtube.com/facebookmari quickstartsocialmedia.com bit.ly/facebook-mktg @facebookmktg @marismith 30