Collaboration Framework, Fundamentals for better outcomes

1. The
Fundamentals
for
Be2er
Outcomes
h2p://www.2b2collabora<on.com
www.2b2collaboration.com ©2009 2b2 Consulting, llc. All rights reserved.

2. Collabora'on
is…
A
process
and
an
outcome
about
people,
for
people
and
by
people
who
work
together
to
create
outcomes
they
cannot
create
individually.
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights reserved. A process and outcome about people, for people and by people.

3. Problems
We
Solve
 Iden<fy
Solu<on
Value*
or
cost-­‐savings.
 Engage
and
enhance
the
collec<ve
business
knowledge
and
wisdom.
 Prepare
the
leadership
to
facilitate
posi<ve
outcomes
from
the
people-­‐issues.
 Guide
the
teams
through
each
of
the
crea<on
and
implementa<on
phases
to
execute
a
successful
collabora<ve
strategy.
*Solu<on
Value:
The
value
of
the
problem(s)
that
are
cos<ng
resources,
innova<on
or
compe<<veness
aNer
they
have
been
solved—problems
that
can
only
be
addressed
via
collabora<on.
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights reserved. A process and outcome about people, for people and by people.

4. Collabuilding
To
enable
the
design,
building
and
constantly
strengthening
of
a
collabora'on
environment
that
generates
beBer
outcomes
about,
for
and
by
the
people
it
serves.
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights reserved. A process and outcome about people, for people and by people.

5. Collabuilding
And
to
develop
solu'on
value-­‐driven,
win-­‐win
rela'onships
that
set
appropriate
expecta'ons
throughout
the
strategy
phases.
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights reserved. A process and outcome about people, for people and by people.

6. THE
FUNDAMENTALS
FOR
BETTER
OUTCOMES
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights reserved. A process and outcome about people, for people and by people.

7. On
Solu'on
Value
Iden'fy
which
problems
are
cos'ng
resources,
innova'on
or
compe''veness
and
can
only
be
addressed
via
collabora'on,
And
focus
on
them!
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights reserved. A process and outcome about people, for people and by people.

8. On
Collabora'on
 Successful
collabora<on
has
Solu<on
Value
 The
higher
the
Solu<on
Value,
the
greater
need
for
a
focused
approach
and
integra<on
with
business
goals
and
processes
 Collabora<on
isn’t
new,
easy,
quick
or
cheap
 People
don’t
collaborate
on
things
they
can
solve
individually
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights reserved. A process and outcome about people, for people and by people.

9. On
People
 First,
know
your
culture
(i.e.
top-­‐down,
coopera<ve,
innova<ve,
apathe<c,
rebellious,
or
non-­‐existent)
 People
dismiss
things
they
don’t
find
useful
–
explain
the
Solu<on
Value
 People
want
day-­‐to-­‐day
problems
solved,
they
want
to
improve
their
immediate
world
 Understand
how
and
why
people
collaborate
 Be
a
source
of
value,
not
the
value
itself
 Find
the
true
believers
(you
don’t
need
everyone)
 Find
the
people
who
are
desperate
to
be
connected
with
each
other
 Credibility
vs.
strength
of
connec<on
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights reserved. A process and outcome about people, for people and by people.

10. On
Adop'on
 Understand
who/what
is
compe<ng
for
your
people’s
a2en<on
and
<me,
and
adapt
 Know
how
many
disparate
collabora<on
ini<a<ves
exist
in
your
enterprise,
and
connect
 An
ini<al
rapid
rate
of
adop<on
requires
constant
adapta<on
to
sustain
the
rate
long-­‐term
 Always
run
small
pilots
to
work
out
issues,
find
new
uses
and
tell
a
good
story
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights reserved. A process and outcome about people, for people and by people.

11. On
Structure
 Strong
structure
grows
over
<me
if
the
founda<on
is
firm
and
con<nually
sustained
 Collabora<on
environments
are
live
systems
that
never
stop
evolving
 Collabora<on
requires
periodic
command
and
control
 The
a2ributes
that
are
important
today,
might
s<ll
be
important
tomorrow,
but
in
a
different
way
 Enterprises
demand
security,
privacy,
standards,
and
regula<ons
that
could
inhibit
open
collabora<on—
acknowledge
them
and
adapt
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights reserved. A process and outcome about people, for people and by people.

12. On
Technology
 Due
to
diversity
of
people
and
business
needs
 It
isn’t
what
the
soNware
is
used
for,
but
what
it’s
needed
for
 There
is
no
single
killer
applica<on
nor
plug-­‐and-­‐
play
solu<on
 ROI
predictability
is
base
on
the
Solu<on
Value
of
the
problem
being
solved
 The
technology
must
be
an
enabler
and
not
a
barrier
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights reserved. A process and outcome about people, for people and by people.

13. On
Innova'on
Innova<on
is
the
result
of:
 Observing,
analyzing
and
contribu<ng
cri<cally
 Failure
to
innovate
is
failure
of
group
discipline
 Genera<on
of
GOOD
IDEAS,
not
just
ideas
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights reserved. A process and outcome about people, for people and by people.

14. On
Innova'on
 All
stakeholders
possessing
equal
quality
of
skills
 Understanding
the
problem
and
purpose
of
one’s
work
and
role
 Recognizing
refinements
one
can
do
to
make
it
be2er
 Systema<c
improvement
 Many
kinds
of
thinkers
(diversity)
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights reserved. A process and outcome about people, for people and by people.

15. On
Success
Success
is
a
con'nuous
journey.
It’s
the
adop<on
of
prac<ces
that
generate
be2er
outcomes.
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights reserved. A process and outcome about people, for people and by people.