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Cost Effective Searching: Online strategies to get the most for your search dollar and your time
1. Cost-Effective Searching:
Online strategies & practices to get the most
for your search dollar and your time
Searchers Academy
Marcy Phelps
Phelps Research
www.PhelpsResearch.com
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10. Make Google your friend
site:
filetype:
Autocomplete
Country-specific
Images
Practice for database searching
www.PhelpsResearch.com
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11. “your topic” (“market research” OR
“research report” OR “market study”)
“your topic” (forecast OR trends OR
outlook OR statistics)
“person’s name” (bio OR biography OR
resume OR CV)
www.PhelpsResearch.com
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12. Know when to pick up the phone
www.PhelpsResearch.com
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13. “Only human sources can provide
commentary, opinion, feelings, intuition,
emotions, and commitment.”
-- Dr. Ben Gilad
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14. Use appropriate
free alternatives
What’s your area of
expertise?
Who are your clients?
How specialized is the
request?
What’s your time
frame?
www.PhelpsResearch.com
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15. Government databases
USPTO.gov
General patent info for researching
competitors/markets
ERIC - Education Resource Information
Center (www.eric.ed.gov)
Education + psychology sociology, group
dynamics, and other topics
#IL2011
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16. National Library of Medicine
nlm.nih.gov
PubMed
ncbi.nlm.nih.gov/pubmed
TOXMAP – environmental health mapped
toxmap.nlm.nih.gov
National Network of Libraries of Medicine
nnlm.gov
www.PhelpsResearch.com
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17. USA.gov
Search or use specialized portals:
Data and Statistics
usa.gov/Topics/Reference-Shelf/Data.shtml
U.S. Government Information, by Topic
usa.gov/Citizen/Topics/All-Topics.shtml
www.PhelpsResearch.com
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18. A .gov for any topic
Directory of U.S. Govt. Portals
snipurl.com/256np9
Also includes:
Portals for government employees
Spanish-language portals
2 portals that don’t exist anymore
www.PhelpsResearch.com
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19. Scirus.com “Scirus is set to retire in early
2014”
Journal content, scientists’ home pages,
courseware, pre-prints, institutions, patents
The Public Library of Law (www.plol.org)
Case law, statutes, regulations, court rules,
constitutions, legal forms
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21. Reportlinker.com
Search for 1.2 million public documents
covering 450 industries, 220 countries
Market research reports, business news
articles
1990s – present
Also try
ReportBuyer.com
Market Research Library (snipurl.com/254de7f)
www.PhelpsResearch.com
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22. bizologie: Free Research Reports
http://snipurl.com/253p0aq
KnowThis.com: Secondary Research - Low
Cost Sources
http://snipurl.com/27vo00f
MarketingCharts.com
www.PhelpsResearch.com
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23. Know when to pay
Specialized content
Variety of formats
Authoritative sources
Customer service
Pro search tools
Copyright compliance
Search multiple
Added
sources
analysis/opinions
www.PhelpsResearch.com
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25. Low-cost options
Moody’s Analytics: Economy.com
First Research Industry Reports
http://snipurl.com/256skj
Claritas Marketplace
http://snipurl.com/256sak
Demographic reports/good for local areas
Call account rep!
www.PhelpsResearch.com
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27. NewsLibrary.com
Per article, monthly & annual subscriptions
APA PsycNET
snipurl.com/25cw9d
Search PsycARTICLES and PsycBOOKS free;
purchase articles or book chapters.
Purchase a 24-hour pass to search PsycINFO,
PsycEXTRA, and PsycCRITIQUES; downloads
free
Skyminder.com
www.PhelpsResearch.com
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29. Create a report toolkit
Templates – Word, PP
Word Styles
Chart gallery
Map gallery
Branded!
www.PhelpsResearch.com
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30. Formatted results
World Bank eAtlas of Global Development
http://snipurl.com/xskgi
Maps/graphs for more than 175 thematicallyorganized indicators for > 200 countries
Data Visualization Gallery
http://census.gov/dataviz
Federal IT Dashboard
https://www.itdashboard.gov/
www.PhelpsResearch.com
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34. It’s all about balance
Combine strategy and
tools that match your
expertise/time/project
Always balance time
costs vs. search costs
www.PhelpsResearch.com
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