Consummate Communicator

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This document discusses different types of communication used in the fitness industry. It identifies interpersonal communication, organizational communication, public relations, and small group communication as common forms. It also covers learning styles, nonverbal communication cues, the importance of precise directions and cueing, developing a brand vision and messaging, and using concise descriptions to increase brand awareness. Examples of training exercises are provided to demonstrate effective communication skills.

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Consummate Communicator Presented by Marci Clark

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Communication skills are essential for success in one’s personal life, in business and in all other endeavors one might take on. Often times, it isn’t the substance of a message or sentiment that matters; conversely, presentation matters many times more. In interpersonal communication, one’s intentions can be analogized to the substance of a message, whereas one’s tone of voice, the timing of wordplay and facial expressions can be compared to the presentation of such a message.

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