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Social Communications

11/24/2013
1
Social Communications
Social Communications - refers to,
but is not limited to, mobile
communications including text
messaging, the internet, World
Wide Web, and the social media.

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2
Short Messaging Service

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Browsers surfing the Internet

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Uniform Resource Locator

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Electronic Mail

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Social Media

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Define as forms of electronic communication through
which users create online communities to share
information, ideas, personal messages, and other
content.
Social Media - includes blogs and microblogs, social
networking sites, and picture and video sharing sites,
such as Twitter, Facebook, LinkedIn, Flickr, and
YouTube, among others.
Social media also includes any website that embeds
social media functionality and content, including
comments sections on blogs and commercial sites,
such as Amazon.com, as well as Facebook’s “like”
button.

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Add a friend feature

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The world with your fingertip.

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Facebook – popular social media

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Facebook Basic Guidelines:

https://www.facebook.com/help/createaccount
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Personal Facebook Account

https://www.facebook.com/nuellputong
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Facebook Group - Open, Closed and Secret

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https://www.facebook.com/groups/kcluzon/

14
Facebook Smart List Example

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https://www.facebook.com/lists/377859375559210

15
Facebook Page
• To use this as a marketing tool in our
campaign for membership.
• Every Subordinate Units of Knights of
Columbus are encourage to create an online
presence with a page to proclaim good
works and charitable activities of the
organization.

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Knights of Columbus

https://www.facebook.com/kc.luzon
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17
Columbian Squires

https://www.facebook.com/columbiansquires
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Squires Advancement Program

https://www.facebook.com/cs.advancementprogram
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(#)
Academic Excellence Award

https://www.facebook.com/cs.academicawards
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(#)
Search for Outstanding Chief Squires

https://www.facebook.com/cs.outstandingchiefsquires
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(#)
Squires Summer Youth Camp 2013

https://www.facebook.com/cs.summeryouthcamp
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(#)
Subordinate Unit – Circle

https://www.facebook.com/cs.circle5611
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Subordinate Unit – Council

https://www.facebook.com/kc.council13538
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Subordinate Unit – Assembly

https://www.facebook.com/kc.assembly3277
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Subordinate -Walk for Life

https://www.facebook.com/kc.walkforlife
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Facebook Features:
a) facebook account (default)
1. Personal profile info

b) facebook group
1. Cluster of personal accounts with common interest
like organizing a project (closed or secret)

c) facebook page
1. Open to public like a market (seeing everything)

d) facebook list
1. The way of organizing friends in facebook, sending
messages through broadcast or group message.

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Building-up Knights of Columbus
• Organize good works and promote the
charitable mission of the Knights of Columbus.
• Post notices of regular meetings,
Exemplifications, Squires Investitures, projects
and events.
• Post petitions for prayer or request for help in
assisting brother Knights or their families.
• Promote the teachings of the Catholic Church
and the principle of the Knights of Columbus
by including weblinks to sites maintained by
CBCP.
* www.cbcpnews.com
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28
Social Communications General Principles
• Remember that the Laws of the Knights of
Columbus apply to social communications.
• Read and follow the terms of use of the
website or social media site you are using.
• Know your privacy settings. Check and re-check
your privacy settings frequently.
• Remember that social communications are not
a replacement for in-person human
interaction.
• Prayerfully consider how you conduct yourself
in the use of online social communications.
• Use prudent judgment and practice Christian
charity.
11/24/2013

29
General Principles
• Honor human dignity and maintain a culture of respect,
dialogue, and friendship in social communications.
• Understand that social communication is a dialogue, not a
monologue.
• Listen to what others are saying and then respond.
• Be polite and respectful of others’ opinions, especially when you
find yourself in disagreement, and even in times of heated
discussion and debate.
• Think before you post! The reputation of the Knights of
Columbus as well as your own reputation depends upon you
conducting yourself as a Catholic gentlemen, both online and
offline. What you post is forever. Do not share something online
that you might later regret or would otherwise not want the
entire world to know. Ask yourself, ”am I pleasing God by
posting this?”, would I want my mother to see this?”, or would I
want to read about this on the front page of the morning
paper?”

11/24/2013

30
General Principles
• Do not pick a fight. Be the first to acknowledge
and correct your own mistakes. Apologize
when you are wrong and seek forgiveness.
• Use discretion and resolve disputes and
controversies privately and/ or offline.
• Be honest and transparent.
• Do not post hateful, defamatory, pornographic
content, which is offensive to human dignity
and Christian charity.
• Respect privacy, trademarks, copyright and
other applicable laws posting content in social
communications.
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31
Guidance for Members
1.
2.
3.
4.

11/24/2013

When you discuss KC-related matters in social
communications, identify yourself by name, council name and
number and your role if necessary.
When identifying yourself as Knight in social communications,
check that your profile and related content reflects the
Catholic identity and mission of the KC.
Be sure that any information you share is confirmed, verified,
factually accurate and complies with the laws, official policies,
programs, and or initiatives of KC.
Do not download digital images of the trademarked name and
emblem of the Knights of Columbus from the Supreme Council
website to your personal profile or postings online without
express authorization. Instead simply like or otherwise link to
Supreme Council / Luzon social media sites and or other
official Knights of Columbus websites, which will signal your
association with the Knights of Columbus by in most cases,
causing the name and emblem of the Knights of Columbus to
appear on your website or social media site.
32
Guidance for Subordinate Units
• When setting-up a website and/or social
media site for a subordinate unit, officers
should designate a site administrator. The
site administrator is responsible for
ensuring that the site and its content are in
compliance with the policy.
• Social communications sites set-up by
subordinate units should reflect the Catholic
identity and mission of the Knights of
Columbus.

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33
Site Administrator
• Site Administrator should ensure that:
– The site maintains compliance with the Member
Social Communications Policy,
– The site identifies the subordinate unit name and
number,
– The site links to the official homepage and social
media sites maintained by the Luzon/Supreme
Council,
– And the site posts a brief statement defining the
purpose of the site for users (Terms of Use).
• https://www.facebook.com/kc.luzon/app_169636556420
716

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34
Group Administrator (Admin)

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35
Page Administrator (Admin / Voice)

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36
Page Administrator

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Terms of Use
Please Participate!
Welcome to the official page of Knights of Columbus Luzon
Jurisdiction! While on this page, we invite you to learn more
about the initiatives in which our organization is involved,
share your ideas, and answer questions on our wall.
Please feel free to post comments or information that relate
directly to the discussion at hand. Conversations should focus
on the initiatives, good works, and charitable mission of
Knights of Columbus.
By posting comments, you agree to follow our Terms of Use. We
reserve the right to remove comments that are abusive,
illegal or disruptive, or that otherwise fail to conform to these
guidelines.
By adhering to these Terms of Use, you can help us maintain an
environment where users will feel comfortable to participate.

11/24/2013

38
Page Guidelines
Be Respectful: Please be respectful towards
others when engaging in dialogues, debates,
and other interactions on our page. Comments
should relate to the posted topic and presume
the good will of other users. Any form of
degradation such as taunting, bullying, or the
use of profanity will not be tolerated.
No Solicitation: No ads please. Information that
prompts the endorsement of particular
products or services will be subject to removal.
11/24/2013

39
Moderation: While users are encouraged to
speak freely during discussions, we reserve
the right to remove any comment that does
not comply with these Terms of Use.
Violating any of the above Terms of Use
could result in restriction from this page.
Facebook's Statement of Rights and
Responsibilities also applies to all activity on
this page.

11/24/2013

40
Interested in Joining?
Membership in Columbian Squires is open to
young men 10-18 years of age who are
practical (that is, practicing) Catholics in union
with the Holy See.
This means that an applicant or member accepts
the teaching authority of the Catholic Church
on matters of faith and morals, aspires to live
in accordance with the precepts of the Catholic
Church, and is in good standing in the Catholic
Church.
11/24/2013

41
Breach
• A Subordinate unit and/or member may be
directed to take down online content that the
Luzon/Supreme Council deems in violation of
the foregoing policy. Failure to take down such
content will constitute a breach of the policy.
• Breach of the foregoing policy may constitute a
violation of the Laws of the Knights of
Columbus, which may punishable by the
penalties of suspension and/or expulsion from
the Knights of Columbus.
11/24/2013

42
Question and Answer:
• Do you give assistance to Councils or Circles
in creating facebook page?
– We have a social communications team to help
and assist you in creating pages for your council
or circle.

11/24/2013

43
Synthesis
These Social Communications are powerful tools
that, when used in light of the Catholic Faith
and the principles of the Knights of Columbus,
can build up the Order encouraging its
members to do charitable works and
supporting its members in their roles as sons,
fathers, husbandsand Catholic men. Members
and subordinate units should attract
membership by publicizing the many good
works of the Knights of Columbus and
Columbian Squires using social
communications.
11/24/2013

44
Let us get fully involved in the digital world
and use social media effectively in
proclaiming the word of God in today’s
generation.
We have to be online missionaries and to be
role models in the proclamation of the
word. We have to be cautious in uttering
statements and be role models not just in
action but also in words, for words are very
powerful.

11/24/2013

45
Thank you for listening!
This is Bro. Manuelito ‘Nuell’ R. Putong
You can reach me through
Mobile 0923.607.7793
You can find me on my personal account
www.facebook.com/nuellputongor page
www.facebook.com/manuelito.putong
You can follow me on Twitter @nuellputong
Send email to nuellputong@gmail.comor

EstoDignus!
11/24/2013

46

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Social Communications

  • 1. Get ready and wired to Social Communications 11/24/2013 1
  • 2. Social Communications Social Communications - refers to, but is not limited to, mobile communications including text messaging, the internet, World Wide Web, and the social media. 11/24/2013 2
  • 4. Browsers surfing the Internet 11/24/2013 4
  • 8. Define as forms of electronic communication through which users create online communities to share information, ideas, personal messages, and other content. Social Media - includes blogs and microblogs, social networking sites, and picture and video sharing sites, such as Twitter, Facebook, LinkedIn, Flickr, and YouTube, among others. Social media also includes any website that embeds social media functionality and content, including comments sections on blogs and commercial sites, such as Amazon.com, as well as Facebook’s “like” button. 11/24/2013 8
  • 9. Add a friend feature 11/24/2013 9
  • 10. The world with your fingertip. 11/24/2013 10
  • 11. Facebook – popular social media 11/24/2013 11
  • 14. Facebook Group - Open, Closed and Secret 11/24/2013 https://www.facebook.com/groups/kcluzon/ 14
  • 15. Facebook Smart List Example 11/24/2013 https://www.facebook.com/lists/377859375559210 15
  • 16. Facebook Page • To use this as a marketing tool in our campaign for membership. • Every Subordinate Units of Knights of Columbus are encourage to create an online presence with a page to proclaim good works and charitable activities of the organization. 11/24/2013 16
  • 21. Search for Outstanding Chief Squires https://www.facebook.com/cs.outstandingchiefsquires 11/24/2013 (#)
  • 22. Squires Summer Youth Camp 2013 https://www.facebook.com/cs.summeryouthcamp 11/24/2013 (#)
  • 23. Subordinate Unit – Circle https://www.facebook.com/cs.circle5611 11/24/2013 23
  • 24. Subordinate Unit – Council https://www.facebook.com/kc.council13538 11/24/2013 24
  • 25. Subordinate Unit – Assembly https://www.facebook.com/kc.assembly3277 11/24/2013 25
  • 26. Subordinate -Walk for Life https://www.facebook.com/kc.walkforlife 11/24/2013 26
  • 27. Facebook Features: a) facebook account (default) 1. Personal profile info b) facebook group 1. Cluster of personal accounts with common interest like organizing a project (closed or secret) c) facebook page 1. Open to public like a market (seeing everything) d) facebook list 1. The way of organizing friends in facebook, sending messages through broadcast or group message. 11/24/2013 27
  • 28. Building-up Knights of Columbus • Organize good works and promote the charitable mission of the Knights of Columbus. • Post notices of regular meetings, Exemplifications, Squires Investitures, projects and events. • Post petitions for prayer or request for help in assisting brother Knights or their families. • Promote the teachings of the Catholic Church and the principle of the Knights of Columbus by including weblinks to sites maintained by CBCP. * www.cbcpnews.com 11/24/2013 28
  • 29. Social Communications General Principles • Remember that the Laws of the Knights of Columbus apply to social communications. • Read and follow the terms of use of the website or social media site you are using. • Know your privacy settings. Check and re-check your privacy settings frequently. • Remember that social communications are not a replacement for in-person human interaction. • Prayerfully consider how you conduct yourself in the use of online social communications. • Use prudent judgment and practice Christian charity. 11/24/2013 29
  • 30. General Principles • Honor human dignity and maintain a culture of respect, dialogue, and friendship in social communications. • Understand that social communication is a dialogue, not a monologue. • Listen to what others are saying and then respond. • Be polite and respectful of others’ opinions, especially when you find yourself in disagreement, and even in times of heated discussion and debate. • Think before you post! The reputation of the Knights of Columbus as well as your own reputation depends upon you conducting yourself as a Catholic gentlemen, both online and offline. What you post is forever. Do not share something online that you might later regret or would otherwise not want the entire world to know. Ask yourself, ”am I pleasing God by posting this?”, would I want my mother to see this?”, or would I want to read about this on the front page of the morning paper?” 11/24/2013 30
  • 31. General Principles • Do not pick a fight. Be the first to acknowledge and correct your own mistakes. Apologize when you are wrong and seek forgiveness. • Use discretion and resolve disputes and controversies privately and/ or offline. • Be honest and transparent. • Do not post hateful, defamatory, pornographic content, which is offensive to human dignity and Christian charity. • Respect privacy, trademarks, copyright and other applicable laws posting content in social communications. 11/24/2013 31
  • 32. Guidance for Members 1. 2. 3. 4. 11/24/2013 When you discuss KC-related matters in social communications, identify yourself by name, council name and number and your role if necessary. When identifying yourself as Knight in social communications, check that your profile and related content reflects the Catholic identity and mission of the KC. Be sure that any information you share is confirmed, verified, factually accurate and complies with the laws, official policies, programs, and or initiatives of KC. Do not download digital images of the trademarked name and emblem of the Knights of Columbus from the Supreme Council website to your personal profile or postings online without express authorization. Instead simply like or otherwise link to Supreme Council / Luzon social media sites and or other official Knights of Columbus websites, which will signal your association with the Knights of Columbus by in most cases, causing the name and emblem of the Knights of Columbus to appear on your website or social media site. 32
  • 33. Guidance for Subordinate Units • When setting-up a website and/or social media site for a subordinate unit, officers should designate a site administrator. The site administrator is responsible for ensuring that the site and its content are in compliance with the policy. • Social communications sites set-up by subordinate units should reflect the Catholic identity and mission of the Knights of Columbus. 11/24/2013 33
  • 34. Site Administrator • Site Administrator should ensure that: – The site maintains compliance with the Member Social Communications Policy, – The site identifies the subordinate unit name and number, – The site links to the official homepage and social media sites maintained by the Luzon/Supreme Council, – And the site posts a brief statement defining the purpose of the site for users (Terms of Use). • https://www.facebook.com/kc.luzon/app_169636556420 716 11/24/2013 34
  • 36. Page Administrator (Admin / Voice) 11/24/2013 36
  • 38. Terms of Use Please Participate! Welcome to the official page of Knights of Columbus Luzon Jurisdiction! While on this page, we invite you to learn more about the initiatives in which our organization is involved, share your ideas, and answer questions on our wall. Please feel free to post comments or information that relate directly to the discussion at hand. Conversations should focus on the initiatives, good works, and charitable mission of Knights of Columbus. By posting comments, you agree to follow our Terms of Use. We reserve the right to remove comments that are abusive, illegal or disruptive, or that otherwise fail to conform to these guidelines. By adhering to these Terms of Use, you can help us maintain an environment where users will feel comfortable to participate. 11/24/2013 38
  • 39. Page Guidelines Be Respectful: Please be respectful towards others when engaging in dialogues, debates, and other interactions on our page. Comments should relate to the posted topic and presume the good will of other users. Any form of degradation such as taunting, bullying, or the use of profanity will not be tolerated. No Solicitation: No ads please. Information that prompts the endorsement of particular products or services will be subject to removal. 11/24/2013 39
  • 40. Moderation: While users are encouraged to speak freely during discussions, we reserve the right to remove any comment that does not comply with these Terms of Use. Violating any of the above Terms of Use could result in restriction from this page. Facebook's Statement of Rights and Responsibilities also applies to all activity on this page. 11/24/2013 40
  • 41. Interested in Joining? Membership in Columbian Squires is open to young men 10-18 years of age who are practical (that is, practicing) Catholics in union with the Holy See. This means that an applicant or member accepts the teaching authority of the Catholic Church on matters of faith and morals, aspires to live in accordance with the precepts of the Catholic Church, and is in good standing in the Catholic Church. 11/24/2013 41
  • 42. Breach • A Subordinate unit and/or member may be directed to take down online content that the Luzon/Supreme Council deems in violation of the foregoing policy. Failure to take down such content will constitute a breach of the policy. • Breach of the foregoing policy may constitute a violation of the Laws of the Knights of Columbus, which may punishable by the penalties of suspension and/or expulsion from the Knights of Columbus. 11/24/2013 42
  • 43. Question and Answer: • Do you give assistance to Councils or Circles in creating facebook page? – We have a social communications team to help and assist you in creating pages for your council or circle. 11/24/2013 43
  • 44. Synthesis These Social Communications are powerful tools that, when used in light of the Catholic Faith and the principles of the Knights of Columbus, can build up the Order encouraging its members to do charitable works and supporting its members in their roles as sons, fathers, husbandsand Catholic men. Members and subordinate units should attract membership by publicizing the many good works of the Knights of Columbus and Columbian Squires using social communications. 11/24/2013 44
  • 45. Let us get fully involved in the digital world and use social media effectively in proclaiming the word of God in today’s generation. We have to be online missionaries and to be role models in the proclamation of the word. We have to be cautious in uttering statements and be role models not just in action but also in words, for words are very powerful. 11/24/2013 45
  • 46. Thank you for listening! This is Bro. Manuelito ‘Nuell’ R. Putong You can reach me through Mobile 0923.607.7793 You can find me on my personal account www.facebook.com/nuellputongor page www.facebook.com/manuelito.putong You can follow me on Twitter @nuellputong Send email to nuellputong@gmail.comor EstoDignus! 11/24/2013 46

Hinweis der Redaktion

  1. Cell phone nowadays are necessity to live life.
  2. An application you need to browse or surfing in the net are called browsers.
  3. URL – Uniform Resource Locator, unique address for a file that is accessible on the Internet. http://112.204.51.16 - IP Address Internet Address or Web Address or web site addresshttp://www.nuellputong.cohttp://kofc.org.phDomain NameNuellputong.coKofc.org.ph / Kofc.org
  4. An email address is all you need to create accounts in any social media.
  5. Define as forms of electronic communication through which users create online communities to share information, ideas, personal messages, and other content.Social Media - includes blogs and microblogs, social networking sites, and picture and video sharing sites, such as Twitter, Facebook, LinkedIn, Flickr, and YouTube, among others. Social media also includes any website that embeds social media functionality and content, including comments sections on blogs and commercial sites, such as Amazon.com, as well as Facebook’s “like” button.
  6. Adding a friend of your friends’ friend virtually can develop into real true friend.
  7. With that, you can have the world with your fingertip.
  8. Facebook – extremely popular social media
  9. Basic guidelines of facebook on creating an account. Facebook accounts are for individual use only.
  10. Only real names no aliases.