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Business Networking
                                 //online




       © (presentation) Paul Lee-Maynard, April 2009
2




        $


    facebook
⌘                              
     Linked in    x




       ✪
         © (presentation) Paul Lee-Maynard, April 2009
3




facebook

SOCIAL NETWORKING!

     Connects people
o 

     Communications channel
o 

     Breaks down barriers
o 




                       © (presentation) Paul Lee-Maynard, April 2009
4




facebook

BUSINESS NETWORKING?

     Connects people
o 

     Communications channel
o 

     Breaks down barriers
o 

AND…

     Promote products and services
o 

AND…

     Advertising $$$
o 




                       © (presentation) Paul Lee-Maynard, April 2009
5




Linkedin




 “Our mission is to connect the world’s
 professionals to accelerate their
 success.”
 Linkedin, www.linkedin.com




                          © (presentation) Paul Lee-Maynard, April 2009
6




Linked in

     Promote yourself
o 

     Promote your business
o 

     Grow your network
o 

     Search for a job
o 

     Advertise a vacancy
o 

     Conduct online research
o 

     Share information
o 

     Gain knowledge
o 

     Collaborate
o 




www.linkedin.com        © (presentation) Paul Lee-Maynard, April 2009
7



 in
touch

     Create a Profile
o 

     Add connections
o 

     Seek recommendations
o 

ENGAGE

     Join a group
o 

     Start a group
o 

     Ask
o 

     Respond
o 




                        © (presentation) Paul Lee-Maynard, April 2009
8



 in
under the bonnet

APPLICATIONS

     Blog
o 

     Store documents
o 

     Poll
o 

     Listen for ‘tweets’
o 

     Share presentations
o 

     Teamwork
o 




                       © (presentation) Paul Lee-Maynard, April 2009
9



in
the money



//FREE
FINEPRINT
Limited use of some features within certain timeframes.

Pay more for:

       Expanded Linkedin profile
   
       Send ‘inMails’
   
       Reference searches
   
       Reach over 35 million users
   
       OpenLink Network Membership
   
       Receive OpenLink messages
   
       Upcoming features sneek peaks
   
       Priority customer service
   

Upgrade account from USD$24.95/month




                             © (presentation) Paul Lee-Maynard, April 2009
10



 in
summary

HUGE POTENTIAL

     Self promotion
o 

     Career prospects
o 

     New clients
o 

     Find expertise
o 

     Sales leads
o 

     Increased revenue
o 

NOTE TO SELF

//be conscious of what information you
  make available online


                        © (presentation) Paul Lee-Maynard, April 2009
11




shameless plug

PAUL LEE-MAYNARD

     Consulting Services Manager, Sysdoc
o 

     Vice-President, SGLBA
o 

CAN
     Fix processes
o 

     Manage and communicate ‘change’
o 

     Manage knowledge
o 

     Weave ‘webs’
o 

     Simplify the complex
o 


email: paul.lee-maynard@sysdoc.com.au

mobile: (61) 0405 978200
                            © (presentation) Paul Lee-Maynard, April 2009

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Business Networking//Online

  • 1. 1 Business Networking //online © (presentation) Paul Lee-Maynard, April 2009
  • 2. 2 $ facebook ⌘  Linked in x ✪ © (presentation) Paul Lee-Maynard, April 2009
  • 3. 3 facebook SOCIAL NETWORKING! Connects people o  Communications channel o  Breaks down barriers o  © (presentation) Paul Lee-Maynard, April 2009
  • 4. 4 facebook BUSINESS NETWORKING? Connects people o  Communications channel o  Breaks down barriers o  AND… Promote products and services o  AND… Advertising $$$ o  © (presentation) Paul Lee-Maynard, April 2009
  • 5. 5 Linkedin “Our mission is to connect the world’s professionals to accelerate their success.” Linkedin, www.linkedin.com © (presentation) Paul Lee-Maynard, April 2009
  • 6. 6 Linked in Promote yourself o  Promote your business o  Grow your network o  Search for a job o  Advertise a vacancy o  Conduct online research o  Share information o  Gain knowledge o  Collaborate o  www.linkedin.com © (presentation) Paul Lee-Maynard, April 2009
  • 7. 7 in touch Create a Profile o  Add connections o  Seek recommendations o  ENGAGE Join a group o  Start a group o  Ask o  Respond o  © (presentation) Paul Lee-Maynard, April 2009
  • 8. 8 in under the bonnet APPLICATIONS Blog o  Store documents o  Poll o  Listen for ‘tweets’ o  Share presentations o  Teamwork o  © (presentation) Paul Lee-Maynard, April 2009
  • 9. 9 in the money //FREE FINEPRINT Limited use of some features within certain timeframes. Pay more for: Expanded Linkedin profile   Send ‘inMails’   Reference searches   Reach over 35 million users   OpenLink Network Membership   Receive OpenLink messages   Upcoming features sneek peaks   Priority customer service   Upgrade account from USD$24.95/month © (presentation) Paul Lee-Maynard, April 2009
  • 10. 10 in summary HUGE POTENTIAL Self promotion o  Career prospects o  New clients o  Find expertise o  Sales leads o  Increased revenue o  NOTE TO SELF //be conscious of what information you make available online © (presentation) Paul Lee-Maynard, April 2009
  • 11. 11 shameless plug PAUL LEE-MAYNARD Consulting Services Manager, Sysdoc o  Vice-President, SGLBA o  CAN Fix processes o  Manage and communicate ‘change’ o  Manage knowledge o  Weave ‘webs’ o  Simplify the complex o  email: paul.lee-maynard@sysdoc.com.au mobile: (61) 0405 978200 © (presentation) Paul Lee-Maynard, April 2009