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COMPANY PROFILE




“Imagination is more important than knowledge.”
                                  Albert Einstein
THE FIRM, THE MISSION              COMPANY PROFILE




       The firm                                                   The mission


       Macnil    is   an    informatics,   electronics    and     Our history began when an IT man met an
       telecommunication company. It is specialized               Electronic TLC Engineering woman.
       in projecting integrated wireless/web system               Both of them were fixed on capitalizing their
       and    telecontrol      through     GSM/GPRS/GPS           experience, their know-how for realizing several
       infrastructure.                                            IT products, through the application of known
       Macnil    creates     wireless/web    solutions     for    technologies for satisfy common needs.
       managing        informatics     system,     business       Hence, the Macnil team is born for creating a
       software,      and    GSM/GPRS/GPS        telecontrol      technological district in Southern Italy through
       software. Macnil builds wireless/web solutions             the cooperation of business sectors specialized
       accessible via internet through web browser,               firms, sharing the common mission of offering
       cellular phones, smartphone, and industrial                IT excellent products and services through
       PDA.     Furthermore,     Macnil    develops      client   a well-defined sales network of resellers and
       applications on mobile phones for business                 distributors.
       world as well as consumer needs, using
       innovative technologies (E.g. Wi-Fi, Bluetooth
       and RFID).




2/18
THE STAGES, THE EVOLUTION                         COMPANY PROFILE



       1999   MACNIL IS FOUNDED BY MR. NICOLA LAVENUTA AND MRS. MARIARITA COSTANZA




          2000 SMS SERVICE PROJECT LAUNCHING



                  2001 VIENE SIGLATA LA PARTNERSHIP CON TELECOM ITALIA




                     2004 FLOTTE WEB PROJECT STARTING



                                 2005 REMOTE CARE PROJECT STARTING



                                   2006 DOMINO MOBILE AND DIABETES HEALTH CARE LAUNCHING
                                          IN PARTNERSHIP WITH TELECOM ITALIA S.P.A.



                                            2007 REMOTE ANGEL PROJECT LAUNCHING



                                                        2009 BUILDING THE BUSINESS SALES NETWORK STRUCTURE



                                                             2010 REMOTE ANGEL SOS PROJECT STARTING



                                                                         2011 REMOTE ANGEL VEHICLE PROJECT LAUNCHING



                                                                              2012 REMOTE ANGEL FLEET PROJECT LAUNCHING
                                                                                      IMPRESA SEMPLICE TM - LOCALIZZ@ PROJECT STARTING




                                                                                          2013 ENTERPRISE INTERNATIONALIZATION BEGINS


3/18
THE ORGANIZATION           COMPANY PROFILE




                                             Our organization is our success.




                                                    CHIEF EXECUTIVE OFFICER




                                                                             QUALITY AND ENVIRONMENT
                                                                                    (RGQA/RGA)
                             SAFETY & PRIVACY POLICY
                                                                               & RISK MANAGEMENT




       TECHNICAL         SALES                                CUSTOMER             COMMUNICATION       PROCUREMENT      FOREIGN
                                         BACK OFFICE
       DEPARTMENT     DEPARTMENT                                CARE                & MARKETING        & TENDERING      MARKETS




        PROJECTING    TELEMARKETING         HUMAN              CUSTOMER              ART DIRECTION
                                          RESOURCES            ASSISTANCE


           R&D        TELE ACCOUNT                                                    WEB DESIGN
                                         FINANCE AND           CUSTOMER
                                        ACCOUNTABILITY         SATISFATION
       INSTALLATION     TOP CLIENT                                                   WEB MARKETING
           DESK
                                            BUYER              CUSTOMER
                                                                TRAINING
                         SALES                                                        STRATEGIC
        TECHNICAL       NETWORK                                                       MARKETING
          CARING                           STOCK AND
                                            DELIVERY



4/18
OUR EXPERTISE          COMPANY PROFILE




       Thanks to the know-how and the
       experience made during the years,
       Macnil can offer innovative and
       wide solutions.
       Besides, Macnil is able to module
       selected services and certified
       products addressed to several
       markets and business sections.
                                              TECHNICAL AND             SOFTWARE
       The team counts on professional     INFORMATICS ANALYSIS       AND FIRMWARE,
       and specialized technicians, who         PROJECTING            DEVELOPMENT
       are dedicated to the following
       activities:




                                            MOBILE APPLICATION        PROTOTYPING
                                              DEVELOPMENT           AND DEVICE TESTING




5/18
APPLICATIVE AMBITS              COMPANY PROFILE




             GPS TRACKING                           MOBILE OFFICE

             Applications and services              Client and server applications
             through GPS tracking device            through mobile devices (E.G.
             and fleet management for               mobile phone and smartphone)
             controlling vehicles, people,          for synchronizing information
             pets and animals.                      with a central server.


             MESSAGGING                             TELEMEDICINE

             Applications, vertical services        Application and devices for
       SMS   and SMS gateway for sending            telemedicine able to transfer
             and receiving SMS messages:            real-time all the parameters
             SMS web service - High Quality         acquired by any medical
             Business SMS Gateway.                  device to a central server.


             TELECONTROL

             Application for tele controlling
             through GSM/GPRS devices for
             tele-reading and alarm systems.




6/18
APPLICATIVE DOMAIN                        COMPANY PROFILE




                    WEB SERVICE ACCESS                                                  CLOUD
                   VIA SMARTPHONE OR P C




                                                                                                                                                                      GPS


             INTERFACING WITH PUBLIC SECTOR SERVICE
                BUSINESS SERVER AND GOVERNEMENT




                                                              REMOTE ANGEL                  MOBILE APP               INDUSTRIAL
                                      REMOTE ANGEL            FLEET/VEHICL E                                            PDA               DEVICE-SPECIFIC
                                          SOS                                                                                              APPLICATION




                                                                               INDUSTRIAL                SHIP&BOAT                SPORT
                                                                                 VEHICLE                                                     GLUCOMETER
                                                 COMMERCIAL                                                                                                 DEFIBRILLATOR
                                                  VEHICLE
                           VEHICLE                                                                                                                                            OTHER
                                                                                                                                                                              DEVICES
       MOTORBIKE




7/18
THE WORKING FLOW   COMPANY PROFILE




                                    1



                      Technical         Targeting            2
           7         support and        Selection
                    Customer Care


                                                     Demo
               Installation                         on web
                 Products        WORK
               and services      FLOW

                                                                 3
       6                                    Contracting
                    Setting up
                   product and
                     services
                                 Auditing



                         5                      4


8/18
THE RESELLER NETWORK   COMPANY PROFILE




       The Macnil trading organization
       is able to distribute consumer
       products through its reselling and
       fitters services constantly rising.
       Business products are distributed
       through the business partners
       network which is strictly linked to
       SME.
       The direct Account managers are
       in charge with corporations and
       big enterprises.




9/18
PARTNERSHIPS         COMPANY PROFILE




        Since 2001, Macnil tied a partnership with the Telecom Italia
        Group (Telecom Italia Spa, Tim and Impresa Semplice TM).
        Thanks to the know-how and the experience made during
        the years, Macnil has strengthened its place within the list of
        suppliers offering several services and certified solutions to
        satisfy any business need.




        The Polytechnic University of Bari has always been the
        perfect partner for researching and developing projects
        thanks to its strong skills in many departments. Besides, Macnil
        offers the opportunity of performing dissertation work stages
        and post university training.




        The University of Bari “Aldo Moro”, and specifically the
        Informatics and the Medicine Faculties, are constantly working
        with Macnil for applications and software developing field,
        linked to the Health Care System and the ICT world.
        Nowadays, Macnil is creating innovative products and services
        for Telemedicine and electro-medical devices.

10/18
CAPITAL PARTICIPATION          COMPANY PROFILE




        DAISY-Net is a Consortium company established for being
        the Apulia pivot for ICT matters throughout Southern Italy.
        Macnil is an important point of reference within the Consortium
        Company thanks to its skills and knowledge of developing
        business.




        Macnil develops advanced electronic system for specific
        applications. The acquisition of Microlaben Srl, a Polytechnic
        University spin-off, has the objective of counting an external
        well-built R&D department in strong relationship with the inner
        R&D team.




        The Intec consortium company is the tool with which Macnil
        applies to Regional Public Procurement within the ICT sections.
        Nowadays     the   Consortium     company     claims   several
        participations to R&D regional Public projects. The Consortium
        company is able to offer a wide range of high-tech products
        and services.


11/18
UNION AND CONFEDERATION              COMPANY PROFILE




        Being within the Italian Industries Confederation is an
        important point in coherency with the business process
        development.
        Macnil has been involved many time by Confindustria
        Exhibition. On that occasions has presented innovative
        services throughout Italy. The Macnil CEO is also the local
        coordinator of Confindustria.




        Macnil is part of the Apulia Regional Productive District of
        Informatics. This means that it is one of the most important
        business Companies within all the Apulia territory, heel of the
        Italian boot.
        Macnil has also been involved in several relevant company-
        projects, being the Macnil CEO one of the Executive Directors.




12/18
PATENT&CERTIFICATION           COMPANY PROFILE




        TÜV-INTERNATIONAL CERTIFICATE   PATENT FOR INDUSTRIAL INVENTION:
                                            “Revealing Vehicle System”.




13/18
TELEMEDICINE: Telecom Italia Spa       CASE HISTORY                   COMPANY PROFILE




        The need   Telecom Italia SpA is concentrating on                 The key   “Domino Mobile Meter” is a diagnostic device
                   developing advanced services on ICT, which                       created by Macnil in vitro. It allows people to
                   are able to improve life quality and increase                    view through a Blackberry phone all the medical
                   healthcare system efficiency.                                    parameters on display.
                   Telecom Italia is focusing on the diabetological                 Immediately, it sends all the data to a web
                   care investment through the Linea@Medica                         application hosted by Telecom Italia Datacenter.
                   Diabete created and produced by Macnil.                          So, the patient can consult anytime he/she
                                                                                    needs the glycaemic diary, which is stored and
                                                                                    constantly updated. All the process is managed
                                                                                    directly by a Blackberry or by a PC. In addiction
                                                                                    can be shared with a health caring team.



                                                                      The outcome   Thanks to this system it will be gained realtime
                                                                                    and in mobility an interactive process among
                                                                                    doctor and patient.
                                                                                    Moreover, the healthcare service will be more
                                                                                    functional. The doctor in charge will be ready to
                                                                                    assist the patient. On the other side, the patient
                                                                                    will not need to move to surgery or hospital,
                                                                                    saving time and money.




17/18
www.macnil.it

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Company Profile [Eng]

  • 1. COMPANY PROFILE “Imagination is more important than knowledge.” Albert Einstein
  • 2. THE FIRM, THE MISSION COMPANY PROFILE The firm The mission Macnil is an informatics, electronics and Our history began when an IT man met an telecommunication company. It is specialized Electronic TLC Engineering woman. in projecting integrated wireless/web system Both of them were fixed on capitalizing their and telecontrol through GSM/GPRS/GPS experience, their know-how for realizing several infrastructure. IT products, through the application of known Macnil creates wireless/web solutions for technologies for satisfy common needs. managing informatics system, business Hence, the Macnil team is born for creating a software, and GSM/GPRS/GPS telecontrol technological district in Southern Italy through software. Macnil builds wireless/web solutions the cooperation of business sectors specialized accessible via internet through web browser, firms, sharing the common mission of offering cellular phones, smartphone, and industrial IT excellent products and services through PDA. Furthermore, Macnil develops client a well-defined sales network of resellers and applications on mobile phones for business distributors. world as well as consumer needs, using innovative technologies (E.g. Wi-Fi, Bluetooth and RFID). 2/18
  • 3. THE STAGES, THE EVOLUTION COMPANY PROFILE 1999 MACNIL IS FOUNDED BY MR. NICOLA LAVENUTA AND MRS. MARIARITA COSTANZA 2000 SMS SERVICE PROJECT LAUNCHING 2001 VIENE SIGLATA LA PARTNERSHIP CON TELECOM ITALIA 2004 FLOTTE WEB PROJECT STARTING 2005 REMOTE CARE PROJECT STARTING 2006 DOMINO MOBILE AND DIABETES HEALTH CARE LAUNCHING IN PARTNERSHIP WITH TELECOM ITALIA S.P.A. 2007 REMOTE ANGEL PROJECT LAUNCHING 2009 BUILDING THE BUSINESS SALES NETWORK STRUCTURE 2010 REMOTE ANGEL SOS PROJECT STARTING 2011 REMOTE ANGEL VEHICLE PROJECT LAUNCHING 2012 REMOTE ANGEL FLEET PROJECT LAUNCHING IMPRESA SEMPLICE TM - LOCALIZZ@ PROJECT STARTING 2013 ENTERPRISE INTERNATIONALIZATION BEGINS 3/18
  • 4. THE ORGANIZATION COMPANY PROFILE Our organization is our success. CHIEF EXECUTIVE OFFICER QUALITY AND ENVIRONMENT (RGQA/RGA) SAFETY & PRIVACY POLICY & RISK MANAGEMENT TECHNICAL SALES CUSTOMER COMMUNICATION PROCUREMENT FOREIGN BACK OFFICE DEPARTMENT DEPARTMENT CARE & MARKETING & TENDERING MARKETS PROJECTING TELEMARKETING HUMAN CUSTOMER ART DIRECTION RESOURCES ASSISTANCE R&D TELE ACCOUNT WEB DESIGN FINANCE AND CUSTOMER ACCOUNTABILITY SATISFATION INSTALLATION TOP CLIENT WEB MARKETING DESK BUYER CUSTOMER TRAINING SALES STRATEGIC TECHNICAL NETWORK MARKETING CARING STOCK AND DELIVERY 4/18
  • 5. OUR EXPERTISE COMPANY PROFILE Thanks to the know-how and the experience made during the years, Macnil can offer innovative and wide solutions. Besides, Macnil is able to module selected services and certified products addressed to several markets and business sections. TECHNICAL AND SOFTWARE The team counts on professional INFORMATICS ANALYSIS AND FIRMWARE, and specialized technicians, who PROJECTING DEVELOPMENT are dedicated to the following activities: MOBILE APPLICATION PROTOTYPING DEVELOPMENT AND DEVICE TESTING 5/18
  • 6. APPLICATIVE AMBITS COMPANY PROFILE GPS TRACKING MOBILE OFFICE Applications and services Client and server applications through GPS tracking device through mobile devices (E.G. and fleet management for mobile phone and smartphone) controlling vehicles, people, for synchronizing information pets and animals. with a central server. MESSAGGING TELEMEDICINE Applications, vertical services Application and devices for SMS and SMS gateway for sending telemedicine able to transfer and receiving SMS messages: real-time all the parameters SMS web service - High Quality acquired by any medical Business SMS Gateway. device to a central server. TELECONTROL Application for tele controlling through GSM/GPRS devices for tele-reading and alarm systems. 6/18
  • 7. APPLICATIVE DOMAIN COMPANY PROFILE WEB SERVICE ACCESS CLOUD VIA SMARTPHONE OR P C GPS INTERFACING WITH PUBLIC SECTOR SERVICE BUSINESS SERVER AND GOVERNEMENT REMOTE ANGEL MOBILE APP INDUSTRIAL REMOTE ANGEL FLEET/VEHICL E PDA DEVICE-SPECIFIC SOS APPLICATION INDUSTRIAL SHIP&BOAT SPORT VEHICLE GLUCOMETER COMMERCIAL DEFIBRILLATOR VEHICLE VEHICLE OTHER DEVICES MOTORBIKE 7/18
  • 8. THE WORKING FLOW COMPANY PROFILE 1 Technical Targeting 2 7 support and Selection Customer Care Demo Installation on web Products WORK and services FLOW 3 6 Contracting Setting up product and services Auditing 5 4 8/18
  • 9. THE RESELLER NETWORK COMPANY PROFILE The Macnil trading organization is able to distribute consumer products through its reselling and fitters services constantly rising. Business products are distributed through the business partners network which is strictly linked to SME. The direct Account managers are in charge with corporations and big enterprises. 9/18
  • 10. PARTNERSHIPS COMPANY PROFILE Since 2001, Macnil tied a partnership with the Telecom Italia Group (Telecom Italia Spa, Tim and Impresa Semplice TM). Thanks to the know-how and the experience made during the years, Macnil has strengthened its place within the list of suppliers offering several services and certified solutions to satisfy any business need. The Polytechnic University of Bari has always been the perfect partner for researching and developing projects thanks to its strong skills in many departments. Besides, Macnil offers the opportunity of performing dissertation work stages and post university training. The University of Bari “Aldo Moro”, and specifically the Informatics and the Medicine Faculties, are constantly working with Macnil for applications and software developing field, linked to the Health Care System and the ICT world. Nowadays, Macnil is creating innovative products and services for Telemedicine and electro-medical devices. 10/18
  • 11. CAPITAL PARTICIPATION COMPANY PROFILE DAISY-Net is a Consortium company established for being the Apulia pivot for ICT matters throughout Southern Italy. Macnil is an important point of reference within the Consortium Company thanks to its skills and knowledge of developing business. Macnil develops advanced electronic system for specific applications. The acquisition of Microlaben Srl, a Polytechnic University spin-off, has the objective of counting an external well-built R&D department in strong relationship with the inner R&D team. The Intec consortium company is the tool with which Macnil applies to Regional Public Procurement within the ICT sections. Nowadays the Consortium company claims several participations to R&D regional Public projects. The Consortium company is able to offer a wide range of high-tech products and services. 11/18
  • 12. UNION AND CONFEDERATION COMPANY PROFILE Being within the Italian Industries Confederation is an important point in coherency with the business process development. Macnil has been involved many time by Confindustria Exhibition. On that occasions has presented innovative services throughout Italy. The Macnil CEO is also the local coordinator of Confindustria. Macnil is part of the Apulia Regional Productive District of Informatics. This means that it is one of the most important business Companies within all the Apulia territory, heel of the Italian boot. Macnil has also been involved in several relevant company- projects, being the Macnil CEO one of the Executive Directors. 12/18
  • 13. PATENT&CERTIFICATION COMPANY PROFILE TÜV-INTERNATIONAL CERTIFICATE PATENT FOR INDUSTRIAL INVENTION: “Revealing Vehicle System”. 13/18
  • 14. TELEMEDICINE: Telecom Italia Spa CASE HISTORY COMPANY PROFILE The need Telecom Italia SpA is concentrating on The key “Domino Mobile Meter” is a diagnostic device developing advanced services on ICT, which created by Macnil in vitro. It allows people to are able to improve life quality and increase view through a Blackberry phone all the medical healthcare system efficiency. parameters on display. Telecom Italia is focusing on the diabetological Immediately, it sends all the data to a web care investment through the Linea@Medica application hosted by Telecom Italia Datacenter. Diabete created and produced by Macnil. So, the patient can consult anytime he/she needs the glycaemic diary, which is stored and constantly updated. All the process is managed directly by a Blackberry or by a PC. In addiction can be shared with a health caring team. The outcome Thanks to this system it will be gained realtime and in mobility an interactive process among doctor and patient. Moreover, the healthcare service will be more functional. The doctor in charge will be ready to assist the patient. On the other side, the patient will not need to move to surgery or hospital, saving time and money. 17/18