1. Design Fundamentals
for Non-Designers
Presented by
Raoul Lambert

2. Basic
Principles
Alignment
Proportion
Contrast
Balance

3. Balance
Symmetrical Do
Not
Fear
Space
Asymmetrical

4. Contrast
Concord Conflict Contrast
Calibri Calibri Calibri
Calibri Arial Brush Script

5. Proportion
5
4.5
4
3.5
3
Series 1
2.5
2 Series 2
1.5 Series 3
1
0.5
0
Category 1 Category 2 Category 3

6. Alignment
LAMBERT ASSOCIATES
Raoul Lambert
212 Fall River Blvd.
Augusta ME 01179 LAMBERT ASSOCIATES
555.4321 Raoul Lambert
212 Fall River Blvd. LAMBERT ASSOCIATES
Augusta ME 01179
555.4321 Raoul Lambert
212 Fall River Blvd.
Augusta ME 01179
555.4321

7. Design Fundamentals for Non-Designers
Balance
Presented by Raoul Lambert

8. Design Fundamentals for Non-Designers
Contrast
Presented by Raoul Lambert

9. Design Fundamentals for Non-Designers
Proportion
Presented by Raoul Lambert

10. Design Fundamentals
for Non-Designers
Alignment
Presented by
Raoul Lambert