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Café Coffe Day Theme: KOFFEE WITH CRICKET (KWC) Group No.2
Introduction Café Coffee Day (CCD) pioneered the café concept in India in 1996 . It’s first was opened in Bangalore and till date has 915 café’s. Our Divisions: Coffee Day Fresh ‘n Ground. Coffee Day Xpress.  Coffee Day Take Away  Coffee Day Exports Coffee Day Perfect
FEASIBILITY STUDY OF KIOSKS PEST ANALYSIS Political Factors- ,[object Object]
Formal agreement for selling coffee products through café’s  and through kiosk in stadium
Agreement is of mutual profit sharingEconomical Factors- ,[object Object]
A lot of potential in this game as Cricket is most respected game in India
Customers disposable income has increased in recent years which will be helpful for us,[object Object]
As CCD is targeting youth so we will be focusing on selling products appealing to young
Related with IPL we will be doing promotions related with cricket and sport’s lovers by selling merchandize associated with various teams of IPL d) Technological Factors- ,[object Object]
On a mobile Call and SMS we will deliver the order to customer in the stadium.,[object Object]
ANSOFF’S MATRIX

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Cafe Coffee Day

  • 1. Café Coffe Day Theme: KOFFEE WITH CRICKET (KWC) Group No.2
  • 2. Introduction Café Coffee Day (CCD) pioneered the café concept in India in 1996 . It’s first was opened in Bangalore and till date has 915 café’s. Our Divisions: Coffee Day Fresh ‘n Ground. Coffee Day Xpress. Coffee Day Take Away Coffee Day Exports Coffee Day Perfect
  • 3.
  • 4. Formal agreement for selling coffee products through café’s and through kiosk in stadium
  • 5.
  • 6. A lot of potential in this game as Cricket is most respected game in India
  • 7.
  • 8. As CCD is targeting youth so we will be focusing on selling products appealing to young
  • 9.
  • 10.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16. MENU