Embedding & Sustaining University 2.0

Embedding & Sustaining University 2.0 Brian Kelly, UKOLN University of Bath Bath, UK, BA2 7AY UKOLN is supported by: http://www.ukoln.ac.uk/web-focus/events/conferences/uimp-2010/ Acceptable Use Policy Recording this talk, taking photos, discussing the content using Twitter, blogs, etc. is permitted providing distractions to others is minimised. Twitter: http://twitter.com/briankelly/ http://twitter.com/ukwebfocus/ Email: [email_address] Blog: http://ukwebfocus.wordpress.com/ Twitter: #uimpuni20 This work is licensed under a Attribution-NonCommercial-ShareAlike 2.0 licence (but note caveat) Delicious tag: uimpuni20

About Me ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Introduction

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Peer-Reviewed Papers ,[object Object]

My Presentations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Talks given in 2009 Note also use of blogs, video blogs, YouTube, Twitter, …

About Our Funders ,[object Object]

The Economic Context ,[object Object],Economic Context Further cuts to be announced in Oct 2010

About This Talk ,[object Object],[object Object],[object Object],Introduction

About This Talk ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Introduction

Advocacy to Embedding ,[object Object],[object Object]

Sustainable House of Cards ,[object Object]

University 2.0 & Talk 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Virtual Twitter Protocol ,[object Object],Twitter Memo About (#) #uimpuni20 Comments (#) #que To (@) About (@) Message

CLEX Report ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],“ No new insights but senior management endorsement of our work in promoting and exploiting the potential of Web 2.0 & the Social Web in HE ”

If Web 2.0 Changes Everything ,[object Object],[object Object],But how might Web 2.0 change everything?

Web 2.0 and Change ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

University 2.0 ,[object Object]

Social Networks ,[object Object]

[object Object],Mobile Web http://www.flickr.com/photos/plantronicsgermany/ 4540851506/in/faves-36330829924@N01/ Phone as the students’ learning interface

[object Object],Innovation http://www.flickr.com/photos/mindfieldz/3765671625/

Community? http://www.flickr.com/photos/reedsturtevant/4288406572/ http://www.flickr.com/photos/stevenwarburton/3209461104/

Openness? http://www.flickr.com/photos/gauri_lama/3039881498/

Linked Data? http://www.flickr.com/photos/reedsturtevant/4288406572/

Remote & Amplified Events? ,[object Object],http://www.flickr.com/photos/mindfieldz/3778121935/

Can we find a way out? http://www.flickr.com/photos/milesbanbery/2692502643/

Twitter WWT Protocol ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The Persistence of Memory by Salvadore Dali. How can we improve our understanding & recollection of events?

What Did @Piscitelli Say ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

My Thoughts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Web 2.0 ,[object Object],[object Object],Web2MemeMap, Tim O’Reilly, 2005 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Web 2.0

University 2.0 Web 2.0 University (2.0) ,[object Object],Expectation of students as active learners, not passive consumers. Universities as democratic institutions. ,[object Object],Giving responsibilities to students & staff. Academic freedom. Less of a managerial cultural than in other public sector organisations. Network as platform ??? Subject as the platform, not the institution. But more of a challenge (outsourcing as a threat)

Benefits of University 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What’s Happening in the UK? ,[object Object],[object Object],[object Object],[object Object],What ‘University 2.0’ topics did Web managers discuss at IWMW 2010 held at the University of Sheffield on 12-14 July?

Sheffield Made Us Video ,[object Object]

Mobile Web ,[object Object],Access to University information about events, timetable, etc. and third party information about bus timetables, etc. using the student’s personal device The future might include Augmented Reality

Disaster Planning Talk by Jeremy Speller, UCL on “It's all gone horribly wrong: disaster communication in a crisis” “ Wordpress can be used to push information to other services”

Use of Social Networks ,[object Object],[object Object],Video summary of session available on IWMW 2010 blog

Mashups ,[object Object],[object Object],Video summary of session available on IWMW 2010 blog

Video Streaming ,[object Object],[object Object],[object Object],[object Object],[object Object]

IWMW 2010 Blog ,[object Object],[object Object],[object Object],[object Object],Summaries of talks published on event log

Social Networks ,[object Object],BuddyPress social network provided on event blog

Reuse of Slides ,[object Object]

IWMW10 Event Amplification ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Online Barcamp ,[object Object],[object Object],Review of online barcamp available on IWMW 2010 blog

Twitter Statistics ,[object Object],Longer session but also controversial (MS Sharepoint)

Remote Usage ,[object Object],Number of geo-located tweets: 331 (~9%) 199 geo-located tweets outside Sheffield ,[object Object],[object Object],[object Object],[object Object],[object Object]

Review ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Use of Social Networks ,[object Object]

A Sceptic’s View ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Reshaping Gartner Curve ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],This talk looks at approaches for avoiding the chasm and shaping the curve

Need For Advocacy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Do You Have Examples? ,[object Object],[object Object],[object Object],[object Object],[object Object]

Evidence of Twitter’s Benefits ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Evidence of Twitter’s Benefits ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Examples of evidence of how Twitter can develop professional networks which can lead to tangible research benefits

Advocacy & Listening - Example ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

But It May Not Be For Everyone ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What Do You Use? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Evidence of Perceived Barriers ,[object Object]

The Barriers Barriers Sustainability of services Data lock-in Data protection, privacy, … Personal concerns Lack of interest: colleagues Costs Accessibility Difficulties in selection Inappropriate content Does it deliver expected benefits? Lack of interest: users Lack of expertise

What Barriers Have You Found? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The Barriers Are Real! ,[object Object],[object Object],Need to monitor small signals which may greater significance later ,[object Object],My data was exportable via RSS but (a) how usable is this and (b) how obvious is this solution? Barriers ,[object Object],[object Object],[object Object]

Changes to T&C ,[object Object],[object Object],[object Object],To continue using Ning, you must select a plan by August 20, 2010. Plans start at just $2.95/month ...

Lest You Forget ,[object Object]

Privacy, Data Protection, … ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Barriers

Inappropriate Content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Barriers Over 250,000 spam comments submitted to the UK Web focus blog from Nov 2006 – June 2008

Beware The IT Fundamentalists ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Barriers

Addressing Barriers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Possible Solutions Embedding & Sustainability framework

Interoperability Issues ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Possible Solutions

Blog Case Study (1a) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Project blogs Personal professional blogs Managed cessation of JISC PoWR blog See “ Approaches to archiving professional blogs hosted in the cloud ” iPres 2010 paper

Blog Case Study (1b) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Blog Case Study 2 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Social Network Case Study ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Slideshare – OK so Far? ,[object Object],[object Object],[object Object],[object Object],[object Object]

Is Remote The Problem? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The Individual’s Blog (1) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The Individual’s Blog (2) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Being Realistic ,[object Object],[object Object],[object Object],[object Object]

The Pilot was a Success … ,[object Object],[object Object],[object Object],[object Object],[object Object]

Managed External Services ,[object Object],Cloud computing - Hope or Hype? , From A Distance blog, 4 Nov 2009, Chris Sexton Discussions about managed cloud services now mainstream

Photo from Guardian Online 3 July 2010 X

The 1 – 9 – 90 Challenge ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],We need to accept that Cloud Services will play an important role in higher education

Re-interpreting Accessibility ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Just-In-Time Accessibility ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Sustainability Framework ,[object Object]

Policies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Policies

[object Object],Lightweight Policies Mosman Council provides an example of a lightweight policy for Twitter Policies

Social Media Policy ,[object Object],The accompanying advice supports developments of best practices

Risks and IWMW 2006 ,[object Object],Risk Management

Copyright Risks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Note this is a device aimed at providing a new way of looking at copyright issues

Legal Risks ,[object Object],[object Object],[object Object],[object Object],[object Object]

Reducing the Legal Risks ,[object Object],[object Object],[object Object],Example from JORUM Procedures to Deal with Queries, Alerts and Complaints

Towards a Framework ,[object Object],Intended Purpose Benefits Risks Missed Opps. Costs Risk MInimisation Evidence Biases Subjective factors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Using The Framework ,[object Object],Organisational Fb Page Intended Purpose Benefits Risks Missed Opps. Costs Risk MInimisation Evidence Twitter for individuals Marketing events,… Large audiences Ownership, privacy, lock-in, effort Marketing opportunities Low? Workflow Community support Rapid feedback Org. brand Policies Low? Marketing, community

“ When The Axeman Cometh” ,[object Object],[object Object],[object Object],[object Object],[object Object]

The Audit ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Openness & Risk-Taking ,[object Object],[object Object],[object Object],[object Object],[object Object]

Avoiding Duplication ,[object Object],Senior managers perspective Technical perspective Domain perspective User perspective Service Provider’s perspective

Duplication Across HEIs ,[object Object],How many Social Web policy documents will be produced across the 160+ UK HEIs? Need to avoid unnecessary replication of effort

Need To Create & Share Content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Ease of Access ,[object Object]

Academic Library Example ,[object Object],[object Object],[object Object],[object Object],[object Object],Mobile interface. Also find links to ‘my’ organisation

Where’s The Content? ,[object Object],“ Frances is right - why not think nationally? There are so many variations of services provided by public libraries depending on each local authority. There's no consistency, and little joined up thinking. ” Also true of Universities? Threats to UK Public Libraries

Sustainability Framework ,[object Object],Advocacy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Embedding Sustaining ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Conclusions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Conclusions The future is exciting - but organisations will need to address the challenges. Acknowledgments to Michael Edson for the Web Tech Guy and Angry Staff Person post / comic strip

Embedding & Sustaining University 2.0

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Embedding & Sustaining University 2.0