Es una de mis presentacion para mis clases de Ingles =)

1. SOCIAL MEDIA
Abraham Rafael Rico Moreno
June 1, 2011

3. AGENDA
¢ What is SM?
¢ Different definitions.
¢ Why should i care?
¢ 5 Reasons.
¢ Different form of SM.
— Communication.
— Collaboration.
— Multimedia.
— Reviews And Opinions.
— Entertainment

4. ¢ What
is Social
Media?

5. ¢ “Social media is like teen sex, everyone
wants to do it. No one actually knows how.”
¢ – Avinash Kaushik Evangelist of Google

6. ¢ “Social media is the crack cocaine of the
Internet. We want it, we need it, and we go into
withdrawal when we don't get enough of it.”
¢ David Armano, SVP, Edelman Digital, http://darmano.typepad.com

7. ¢ Social
media are media for social
interaction, using highly accessible and
scalable communication techniques.
-Wikipedia

8. WHY SHOULD I CARE?
¢ REASON #1
¢ Because 60%+ of of the Mexican use Social
Technology.

9. WHY SHOULD I CARE?
¢ REASON #2
¢ Because 2/3 of the Global internet population
visit social networks.
¢ Nielsen, Global Faces & Networked Places, 2009

10. WHY SHOULD I CARE?
¢ REASON #3
¢ Because visiting social sites is now the 4th most
popular online activity (ahead of personal email).
¢ Nielsen, Global Faces & Networked Places, 2009

11. WHY SHOULD I CARE?
¢ REASON #4
¢ B e c a u s e s o c i a l m e d i a i s d e m o c r a t i z i n g
communications.
¢ “Technology is shifting the power away from the editors, the publishers,
the establishment, the media elite. Now it’s the people who are in control.”
¢ Rupert Murdoch, Global Media Entrepreneur

12. WHY SHOULD I CARE?
¢ And
finally because, social media is a force to be
reckoned with.

14. SOCIAL MEDIA FOR COMUNICATION

15. EXAMPLES :: BLOGS
Blogger, ExpressionEngine, LiveJournal,
Open Diary, TypePad, Vox, WordPress, Xanga

16. EXAMPLES :: MICROBLOGGING
FMyLife, Foursquare, Jaiku, Plurk, Posterous,
Tumblr, Twitter, Qaiku, Google Buzz, Identi.ca

17. EXAMPLES :: LOCALIETION-BASED SN
Foursquare, Geoloqi, Gowalla, Facebook places,
The Hotlist

18. CHECK IN!
Check-in is the process of announcing your arrival at a hotel,
airport,sea port or social network service.
Many social networking
services, such as
Foursquare,
Google Latitude,
Facebook, Gowalla, and
Brightkite allow users
to "check in" to a
physical place and
share their location
with their friends.

19. EXAMPLES :: EVENTS
Eventful, The Hotlist, Meetup.com, Upcoming
¢ Is an online social networking portal that facilitates offline group meetings in
various localities around the world. This allows members to find and join groups
unified by a common interest, such as politics, books, games, movies, health, pets,
careers or hobbies

20. SOCIAL MEDIA FOR COLLABORATION/
AUTHORITY BUILDING

21. EXAMPLES :: WIKIS
PBworks, Wetpaint, Wikia, Wikimedia, Wikispaces

22. EXAMPLES :: CMS
Wordpress, Drupal, Plone, Joomla, Zope

23. EXAMPLES :: DOCUMENT MANAGING &
EDITING TOOLS
Google Docs, Syncplicity, Docs.com, Dropbox.com

24. SOCIAL MEDIA FOR MULTIMEDIA

25. EXAMPLES :: PHOTOGRAPHY AND ART
SHARING
deviantArt, Flickr, Photobucket, Picasa, SmugMug,
Zooomr

26. EXAMPLES :: VIDEO SHARING
sevenload, Viddler, Vimeo, YouTube, Dailymotion,
Metacafe, Nico Nico Douga, Openfilm

27. EXAMPLES :: LIVECASTING
Justin.tv, Livestream, OpenCU, Skype, Stickam,
Ustream, blip.tv, oovoo, Youtube

28. EXAMPLES :: MUSIC AND AUDIO SHARING
ccMixter, Pandora Radio, Spotify, Last.fm,
MySpace Music, ReverbNation.com,
ShareTheMusic, The Hype Machine, Groove Shark,
SoundCloud, Bandcamp, Soundclick, imeem.

29. SOCIAL MEDIA FOR REVIEWS AND
OPINIONS

30. EXAMPLES OF PRODUCT REVIEWA
epinions.com, MouthShut.com

31. SOCIAL MEDIA FOR ENTERTAINMENT

32. EXAMPLES OF VIRTUAL WORLDS
¢ Virtual
worlds: Active Worlds,
Forterra Systems, Second Life, The Sims Online,
World of Warcraft, RuneScape