1. Magazine Advert Research

2. This advert is simplistic. It features earthy, pastel colours and a striking image. It has no major detail and no specific information about the album/gig or band. They obviously already have a reputation and therefore do not need to provide details. I like the design because it is striking and it shows that they care more about the music than iconography.

3. The use of dolls is common in rock/thrash music imagery. The innocence of the dolls contrasted with the dark, brooding black and white has the effect of making it a striking image. This means that our attention is drawn to the image – the key to a good advert. It will reach the target audience because of the tone of the imagery and also because it shows they care more about their representation and music than themselves and their icongraphy.