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v1.0
v1.0
Entrepreneur magazine’s 2009 trends issue names anti-aging as
          a lucrative opportunity in a down economy.
                     (Published December 2008)




                                                           v1.0
“Practical Immortality”
 “Studies suggest that our DNA accounts for only
 about 30 percent of how long we live. The rest is
 up to us. Thanks to cutting edge scientific
 research and incredible advances, practical
 immortality may now be within our grasp.”
                                   Dr. Sanjay Gupta
                               Chief Medical Correspondent, CNN
                                     NY Times Best Selling Author




                                                                    v1.0
The Key: Slowing the Rate of Aging

“… We need to slow the rate of aging to avoid the
frailty that would make longevity less desirable.”
                                                  Dr. Mehmet Oz
                     Vice-Chair and Professor of Surgery, Columbia University
                                                    Times Best-Selling Author
                                         Health Expert “Oprah Winfrey Show”




                                                                                v1.0
Scientists agree that aging and most deadly diseases
are the direct result of cellular deterioration due to
destructive molecules called free-radicals.
                            •    Free-radical damage that causes
                                 aging is called Oxidative Stress
                            •    This is literally the same process
                                 that causes rust. In a sense, aging
                                 is your body’s way of rusting from
                                 the inside out.
                            •    Oxidative Stress leads to over two-
                                 hundred known diseases including
                                 diabetes, heart disease, cancer,
                                 depression, Alzheimer’s, etc.




                                                                       v1.0
Free radical damage increases
    predictably as you age

                 In a peer reviewed, published
                 human medical study, the amount
                 of free radical toxins (TBARS) in
                 the blood was measured in
                 control subjects of all ages, many
                 of whom were taking antioxidant
                 supplements.




                                                      v1.0
Antioxidant supplements and
antioxidant rich foods are promoted heavily




                                              v1.0
But do consumable antioxidants really
fight the free radicals that cause aging?

   •  External
             antioxidants (supplements)
    can only neutralize free radicals on a one
    to one basis.




                                                 v1.0
To neutralize these destructive free radicals, our cells
produce special antioxidant enzymes.


                                    •    Antioxidant enzymes are
                                         "catalytic," which means
                                         they are not used up when
                                         they fight free radicals.

                                    •     SOD (superoxide
                                         dismutase) and CAT
                                         (catalase) can neutralize
                                         thousands of free radicals.




                                                                       v1.0
Breakthrough Science

•    Dr. Joseph McCord, Professor of
     Medicine at the University of
     Colorado.
•    Dr. McCord was four times
     nominated for the Nobel Prize in
     Medicine for his scientific
     discoveries related to the
     process of aging.




                                        v1.0
Why is Protandim® so effective?

                      •    Protandim® contains a unique
                           combination of phytochemicals
                           that signal the body’s genes to
                           produce its own antioxidant
                           enzymes.
                      •    This natural process produces
                           enzymes thousands of time
                           more than any conventional
                           sources of antioxidants from
                           food or supplements.


                           U.S. Patent No. 7,241,461 & 7,384,655




                                                                   v1.0
Protandim reduced the rate of cell aging to the
level of a 20 year old!

                                  •    After only 30 days,
                                       Protandim® virtually
                                       eliminated age-related
                                       increase in oxidative
                                       stress among all test
                                       subjects, reducing the
                                       progressive trend of cell
                                       aging to the level of a 20
                                       year old.




                                                                    v1.0
•    A ground-breaking study
     proves Protandim®
     produces a 300%
     increase in glutathione.
•    Glutathione is a key
     antioxidant and
     anti-aging factor.




                                v1.0
True Science - Summary

       •    40% Decrease in Oxidative Stress
       •    30% Increase in SOD
       •    54% Increase in CAT
       •    300% Increase in Glutathione




                                               v1.0
Additionally, over 20 scientific studies of Protandim® are underway
at leading institutions, involving the most serious health conditions.


  These institutions include:

  •    Ohio State University       •    University of Michigan
  •    University of Minnesota     •    University of Kentucky
  •    Virginia Commonwealth       •    Louisiana State University
  •    Vanderbilt University       •    Denver Health Medical Center
  •    University of Florida       •    University of Colorado




                                                                         v1.0
And yes, Protandim is patented.

               •    First patent issued on
                    7/10/07, U.S. Patent No.
                    7,241,461, “Compositions
                    for alleviating inflammation
                    and oxidative stress in a
                    mammal”
               •    Second patent issued on
                    6/10/08, U.S. Patent No.
                    7,384,655, “Preparation of
                    compositions to alleviate
                    inflammation and oxidative
                    stress in a mammal”




                                                   v1.0
New Product Development

 Anti-Aging Cream
 •    Utilize proven benefits of Protandim® formula

 •    Fight free radical damage to the skin

 •    Reduce fine line and deep line wrinkles

 •    Improve skin smoothness and pigmentation

 •    Increase skin moisturization

 •    Dermatologist tested




                                                      v1.0
Timing.
Potential. Freedom.




                      v1.0
When the Economy is
Good, Network
Marketing is Good.

When the Economy is
Down, Network
Marketing is
Phenomenal




                      v1.0
Timing

              Stabilization




         Momentum




                              v1.0
Enrollment Options:
1. Starter Kit
     $50 (0 PV)
2. Basic Pack
     $500 (425 PV)
3. Professional Pack
     $1000 (850 PV)
Autoship:
100PV 200PV 240PV 300PV




                          v1.0
Compensation: 5 ways to get paid

1. Fast Start Training Bonus (Paid weekly)

Be rewarded for enrolling new customers and business
partners. FSTB is 30% or 40% immediate bonus paid on the
first month’s order(s) of your new enrollee

                                Month 1
                                        You



                             40%
                           Bonus Paid             Enroll




                                          Susan
                                                           v1.0
Compensation: 5 ways to get paid
2. Fast Start Bonus Pool (Paid monthly)

When you personally enroll five new people on Autoship in
any given month, you qualify for one share in the 5% pool of
fast start revenues for that month.


                  5%
            Fast Start
            Bonus Pool
               (paid monthly)




                                                               v1.0
Compensation: 5 ways to get paid
3. Unilevel Royalty Bonus (Paid monthly)

Earn a royalty on product volume within your
organization. You will be paid monthly on nine levels
of dynamically compressed product sales.




                                                        v1.0
Compensation: 5 ways to get paid
4. Matching Bonus (Paid monthly)

Earn a 30% Generational Match -- 10% on the Unilevel
checks of all those you personally enroll, plus 5% on four
more generations.
                            You

                  10%

             5%
        5%
      5%
 5%

                                                             v1.0
Compensation: 5 ways to get paid

                 5. Platinum Bonus (Paid monthly)

                 Become a Platinum executive and
                 participate in a bonus pool entitling
                 you to share up to 4% of global
                 sales for the entire company every
                 month.




                  Pro
1   2   3   4   5   6    7     8     9   10

                                                     v1.0
How do I become a platinum member?
             $100,000

    $100,000 ÷ 100 pv = 1000 people
    $100,000 ÷ 200 pv = 500 people
    $100,000 ÷ 425 pv = 236 people
    $100,000 ÷ 850 pv = 118 people




                                      v1.0
Pre-Launch Plan
Phase 1
Enroll 10 people
Sift and Sort to identify 3 Business Builders

Phase 2
Assist your 3 business builders to each enroll their 10 people:
3 x 10 = 30 people
Sift and Sort to identify 9 Business Builders

Phase 3
Assist the 9 business builders to each enroll their 10 people:
9 x 10 = 90 people
                               130 people

                       Platinum = 118 people

                                                                  v1.0
Take Action

     •    Get your PlayBook

     •    Go to Page 3

     •    Complete the Day One
          Checklist with your
          Enroller




                                 v1.0

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Stop the aging process,free radicals

  • 3. Entrepreneur magazine’s 2009 trends issue names anti-aging as a lucrative opportunity in a down economy. (Published December 2008) v1.0
  • 4. “Practical Immortality” “Studies suggest that our DNA accounts for only about 30 percent of how long we live. The rest is up to us. Thanks to cutting edge scientific research and incredible advances, practical immortality may now be within our grasp.” Dr. Sanjay Gupta Chief Medical Correspondent, CNN NY Times Best Selling Author v1.0
  • 5. The Key: Slowing the Rate of Aging “… We need to slow the rate of aging to avoid the frailty that would make longevity less desirable.” Dr. Mehmet Oz Vice-Chair and Professor of Surgery, Columbia University Times Best-Selling Author Health Expert “Oprah Winfrey Show” v1.0
  • 6. Scientists agree that aging and most deadly diseases are the direct result of cellular deterioration due to destructive molecules called free-radicals. •  Free-radical damage that causes aging is called Oxidative Stress •  This is literally the same process that causes rust. In a sense, aging is your body’s way of rusting from the inside out. •  Oxidative Stress leads to over two- hundred known diseases including diabetes, heart disease, cancer, depression, Alzheimer’s, etc. v1.0
  • 7. Free radical damage increases predictably as you age In a peer reviewed, published human medical study, the amount of free radical toxins (TBARS) in the blood was measured in control subjects of all ages, many of whom were taking antioxidant supplements. v1.0
  • 8. Antioxidant supplements and antioxidant rich foods are promoted heavily v1.0
  • 9. But do consumable antioxidants really fight the free radicals that cause aging? •  External antioxidants (supplements) can only neutralize free radicals on a one to one basis. v1.0
  • 10. To neutralize these destructive free radicals, our cells produce special antioxidant enzymes. •  Antioxidant enzymes are "catalytic," which means they are not used up when they fight free radicals. •  SOD (superoxide dismutase) and CAT (catalase) can neutralize thousands of free radicals. v1.0
  • 11. Breakthrough Science •  Dr. Joseph McCord, Professor of Medicine at the University of Colorado. •  Dr. McCord was four times nominated for the Nobel Prize in Medicine for his scientific discoveries related to the process of aging. v1.0
  • 12. Why is Protandim® so effective? •  Protandim® contains a unique combination of phytochemicals that signal the body’s genes to produce its own antioxidant enzymes. •  This natural process produces enzymes thousands of time more than any conventional sources of antioxidants from food or supplements. U.S. Patent No. 7,241,461 & 7,384,655 v1.0
  • 13. Protandim reduced the rate of cell aging to the level of a 20 year old! •  After only 30 days, Protandim® virtually eliminated age-related increase in oxidative stress among all test subjects, reducing the progressive trend of cell aging to the level of a 20 year old. v1.0
  • 14. •  A ground-breaking study proves Protandim® produces a 300% increase in glutathione. •  Glutathione is a key antioxidant and anti-aging factor. v1.0
  • 15. True Science - Summary •  40% Decrease in Oxidative Stress •  30% Increase in SOD •  54% Increase in CAT •  300% Increase in Glutathione v1.0
  • 16. Additionally, over 20 scientific studies of Protandim® are underway at leading institutions, involving the most serious health conditions. These institutions include: •  Ohio State University •  University of Michigan •  University of Minnesota •  University of Kentucky •  Virginia Commonwealth •  Louisiana State University •  Vanderbilt University •  Denver Health Medical Center •  University of Florida •  University of Colorado v1.0
  • 17. And yes, Protandim is patented. •  First patent issued on 7/10/07, U.S. Patent No. 7,241,461, “Compositions for alleviating inflammation and oxidative stress in a mammal” •  Second patent issued on 6/10/08, U.S. Patent No. 7,384,655, “Preparation of compositions to alleviate inflammation and oxidative stress in a mammal” v1.0
  • 18. New Product Development Anti-Aging Cream •  Utilize proven benefits of Protandim® formula •  Fight free radical damage to the skin •  Reduce fine line and deep line wrinkles •  Improve skin smoothness and pigmentation •  Increase skin moisturization •  Dermatologist tested v1.0
  • 20. When the Economy is Good, Network Marketing is Good. When the Economy is Down, Network Marketing is Phenomenal v1.0
  • 21. Timing Stabilization Momentum v1.0
  • 22. Enrollment Options: 1. Starter Kit $50 (0 PV) 2. Basic Pack $500 (425 PV) 3. Professional Pack $1000 (850 PV) Autoship: 100PV 200PV 240PV 300PV v1.0
  • 23. Compensation: 5 ways to get paid 1. Fast Start Training Bonus (Paid weekly) Be rewarded for enrolling new customers and business partners. FSTB is 30% or 40% immediate bonus paid on the first month’s order(s) of your new enrollee Month 1 You 40% Bonus Paid Enroll Susan v1.0
  • 24. Compensation: 5 ways to get paid 2. Fast Start Bonus Pool (Paid monthly) When you personally enroll five new people on Autoship in any given month, you qualify for one share in the 5% pool of fast start revenues for that month. 5% Fast Start Bonus Pool (paid monthly) v1.0
  • 25. Compensation: 5 ways to get paid 3. Unilevel Royalty Bonus (Paid monthly) Earn a royalty on product volume within your organization. You will be paid monthly on nine levels of dynamically compressed product sales. v1.0
  • 26. Compensation: 5 ways to get paid 4. Matching Bonus (Paid monthly) Earn a 30% Generational Match -- 10% on the Unilevel checks of all those you personally enroll, plus 5% on four more generations. You 10% 5% 5% 5% 5% v1.0
  • 27. Compensation: 5 ways to get paid 5. Platinum Bonus (Paid monthly) Become a Platinum executive and participate in a bonus pool entitling you to share up to 4% of global sales for the entire company every month. Pro 1 2 3 4 5 6 7 8 9 10 v1.0
  • 28. How do I become a platinum member? $100,000 $100,000 ÷ 100 pv = 1000 people $100,000 ÷ 200 pv = 500 people $100,000 ÷ 425 pv = 236 people $100,000 ÷ 850 pv = 118 people v1.0
  • 29. Pre-Launch Plan Phase 1 Enroll 10 people Sift and Sort to identify 3 Business Builders Phase 2 Assist your 3 business builders to each enroll their 10 people: 3 x 10 = 30 people Sift and Sort to identify 9 Business Builders Phase 3 Assist the 9 business builders to each enroll their 10 people: 9 x 10 = 90 people 130 people Platinum = 118 people v1.0
  • 30. Take Action •  Get your PlayBook •  Go to Page 3 •  Complete the Day One Checklist with your Enroller v1.0