1. huh?
“Social Media Marketing”
Presented by Spiderpop Media
2. Social Media is the collection of tools and online
spaces available to help individuals and
businesses accelerate their information and
communication needs. !
comminitymanagers.pbwiki.com
3. In other words…
Social Media
is people having
conversations
online
6. People are sharing their thoughts and ideas here…
• Blogs
• Micro Blogs
• Online Chat
• Widgets
• RSS
• Social Networks
• Social Bookmarks
• Message Boards
• Podcasts
• Video Sharing Sites
• Photo Sharing Sites
• Virtual Worlds
• Wikis
7. Social networks are now a regular part of the
online experience with 64.1% of active internet
users spending time managing their profile.
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17. Improved search engine rankings
Low cost
Learn customer preferences
Gain credibility of the “crowd”
Increased traffic to your website
Brand building
Driving conversations
Customer Engagement
Reputation management
…and Increase sales in your product or service
18. Planning Begins
Strategic Consulting: Development of a full marketing and branding campaign
utilizing social media
Social Media Policy Development: Assistance in the development of your
internal and external social media policies
Social Media Management: Implementation and management of your
campaign
Social Media Training: Training so that you can effectively implement and
manage your own campaign
Presented by Spiderpop Media
19. Optimize Profiles
for
Social Network Install
Reputation Web
Sites
Management Analytics
Provide
Create
Customer
SEM
Insight
Your
Strategy
Social
Media
Campaign
Content
Begins
Email
Syndication
Marketing
Plan
Web Site
Blog
SEO
Marketing
Keyword
Search
Presented by Spiderpop Media
20. Creative Services
Banner Advertising: One click of the mouse and viewers are directed to products
and services on your website
User Centric Design: Places the customer at the center of the product and design
process
Ecommerce Platform: Better images and videos increase online sales
Landing Pages: Makes users happy, increases conversion rate of your website,
and takes the viewer directly to the information they are looking for
Rich Media: Communicates information with powerful images, video, audio,
animation, applications, and games
Presented by Spiderpop Media