Worst idea turned fo

1. the food house
an ONLINE GROCERY experience
ALL YOUR FOOD AND COOKING NEEDS,
TO YOUR DOORSTEP.
Saturday, October 27, 12

2. ABOUT US
What started out as an ordinary online grocery delivery service, has now grown into
becoming a full-service delivery, cooking, training, catering and ready-meal delivery
service of fresh, organic, locally grown, affordable foodstuff - THE FOOD HOUSE!
We have the most extensive catalogue of foods thanks to partnerships with some of the
largest food retailers, and we are able to offer locally grown, organic and guaranteed fresh
foods through partnerships with local farms in all our regions. We offer ready-made meals
- breakfast, lunch, dinner - for a whole family as well as the single household, put together
by our award-winning chefs, who are also available for training and cooking at your home
according to your needs. For larger group needs, we cater the same delicious, affordable
foods from our extensive menu.
Saturday, October 27, 12

3. Treat yourself to excellent food at home.
plus money and time of course.
Saturday, October 27, 12

4. WHY ORDER FOOD ONLINE?
Traditionally, people go to grocery stores to buy their food, but what if you
were to sit at home browsing through the very same selection of foodstuff
and having that delivered right to your door? Convenient, time-saving and
affordable at the same time. And you are guaranteed the same quality of
groceries as when you go to the store.
You can also put together a full menu of ready-made food options for a
single meal or a week’s worth of food. Choose a cook to come to your
house and do the work for you. Have any of our instructors teach your
family and friends how to cook. Or have your party catered, all from the
convenience of your home.
Saturday, October 27, 12

5. WHAT ARe THE BENEFITS?
We bring together the best quality foods, chefs, cooking instructors, we select our foods with
care from local and organic farms, as well as offering the widest selection of groceries from our
established grocery chains. Benefits are:
• Fresh, organic foods from local farms
• Biggest selection of groceries from multiple stores
• Ready-made meals delivered to your door
• Experience your own in-house chef
• Train yourself, your family and friends in the art of cooking
• Cater to your next party
• Save on groceries, foods and more
• Save time
Saturday, October 27, 12

6. WHO IS IT FOR?
Everyone knows that doing your groceries can be a time- and energy consuming
affair, regardless of if you have a family or live in a single household. With our
many options of services, we target both families of all constellations as well as
single households:
• Families
• Singles, female/male - 25<
‣ Well educated and well informed
‣ Health conscious
‣ Professionals with medium-high income
‣ Demanding of quality
Saturday, October 27, 12

7. HOW DOES IT WORK?
We have partnerships locally with chefs/cooking instructors, farmers as well as grocery stores, and by providing them with an
online ordering system, we are able to offer the most extensive grocery item catalogue. Because of our reach and the traffic
we generate for our partners, we are able offer the same prices inclusive of delivery as if you were to go the store directly.
Ready-made meals, catering, in-house cooking experience with our chefs and training in the art of cooking are all value-add
services exclusive to our customers.
After ordering online, we carefully pick out the highest quality groceries and products, cook your meals and deliver through
local carriers.
It’s as easy as that, saving you time and money.
Saturday, October 27, 12

8. WHERE ARE WE?
USING THE WORLD AS OUR CANVAS, WE DELIVER EXPERIENCES TO ALL PARTS OF THE WORLD.
Saturday, October 27, 12

9. OUR SERVICE CANVAS
Saturday, October 27, 12

10. the food house
an ONLINE GROCERY experience
ALL YOUR FOOD AND COOKING NEEDS,
TO YOUR DOORSTEP.
Saturday, October 27, 12