Apresentação do Dan Zarella no Mozinar (Evento promovido pela SEOmoz) com estatísticas e métricas avançadas sobre o twitter.

1. Advanced Twitter Dan Zarrella Viral Marketing Scientist @DanZarrella The Science of Twitter

2. Unicorns and Rainbows

3. Setting Up Your Account First things first.

4. Put a Bio in Your Profile

5. Identify Yourself in Your Bio

6. Put a Link in Your Profile

7. Upload a Picture

8. Takeaway: Take the time to fully set up your profile.

9. Follow to Get Followers

10. Takeaway: Search for relevant Keywords follow people using them.

11. Following-to-Follower Ratio

12. Takeaway: Don’t follow many more people than are following you.

13. How to Tweet Good behavior, by the numbers.

14. Tweets-per-Day Best Practice

16. Takeaway: Don’t talk about yourself so much.

19. Takeaway: Try to stay positive.

20. Promoting your Content How to get the clicks.

21. 21

22. 22

23. Takeaway: If you want people to click your links, Tweet slower.

24. 24

25. Takeaway: Tweeting about Twitter works.

28. ReTweets-per-Follower 28

29. Suggested Users are Less ReTweetable

30. ReTweeting = Link Sharing

31. Bit.ly is more ReTweetable than TinyURL

32. 20 Most ReTweetable Words you twitter please retweet post blog social free media help please retweet great social media 10 follow how to top blog post check out new blog post

33. Ask for the ReTweet

34. Takeaway: Ask for the ReTweet.

35. 20 Least ReTweetable Words game going haha lol but watching work home night bed well sleep gonna hey tomorrow tired some back bored listening

36. ReTweets Use Longer Words

37. ReTweets are “Smarter”

38. Takeaway: No need to dumb things down too much.

39. ReTweets are More Novel

40. ReTweets are Noun Heavy

41. ReTweets have More Punctuation

42. Semicolons are not ReTweetable

43. ReTweets are Less Emotional

44. ReTweets are Social and Concrete

45. Self Reference is not ReTweetable

46. News is ReTweetable

47. Takeaway: Try to be the first to break news.

48. Men and Women ReTweet Differently

49. Timing is Everything

50. Takeaway: Later in the day is Better for getting ReTweets.

54. About Social Proof Does it actually work online?

57. Takeaway: The first-post effect may be more powerful than social proof.

63. Dan Zarrella @DanZarrella