Youtube marketing part 2
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![Uploading Video YouTube approved format : ( WebM files ,.MPEG4, 3GPP,MOV files, .AVI, .WMV & .FLV ) ,[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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Youtube marketing part 2
- 1. YOUTUBE MARKETING PRESENTED BY : MR. FAZLU CRESCENTECH IT SOLUTIONS & SERVICES
- 3. < 2 GB
- 4. No copyrighted & offensive content (etc. : music, video)Reference : http://www.google.com/support/youtube/bin/answer.py?answer=55744
- 5. 1 Click the Upload link to begin the upload process 2 Click the Upload Video button to select a file to upload.
- 6. 3 Important !! Entering information about your video.
- 7. Thumbnail Display thumbnail images for each video on YouTube
- 8. Thumbnail Process User upload video. YouTube select 5 images from video to use as thumbnail. Click the image you want to use as the thumbnail image. Remarks : Potential thumbnail images might not be displayed until the video is almost finished uploading.
- 10. Understanding Annotations Is an overlay put on top of a normal video Etc. : Speech bubble, note, spotlight & pause
- 12. Viewer comments beneath a YouTube video. Enabling or disabling comments and video responses.
- 13. Should you allow comments on your videos? I think so even negative comments provide valuable feedback from consumers.
- 14. Video Responses viewers can make and upload their own videos in response to your video. Yes, Allow Video Responses to Be Added Automatically Yes, Allow Video Responses After I Approve Them No, Don’t Allow Video Responses Ratings - Rated by viewers.
- 15. Embedding YouTube allow users to embed videos to their blogs and websites. Users have option to display the embeddable HTML code or not.
- 16. Approving Comments and Video Responses Pending comments and responses in your YouTube inbox. YouTube sends an email notification when you receive a comment or response to your video.
- 17. Click the message link to display the comment Responding to a viewer comment.
- 18. YouTube Channel A typical YouTube channel page.
- 19. Editing the title and tags for a channel. Changing your channel’s color scheme.
- 20. Fine-tuning colors for individual page elements. A well-branded background image on Pepsi’s channel page.
- 21. Editing Channel Modules Selecting the content modules for your channel page. Choosing Videos and Playlists Selecting which video content you display in your channel.
- 22. A banner used to brand Ford’s channel page.
- 23. Channel banner (960 × 150 pixels) at the top of the channel page; this banner can be clickable Side column image (300 × 250 pixels) that appears on the left side of the channel page, below the channel information module A clickable side column image on Coca Cola’s channel page.
- 24. Video page banner (300 × 45 pixels) displayed above the video player on all your video pages, like the Sony A brand logo banner displayed on a Sony video page.
- 25. Tracking Performance Viewing views, ratings, and comments.
- 26. Tracking basic metrics for a YouTube video.
- 27. Tracking More Advanced Metrics The tabs on YouTube’s Insight page.
- 28. Selecting which time period and region(s) to analyze. Displaying views over time and by region.
- 29. Discovery Using the Discovery tab to determine how viewers are finding your videos.
- 30. Demographics Using the Demographics tab to look at age and gender data.
- 31. Community Using the Community tab to evaluate viewer engagement with your video.
- 32. Hot Spots Using the Hot Spots tab to analyze the most and least popular moments in a video.
- 33. Call-to-Action Analyzing the performance of a video’s Call-to-Action Overlay.