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Keeping Users Happy
1.
“ Something web
designy” Keeping users happy
2.
[email_address]
3.
1. Communication
4.
Source: moo.com Friendly
language
5.
Source: moo.com Friendly
language
6.
Source: flickr.com/photos/duncan/
Touch points
7.
Source: thebigwordproject.com Touch
points
8.
Source: thebigwordproject.com Touch
points
9.
Source: thebigwordproject.com Touch
points
10.
2. KICS (Keep
It Clear Stupid)
11.
Book: Yes!
50 Secrets from the Science of Persuasion Yes!
12.
Source: http://www.flickr.com/photos/_vina
Limit choice
13.
Source: wordpress.org
Where’s the banana?
14.
Source: thebigwordproject.com
Where’s the banana?
15.
3. Association
leemunroe.com
16.
Source: http://www.youtube.com/watch?v=-w9aVkQghQA
We all associate
17.
Source: amazon.co.uk
Shops
18.
Source: smashingmagazine.com
Blogs
19.
4. Sign-up forms
20.
Source: freshbooks.com
Barrier to entry
21.
Source: ny times.com
Barrier to entry
22.
Source: 37signals.com Instant
feedback
23.
5. Defensive design
24.
Murphy’s Law: Whatever
can go wrong, will go wrong Murphy’s Law
25.
Source: facebook.com Error
messages
26.
Source: digg.com Help
27.
404 pages
28.
Source: twitter.com 404
pages
29.
Source: leemunroe.com 404
pages
30.
Source: futureofwebapps.com Progress
31.
Source:last.fm Location
32.
Source: deviantart.com Breadcrumbs
33.
34.
[email_address]
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