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MATH MEN
MAD MEN
@LeeBogner
ECommerce Architect. Professor
CIO Chief Information Officer
Social. Mobile. Analytics. Cloud
Startups. Think-Tank. Enterprise
Technology. Retail. CPG. Media. Agency
	
  
Keynote
Speaker
MAD MEN
Math Men are the New Mad Men Social Analytics Keynote
Math Men are the New Mad Men Social Analytics Keynote
Math Men are the New Mad Men Social Analytics Keynote
Math Men are the New Mad Men Social Analytics Keynote
Math Men are the New Mad Men Social Analytics Keynote
Math Men are the New Mad Men Social Analytics Keynote
Math Men are the New Mad Men Social Analytics Keynote
MOBILE	
  
SOCIAL	
  
ENTER-­‐	
  
PRISE	
  
WEB	
  
MOBILE	
  
SOCIAL	
  
ENTER-­‐	
  
PRISE	
  
WEB	
  
Math Men are the New Mad Men Social Analytics Keynote
#ZarbEBoV
@LeeBogner
#ZarbEBoV
@LeeBogner
#ZarbEBoV
@LeeBognerç
Social Influencer Analytics
Mine the Social Graph + Professional Graph
MARKET SURVEY
	
  
Analy&cs	
  Tools	
  worth	
  looking	
  at:	
  
	
  
•  Established	
  Tools:	
  	
  
Ø  Radian6,	
  Sysomos,	
  Lithium	
  
•  Free	
  Tools:	
  	
  
Ø  Twi@er	
  Advanced	
  Search,	
  Google	
  Alerts,	
  
Social	
  Men&on	
  
•  Exci&ng	
  Emerging	
  Influencer	
  Tools:	
  	
  
Ø  BlitzMetrics,	
  Kred,	
  Traackr,	
  TexiJer	
  
Ø  Social	
  Chorus,	
  Klout	
  
#ZarbEBoV
@LeeBognerç
MATH MEN
MAD MEN
Math Men are the New Mad Men Social Analytics Keynote
Math Men are the New Mad Men Social Analytics Keynote
Microsoft, SAP, Oracle and Twitter
all acquiring Analytics companies
Math Men are the New Mad Men Social Analytics Keynote
THIS	
  IS	
  IMPORTANT	
  TO	
  YOU	
  
=	
  Career	
  Opportunity	
  
BECAUSE	
  THERE	
  IS	
  A	
  	
  
Huge	
  Demand	
  for	
  Skills	
  	
  
To	
  make	
  sense	
  of	
  +	
  manage	
  	
  
large	
  amounts	
  of	
  Data	
  
Math Men are the New Mad Men Social Analytics Keynote
➜NYC	
  TECH	
  
➜Foursquare	
  
➜	
  Bit.ly	
  
➜BrainScape	
  
Math Men are the New Mad Men Social Analytics Keynote
 
	
  
 
 
GUEST
SPEAKERS
 
	
  
 
Math Men are the New Mad Men Social Analytics Keynote

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Math Men are the New Mad Men Social Analytics Keynote