How to use analytics software to figure out quick changes to increase conversion rates and make more profits from your website!

1. How Analytics Reveal ‘Profit Points’ On
Your Site!
Google Analytics is free and many think it’s totally c*** since it’s free!
However it’s as professional as analytics tools out there that cost huge monthly fees… the
reason why it’s free is because Google want you to LIKE them and then join their Adwords
program – in fact Google Analytics has a special feature to track your Adwords campaigns
and all stats related.
One fantastic feature of Google Analytics is called: In-Page Analytics
You’ll see within your account your website and where visitors are clicking, what links are
they clicking, etc. Here’s screenshot:
You can see 59% of all clicks I get on this webpage are on that image! Isn’t that interesting,
I immediately linked it to a useful page, apparently people think it’s a button.
But apart from interesting things like that you can discover much more, and you can
navigate all your website pages within your Analytics account and it tells you for each page
where people are clicking!
So try it out, see what your visitors are doing on your website!
http://www.google.com/analytics
TIP: If you don’t want Google Analytics to track your own visits, use this add-on provided
too by Google:
http://tools.google.com/dlpage/gaoptout
Jack Sarlo